MAD Agency Daily Editions for September 2016
MAD Agency Daily - Friday, Sept. 16, 2016
A Trump Win Could Cause Agency Profits To Plummet
GroupM Reorganization In The Works, Scanzoni Reassigned
Richemont Puts $400 Million Media Account In Review
Dentsu Aegis 'Rebundles' World, Combines 360i With Vizeum
Long-Time Deutsch Executive Linda Sawyer Readies For Her Next Big Adventure
Ever Feel Like a Ferret Is Gnawing At Your Insides? Maybe It's Your Undershirt
Consumer Blowback Prompts A Redo Of A Brand Refresh
Billboards Help Irrigate Fields In India
Ad Fraud: We Are The Canary In The Mine
NEW! Cigna Unites Fake TV Doctors To Encourage Visits To Real Doctors
REVOLVING DOOR: Goodby Silverstein & Partners Promotes Four
BIZ DEV: Sun-Maid Growers Of California Names Two New Agencies
MAD Agency Daily - Thursday, Sept. 15, 2016
Study: Agency Concern Over Client Spend Soars 82% As Half of Clients Cut Budgets
Social Plays Heightened Role In Big Ad Gig Contest
FCB And Fargo Ask What Women Want (In Bread)
Good Timing: Gluttony Lands AOR Duties For Pulsar
Get A Clue: Brockmans Gin Is 'Like No Other'
Budweiser, Pernod Brands Launch Safe Transportation Programs
How Identity Is The Key To Omnichannel Marketing
NEW! Volvo Launches 'Song Of The Open Road'
REVOLVING DOOR: Pereira & O'Dell Elevates Four
BIZ DEV: KBS China Lands Vital Tea
MAD Agency Daily - Wednesday, Sept. 14, 2016
Agency Bids Farewell to Long-Term Client With Johnny Cash-Inspired Music Video
BBDO Taps MEC's Sankar-King For New 'Science' Role
Venmo Launches First Ad Campaign
Dentsu Aegis Acquires Brazil's Cosin Consulting
Grolsch Memorializes Microsoft Paint In Peru Campaign
'Digital' Poised To Overtake TV Ad Spending Earlier Than Expected
DigitasLBi's Valentini On The Biggest Change To Search Advertising
The Bermuda Triangle Of Advertising
NEW! Ice T Launches Lemonade Stand in Latest Geico Ad
REVOLVING DOOR: Pete Gosselin And Jay Hunt Named Creative Directors At Havas Worldwide New York
BIZ DEV: Intel Names TBWA\Chiat\Day Global B2B AOR
MAD Agency Daily - Tuesday, Sept. 13, 2016
McKinney Mocks North Carolina's Public Facilities Privacy & Security Act With Re-United Faux Boy Band
IPG Mediabrands, Innovid Form Pact To Develop Video Tech Products
The New Normal In Agency-Client Relationships
Ad, TV, Video Trades Organize Around Tech Standards: Seek Single 'Mezzanine' Format
Master Of Your Domain: What Ad Agency Strategists Can Learn From Comedians
Citing U.S. Growth, Zenith Upgrades Ad Spend Forecast
The King Has (Not) Spoken
Think You Know Drugs? Take The Test
FCB Reshuffles Canadian Leadership Team; Adds Creative Vet In Chicago
NEW! AT&T Launches Disturbing Ad For 'It Can Wait Campaign'
REVOLVING DOOR: Bill Cimino Named EVP, Chief Creative Officer At McCann Detroit
BIZ DEV: Good Fortune Collective Named AOR For Whistler Mountain Bike Park
MAD Agency Daily - Monday, Sept. 12, 2016
This Agency Offers Masters Degrees to Employees Right In the Office
OMG's Hearts & Science Expansion Plan
Mindshare Names Diana Gordon As Shop+ Director
Brady, Miller, Rodgers, Newton: Football Kicks Off With An Out-There Ad Season
Former Rapp US President Named CEO At Bailey Lauerman
Restaurant Chain Offers College Football Fans Some VR Highjinx
Government's WIC Program Gets A Brand Makeover
The Wheel Deal
NEW! Cam Newton 'Shines' In Gatorade Ad Touting Super Bowl Rematch
REVOLVING DOOR: Leelee Groome Joins FCB
BIZ DEV: Sunsweet Taps FCB Kuala Lumpur As AOR For Asia-Pacific
MAD Agency Daily - Friday, Sept. 9, 2016
That's It, Creatives! Programmatic Is Taking Your Job
KFC Launches Media Review, MEC Won't Defend
Programmatic TV Ad Buying Will Never Work
OAAA Launches New OOH Get-Out-The-Vote Campaign
Is There A Formula For Loyalty? Isn't It Just About Caring?
