Search & Performance Marketing Daily Editions for August 2014
Search & Performance Marketing Daily - Friday, Aug. 15, 2014
Microsoft's Nadella Challenges Amazon's Bezos, Google's Page To Ice Bucket ALS Awareness Campaign
Local, National Ad Media Spending Trends Relate To Businesses, Not Consumers
New Research Illustrates Why Going Digital Is An Urgent Matter Of Dollars And Cents
Google Wins Bid Against Vringo To Overturn Multimillion-Dollar Patent-Infringement Verdict
Yahoo Can't Shake Email Privacy Lawsuit
Vantage Media Launches Private Marketplace Tech
The 1-2-3's Of Mom Engagement
The Golden Age of Dadvertising
Facebook Engagement Steady, Snapchat Continues Growth
Beacons: Coming to a Mannequin Near You
62% Of Local Publishers Using Programmatic
The Quick And The Dead: Challenges To Achieving Real-Time Mobile Marketing Agility
Social Media Ad Spend Shown To Influence Product and Service Research
Facebook Is An Advertising Channel -- Isn't It Time We All Got Over It?
Google Makes Close Variant Keyword Matching A Default
Former DARPA Head, Now Google Exec, Violated Ethics Rules
Advertising Not The Only Profession 'Programmatic' Tech Is Impacting
Search & Performance Marketing Daily - Thursday, Aug. 14, 2014
When Google, Bing Add Sensory Experiences On Mobile For Search Acquires Q&A Social Network, Prepares To Add Tools To Increase Safety
Why Cognitive Computing Is A Big Deal For Big Data
Google Heads Into The Enterprise WIth HP
Spotify Adds Buy Button, Experiences Through BrandPage
FTC Commissioner: Fair Information Principles Could Hamper Big-Data Research
How U.K. Residents Consume Media
What You Should Know About Gen Z And Branded Video
Searchmetrics Appoints Robyn Forman VP Marketing
Global Ad Spend Will Finally Exceed Pre-Crisis Peak In 2015, GroupM Forecasts
How To Quantify Mobile Data
Former Visual IQ Execs Launch Attribution Firm, Focus On Video
Marketers Are Still Not Investing Enough In Digital Media
Vevo Partners With Pinterest, Adds Pin It And Drives Referral Traffic
89% of Back-to-School, Smartphone-Shopping Moms Looking for Coupons
Why The New Viewability Standards Are Flawed
Marketers Aren't Making Brand Video A Priority, Study Says
Search & Performance Marketing Daily - Wednesday, Aug. 13, 2014
Microsoft To Make Bing Faster By Integrating FPGAs In Servers
IgnitionOne Acquires Human Demand, Pulling In Mobile Expertise
Mobile Search In The Year Of Mobile
ChannelAdvisor Releases Mixed Search, Ecommerce Amazon, eBay Data
Data Quality Challenges Run Deeper Than Marketers Think
Efficiency: Programmatic's Blessing And Curse
Yahoo Buys Mobile Start-up Zofari
Getting Privacy Right Is Key To Beacon Deployment
Facebook Launches Cross-Device Reporting
Amazon Rolls Out Mobile POS System
Marketers Aren't Making Brand Video A Priority, Study Says
The Untethered Affluent
Over 90% Of Buyers Using Programmatic, Per AOL Survey
Mobile Is A Meta-Channel -- That's Why It Will Solve Attribution Challenge
Just For You: Dynamic Yield Delivers Personalized Sites
Worldwide Mobile Advertising Hit $19.3 Billion In 2013
ANA's Liodice: Marketers Not Hiding 'A Magic Bucket Of Cash' From Agencies
Search & Performance Marketing Daily - Tuesday, Aug. 12, 2014
Snapchat Fans More Likely Influenced By Social Media Friends
Apple Siri Inventors Build AI Into Viv Labs Platform
Google's Privacy Settlement With Vanity Searchers Draws Opposition
Sizmek Acquires Aerify To Add Mobile Tracking, Retargeting To Platform
Analysts Initiate Coverage On TubeMogul, Set Price Targets
Print Reporters: Reinvent Yourselves As Content Creators
Millennial Media Revs Up 18%, Market Share Slips
Mobile Commerce Living in the Shadows
Getting Privacy Right Is Key To Beacon Deployment
World Cup, New Business Boost Dentsu Results
Digital Onboarding Of Offline Conversions: Providing Insight Into The Customer Journey
Real-Time With Sizmek's Caprio On Buy-Side Dynamics In RTB
The Steve Jobs Of China?
Windsor Circle Gets $5.25 Million From Heavy Tech Investors
adMarketplace Donates $25,000 To Build Schools In Ghana
Google Exec Leads Obama's U.S. Digital Services Team
Search & Performance Marketing Daily - Monday, Aug. 11, 2014
Search Marketing Demonstrates How Data Supports Programmatic Premium Branding Campaigns In-House
Google Moves Toward 'Buy' Button Through Listen Now Ad Unit
What Do Women Think Of Your Mobile Ads? Meh!
