MAD Agency Daily Editions for January 2021
MAD Agency Daily - Friday, Jan. 29, 2021
OMD Prevails In $450 Million Home Depot Media Review
Advertisers Return To Taxi Media
Meow Wolf Offers New Grocery Line In Campaign From W+K
R/GA Taps Lovelock To Lead Healthcare Practice
McKinney Rejiggers Leadership Team
Walmart Sets Sights On Building A Top-10 Advertising Platform, Rebrands Media Business
Digitas, Weber Shandwick Are First Agencies To Join Global Video Measurement Alliance
For Brands And Agencies Alike This Is The Dawning Of The Age Of Aquarius
With Big Companies Sitting Out The Super Bowl, What Can Ads Say To Viewers?
Tobaccowala: 'Everything You Buy Is Based On A Story'
Publicis Groupe Taps Lam To Lead Creative Across APAC, Middle East, Africa
MAD Agency Daily - Thursday, Jan. 28, 2021
Life After Cookies? First-, Third-Party Data, Restored Consumer Trust All Part Of Solution
Arnold, Havas Media Install Empathy Expert
Sorrell's S4 Capital Doubles Down On PR, Communications
Lifestyle Shifts Led To Rise In Third-Party Data Despite Forthcoming Restrictions
McCann's MRM Strikes Accord With Founders Factory
Coors Says It Will Help You Dream Ad It Can't Show You During Super Bowl
Ford Enlists Influencers For Social Campaign
Using Data In Service To The People
FCB Chicago Wins Safelite AutoGlass Account
MAD Agency Daily - Wednesday, Jan. 27, 2021
Erich & Kallman Awarded AOR For Electric Car Maker Lucid Motors
One Club To Celebrate Diversity With New Fusion Awards
DoorDash To Use SB Spot To Showcase New Marketplace Positioning
Google Starting To Meet Consumer Demand For Organic Search
COMvergence Reports Smaller And Fewer Marcom M&A Deals in 2020
Despite In-Housing Trend, Clients Continue To Value Agency Relationships
Grindr Fined $11.7 Million For Alleged Disclosure Of Personal Data
The Benefits of Niching Your Agency in 2021
Rutgersson Appointed Chief Media Officer Merkle Americas
MAD Agency Daily - Tuesday, Jan. 26, 2021
Agency Leaders Discuss Mission Critical Challenges, Opportunities For 2021
WPP's Read Sees GDPR Becoming Industry Norm
UM Taps Walton Isaacson's Villanueva As CSO
Benicia, CA Tourism 'Escapes' COVID Challenges
The Kitchen's Sandoval Joins Croud As Head Of Biddable Media
Google Expects 'FLoC' To Replace Third-Party Cookies In Ads
Xaxis North America President Talks About Brand Safety
First Time To Game: Chipotle Joins Super Bowl Field To Spotlight Local Farmers
Report: Most Digital Marketing Now Done In-House
Ionos Sets Eyes On North American Sites
MAD Agency Daily - Monday, Jan. 25, 2021
DDB Chicago Slapped With $100 Million Lawsuit Over Army Contract
Budweiser Relocates Super Bowl LV Media Buy To Support COVID-19 Vaccine Awareness
JM Smucker Expands Publicis Groupe's Remit
Stagwell's Code & Theory Acquires Digital Shop Kettle
William H Macy Reprises 'Willie Creeks' Character In New Distillery Campaign
U.S. Ad Economy Ends 2020 With Fifth Consecutive Month Of Expansion
Politics Aside, Here's What Marketers Can Learn From The Inauguration
Is Unilever About To Announce A Media Agency Review?
Renner Rejoins Walton Isaacson In New Agency Services Role
MAD Agency Daily - Friday, Jan. 22, 2021
Agency Curiosity Adds Three Equity Owners
Cannes Lions Adds Three Jury Presidents For 2021 Festival
VMLY&R Commerce Continues To Build Out Global Leadership Team
2 Agencies Help Companies Embrace Those With Disabilities
Wavemaker Taps Havas' Potgraven As Chief Strategy Officer
The Modern Marketer's Take On Full-Funnel TV Advertising
Buffalo Groupe Starting Events Business, Taps Golf Channel's Foster To Tee It Up, Drive It
The Top Email Marketing Trends Of 2021
Campaign Addresses Climate Change Deniers
Ogilvy Appoints Soechtig Global CEO/Experience
MAD Agency Daily - Thursday, Jan. 21, 2021
USIM Gets The Whole Enchilada, Wins Cafe Rio Mexican Food Chain
Lippincott Adds Brand Strategy, Design Partners
Saturday Morning Seeks To Expand Beyond Advertising
Phenomenon Acquires Digital Shop Marketing Supply Co.
Adthena Acquires Kantar's Paid-Search Intelligence Business, Formerly AdGooroo
Micro-Influencers Average 185K Views For Their Videos
Whither The Lincoln Project Now That Trump Is Gone?
GDPR Fines Total GBP242.6 Million Since Inception
CA Anti-Smoking Campaign Targets Quitters Who Relapse
Cartwright Strengthens Creative Team
Car Repair Club Steers AOR To Brunner
MAD Agency Daily - Wednesday, Jan. 20, 2021
D&G Redesigns Creative Department Into Purpose-Driven Hub
Time Spent With Ad-Supported Media Hits All-Time Low, Despite Gains In Total Media Use
Nefrina Recalled To Life Through Magic Of Hologram Technology
Simpli.fi Acquires ERP Software Developer To Improve Workflow Across All Media
PRSA Taps Linda Thomas Brooks As CEO
Using Data To Correctly Predict COVID-19: Q&A With Rex Briggs
Ad Campaign Censored By Facebook Algorithm
Startup Wearable Whoop's New AOR Is M&C Saatchi Sport & Entertainment
MAD Agency Daily - Tuesday, Jan. 19, 2021
Omnicom, Home Depot Shareholders Seek Ad Policy Investigations
Icaro Doria Departs Havas For Hill Holliday And A Top Creative Role
Ford Encourages Unity With 'Builders' Spot
Get The Addressable TV Ad You Want
Power Digital Acquires Social Method
Coca-Cola Foregoes Super Bowl
Madison Avenue, Brand Thyself
Havas' MLK Activation Features Artist Tyler Gordon
FCB Chicago Names New Strategy Lead
RB Adds VCCP To Agency Roster
MAD Agency Daily - Monday, Jan. 18, 2021
Canvas' Woolmington Reflects On Lessons Learned During COVID Era
Liquid Adds Arcade To Its Name in Rebranding Move
Omnicom's 180 Agency Expands Global Footprint, Names Volten Global CEO
Report: Birthday Cake Candles Set To Melt Away In 2021
Cognito Taps Weiner As Chief Insights Officer
CES Generated Net Positive Social Buzz, Samsung Was The Dominant Brand
Advertising Community: America Needs Our Help
Reporter's Notebook: Let's Keep An All-Digital Version Of CES Going Forward
Italy Tourism Announces First U.S. AOR
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