Newell Brands Makes It POSSIBLE
Wild Turkey Finds Its Jazzy Side In New McConaughey-Directed TV Ad
IPG Mediabrands Acquires UK Search, Content Company
Carat Revises 2016 Upward, Lowers 2017 Outlook
Circus Hires Federico Duran To Lead LA Creative Effort
NEW! Cam Newton Has 1,000 Enemies In Under Armour Ad
REVOLVING DOOR: Craig Ward Joins Deutsch New York As EVP, Head Of Design
BIZ DEV: Happy Finish To Create VR Work For Nokia
MAD Agency Daily - Thursday, Sept. 8, 2016
The Martin Agency Lays Off 29 Following Walmart Loss
Dentsu Aegis Retains Largest Portion Of Diageo Media
What Marketers Can Learn From The Cautionary Tale Of Criteo Vs. SteelHouse
FTC Urged To Investigate Celebrity Endorsements On Instagram
Dear Start-Up: Are You A Feature Or A Product?
WPP Invests In Online Medical Education Platform
Southwest Dusts Off 'Wanna Get Away' Tagline For New Campaign
Get Moving: Lee Jeans Wants You To
Mr. Clean Gives Others A Chance
NEW! Dos Equis Reveals New 'Most Interesting Man'
REVOLVING DOOR: Magnus Ivansson Joins Perfect Fools
BIZ DEV: Connelly Partners Wins Gorton's Seafood
MAD Agency Daily - Wednesday, Sept. 7, 2016
This Ad Man Thinks The 'Agency of the Future' Omnicom Created For McDonald's Is Now Doomed For Failure
HP Demands Diversity Plans From Its Agencies
GMC Launches Agency Review
MXM, MBMG Win Agency Assignments From Sun-Maid
Seen Launches New Social Influencer Matchmaking Services
'See Your City' (Phase Four)
Clients Are Driving Diversity In Adland
Happy Birthday MAGNA!
NEW! Dixie Creates Dead-Zone Diners So People Will Actually Talk To Each Other
REVOLVING DOOR: Jen Smith Named Global Creative Director At Maxus Global
BIZ DEV: Bob Gold & Associates Awarded Hitron Technologies
MAD Agency Daily - Tuesday, Sept. 6, 2016
Barbarian Group Sells Superdesk
Problematic
'Know' Means 'No,' Campaign Calls Attention To Sexual Consent
Conflicts Of Interest? It's Not Just Media Agencies
Old Navy Demystifies 'Trendy' With New Influencer Campaign
Heineken, Publicis New York Help Restore Miami Marine Stadium
'Ambicultural' Hispanics Shaping More Than Elections
Element Electronics Brings The Gridiron Home
NEW! GSD&M Lands McConaughey To Support Louisiana
REVOLVING DOOR: David&Goliath Hires Gustavo Sarkis To Lead Kia Account
BIZ DEV: Madwell Is Rockport's New AOR
MAD Agency Daily - Friday, Sept. 2, 2016
Advertising Week Launches in Cuba Because Cuba is the Latest Shiny, New Object
GroupM's Maxus Names Global Creative Director: Taps Strategy, Planning Chief
Dentsu Aegis Network Acquires Programmatic Shop Accordant Media, Ups Ad Tech
Nice Fit: Rockport Names Madwell AOR
In Belize Feet Are Made For Moving, Not Resting On A Beach
A VR Peek Under The Hood At Smashbox
Make American Great Again -- Banish People!
Cross Screen, Forked Tongue
NEW! Element Electronics' First National TV Campaign
REVOLVING DOOR: Preacher Hires Kim Nguyen As Associate Creative Director
Biz DEV: BAM Wins Axon 7 Smartphone Account
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