Mobile Marketing Daily Editions for April 2014
Mobile Marketing Daily - Wednesday, April 30, 2014
All Eyes On China As Smartphone Battleground
Slowing User Growth Sullies Twitter Earnings
Millennial Men Are Biggest Mobile Travel Users, Airlines Biggest Ad Spenders
Target Taps Facebook, Embraces Mobile And Search
T-Mobile, Cowell Team On New DJ Talent Show
Local Search: Tips For Driving Buyers To Businesses
Conde Nast Unveils The Scene, New Digital Video Platform
Simpli.fi Beefs Up DSP, Gives Buyers Access To Mobile, Video Inventory
CRM Agency Merkle Taps [x+1] For Data Management
Lord & Taylor Links Mobile Shopping with Print
New Mobile Email Platform Doesn't Require a Password
Vodafone Completes Mobile Payment Service Launch
Domino's Adds 3D to Mobile Pizza Ordering
What To Expect From Facebook's f8 Conference
Mobile Marketing Daily - Tuesday, April 29, 2014
Two-Thirds Of Content Sharing Still On Desktop
Mobile Spend, Traffic Grows, Advertisers Adopt Rich Media Units
Square Adds Mobile Pickup, Features To Bolster Payments Service
"Angry Birds" Maker Rovio Sees Slowdown In 2013, Rolls Out Wider Ad Options
Microsoft To Debut Xbox Originals, New Programming Lineup
Undertone Puts Viewability Center Stage, Rolls Out 'Cost Per Viewable Impression' Model
Facebook Expands Business Manager Tool
Yahoo Unveils Original Comedies, Live Nation Deal
Evolve Media Will Employ Nielsen OCR For Native Ads - A First
Data, Mobile, Video Ripe For Media Investment
Mobile-Controlled Credit Card System Created
Domino's Adds 3D to Mobile Pizza Ordering
Simpli.fi Beefs Up DSP, Gives Buyers Access To Mobile, Video Inventory
Mobile Payments & Skipping the Checkout Line
Mobile Marketing Daily - Monday, April 28, 2014
What The--? Top-Grossing iOS App Ends In-App Sales Days After Amazon Acquisition
Facebook To FAN Audience-Buying Fire, Set To Unveil Mobile Network
Video Propels Mobile Ads For Entertainment Industry
Mobile, Social Driving 36% Of In-Store Sales
Local Media Ads Expected To Pass $158B By 2018
PCH Launches TV Campaign, Ups Site Traffic
DataXu Taps DoubleVerify For Viewability Ratings, Fraud Protection
360i Builds Tool To Reverse-Engineer Search Quality Score
Wearable Technology May Extend to Commerce
Starbucks Launches Summer SMS Program
EBay Updates App for Shopping
Mobile-Controlled Credit Card System Created
Companies Battle for Mobile Commerce Leadership
In-Store Assistance? Shoppers Take Mobile over Salespeople
Can Mobile, Video Save The Dying Banner?
Mobile Marketing Daily - Friday, April 25, 2014
Facebook Makes Moves In Mobile Location
Mobile Measurement Tops Media Pros' Focus
AOL Debuts App Download Ad Format
Circa Taps Ex-Tumblr Exec Maloney As President
Mobile Video Offer Ads Get Most Clicks
Number Of Mobile RTB Auctions Increased 132% In Q1
NCAA Viewership Grows On Mobile
Interpublic Ups U.S. Ad Expansion Half A Point, Says Programmatic Has Hit The Brakes On Online Display
Walgreens Launches New Mobile Program in 8,000 Stores
Mobile Powers Soaring Facebook Revenues
75% of Mobile Video Ads Launched From Apps, New Study Says
Mobile Advertising: Drop Your Desktop Thinking And Focus On Integrated, Personal Ads
25 Google Tactics To Build A Better Mobile Web Site
Mobile Marketing Daily - Thursday, April 24, 2014
Mobile Addiction: When Content Is An Itch
Facebook Revs Soar 72% On Mobile Gains
Mobile Shopping Technologies & the Challenge of Consumer Adoption
Weather Channel App Gets Extreme Makeover
AOL Debuts App Download Ad Format
Available Inventory, Clicks And 'Premium' All Growing In Mobile
Number Of Mobile RTB Auctions Increased 132% In Q1
XappMedia Raises $3 Million For Launch Of Interactive Audio Ads For Mobile Apps
RealPlayer Cloud App Lets Users Watch Videos On Any Device/Screen
7 Cents Per U.S. Adult Hour On Mobile
Target May Be Challenged with Mobile Around Online Shopping Service
75% of Mobile Video Ads Launched From Apps, New Study Says
Portals Company Targets Mobile Buyers
Mobile Marketing Daily - Wednesday, April 23, 2014
Android Closing The Revenue Gap With iOS
Xaxis Syncs Mobile Ads With Broadcast TV
Tech Influencers Turn On Google Glass
HBO Go And The Case Against Family Viewing
College Kids Cool On Tablets, Still Annoyed By Mobile Ads
Einhorn Warns Of New Tech Bubble
Location Targeting Improves; Next Up, the Messaging
Google Adds AdWords App, Ad Tools For Search, Display, YouTube
Chernin Group, AT&T Teaming Up Again, With $500M In Play For VOD
Smartphone Owners Span Age Groups, Majority Of 55+ Own One
FirstBank Mocks Google Glass
BrightRoll Bakes Nielsen, ComScore Ratings Into Platform, Taps BlueKai For Mobile Audience Targeting
Vevo Boasts Strong Viewership
Mobile Marketing Daily - Tuesday, April 22, 2014
Square Looking To Plug Into Google?
Google, Apple Locking Game Makers Into Exclusive Deals
Targeting Aisle 5: A Report From The Proximity Marketing Trenches
Samsung Is First in 2013 Mobile Patents
Netflix Accounts For Over Half of All Online Streaming
Programmatic Video Ad Platform AnyClip Emerges From Stealth Mode
Strong After-Hours Results For Netflix; It Will Raise Prices For New Customers
Mobile Payments Industry Faces Security Issues
Google Fights Consumers' Attempt To Revive Class-Action Over Gmail Ads
CVS Caremark Creates IT Team To Manage SEO, Ecommerce Projects
5 Tips And Even More Reasons To Integrate Search And Social Campaigns
Mobile Marketing Daily - Monday, April 21, 2014
This Megabyte Is Brought to You By: Consumers Ready For Sponsored Data?
LinkedIn Hits 300M Users, Pushes Mobile Options
Mobile Shopping Projected to Hit $58 Billion
Measuring Mobile Shopping: All Pointing Up
Facebook Mobile Ad Net On Its Way
22% of Retailers Tap into Mobile Check-ins
What's The Point Of Multi-screen?
JW Marriott, Team One Launch Photo-Sharing App CUR8
AdRoll Raises $70M, Places Bets On Mobile, International Expansion
Brands Jump On Messaging Bandwagon
Tablets The Next Connectivity Battleground
Chase Updates App To Personalize Mobile Banking
Mobile Marketing Daily - Friday, April 18, 2014
The Most Interesting Man In The World Meets Foursquare
Facebook Adds Nearby Friends Feature To Mobile App
Brands Jump On Messaging Bandwagon
Twitter Introduces Mobile App Install Ads
Nielsen In Final Tests Of Mobile Ad Measurement Service
Consumers Fall Into Gap's Digital Initiatives
Mag Bag: B2B Revenues Up on Digital, Biz Info, Events
Netflix Talks Mobile Distribution With Vodafone
Yahoo's Grand Plans For Mobile Monetization
Apple Taps Shazam For Song-ID Feature
Citymapper Eyes U.S. Market With Fresh Investment
Steve Madden Retools Mobile Website
Twitter Offers App Install Ads, Uses MoPub To Go Beyond Tweets
It's Time to Move from Engagement to Embedment in Digital
Pushing Deals to the Mobile Shopper
M&A Marketing Deals Reach For The Sky
Mobile Marketing Daily - Thursday, April 17, 2014
Wearables, Like Education, Health And Sex, Are Wasted On The Young
Twitter Introduces Mobile App Install Ads
Mobile Exchange Vserv Debuts Full-Screen Search Ad Formats
AutoTrader Says Industry Must Connect Digital Dots
Consumers Fall Into Gap's Digital Initiatives
Yahoo Wants Cofounder Filo Back As Director
San Diego Zoo Safari Park Launches App Promoting Sumatran Tiger Exhibit
Mobile Industry Tackles Phone Theft
Telefonica And Blackstone Launch Mobile Ad Exchange
Steve Madden Retools Mobile Website
Mobile Money, Commerce Seen as Growth Drivers
Where's The Whistleblower? The Problem With Mobile Pre-Roll
Brightcove To Provide Online Video Services To France's Le Figaro
Pushing Deals to the Mobile Shopper
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