Google Joins Five Global Companies In $300 Million Investment For Faster Internet Speeds
Free Web Access Comes At A Price
Why Syndicate Content?
Bing Powered SNIPP3T App Satisfies Urge For Celebrity News
An Open Letter To The Author Of An Open Letter To John Oliver
Do You Unplug?
What's On? For Video, Hopes To Have A Good Answer
OpenTable Rolls Out Mobile Payments Nationwide
Google & Yahoo Are Now Requiring a Phone Number to Set Up a New Email Account in India
DMA Says Big Data Doesn't Require Legislation
BuzzFeed Raises $50M, Expands Video Production
Mediahub/Mullen Partners With Videology For Programmatic Ads
Is Facebook's New 'Like' Policy Designed To Force Brands To Promote Posts To Get Reach?
FEM's An Upstart That Thinks Deeper About Online Viewers
Microsoft Developing New Video Technology
Mobile Shoppers & the Act of Beaconing
Creating Subject Lines That Rule In Dog Days of Summer
Microsoft Joins Google in Catching Pedophiles By Scanning Communications
Hackers Taking Control Of Google Nest Thermostat
Search & Performance Marketing Daily - Friday, Aug. 8, 2014
Kenshoo Takes Pulse Of Mobile Search In U.S., U.K., Australia
Two Tap On Ecommerce 'Buy' Button For Any Mobile App, Web Page
Former eBay SEO Head Joins Searchmetrics, Shares Search Marketing Misconceptions
Retention Science Secures $7 Million To 'Nurture Interests' Through Data
Marketing Tech Firm Nami Launches Media-Buying Division
Yahoo's Returns From Alibaba Could Go Well Beyond Best Estimates
AOP Debuts Digital Ad Engagement Research
Who Might Be Lining Up A Bid For Time Warner?
Barnes & Noble Reads Tea Leaves, Goes With Google
Free Web Access Comes At A Price
What's On? For Video, Hopes To Have A Good Answer
BloomReach Powers Data Across Media, Devices To Personalize Web Site Content
Rebuilding The Rhine: Rethinking The Channelization Of Advertising
Coupons Rule, But The Mobile Experience Remains A Mess
Does Your Audience Hate Your Content?
Ad Tech M&A And The Loss Of Neutrality: Real-Time With Adroit's Spivack
Yahoo Mobile Head Advises Starting With Mobile
Facebook Nixes Pages Promotion, Marketers Unfazed
Beacons Score: Results Start to Come In
Search & Performance Marketing Daily - Thursday, Aug. 7, 2014
Why CMOs Must Help CIOs Rethink Technology To Stop Bleeding Red
The Beat Goes Online: Live Nation Music Events More Closely Tied To Search, Smartphones
BloomReach Powers Data Across Media, Devices To Personalize Web Site Content
HTTPS Encryption To Play Role In Google Page Rank Algorithm Signal
Rebuilding The Rhine: Rethinking The Channelization Of Advertising
Retention Science Secures $7 Million To 'Nurture Interests' Through Data
Rogers Say TiVo In Best Position To Master Video Search
Retailers Lag on Social Commerce
BuzzFeed President Coleman On Programmatic Ads
YouTube Acquires Online Video Editing Company Directr
Industry Reacts To Rocket Fuel's Acquisition Of [x+1]
Google, Barnes & Noble Partner For Same Day Physical Book Delivery
Yahoo Hires CIO Away From Netflix
Does Foursquare's New Always-On Tracking Policy Go Too Far?
Judge Rules Google Can't Edit Record Of Public Hearing
Two Models for Two Hispanic Markets
Lord & Taylor Sees Promise In Beacons
Facebook's Video Quality Problem
Pinterest Offers New Mobile Feature
Lean Back: ABC News Live Video Viewing On Apple TV Outstrips Desktop/Mobile Combined
Lost In The Supermarket? What Brands Can Learn From The Clash App Helps Users Save Money, Search 500,000 Recipes
Getting Clear On Viewability
Search & Performance Marketing Daily - Wednesday, Aug. 6, 2014
Google Acquires Emu, Texting With Built-In Assistant
Up Close With Digital Ad Fraud
Hackers Winning The Battle Against Malware, Viruses
Mobile Shoppers Spend 27 Minutes in Stores; Smartphone Retail Revenue Increases 93%
Yahoo Opposes Consumer's Bid To Revive Lawsuit Over SMS Messages
Managing Paid-Search Accounts For Small Businesses, Franchises
Social Ad Spend To Pass $11 Billion By 2017
AOL Profits Dip, While Third-Party Revs Soar
Measuring Mobile Engagement To Create Performance Metrics For Terrestrial Radio
Advocates, IAB Weigh In On Privacy 'Bill Of Rights'
Horizon Media And MyersBizNet Host 300+ Ad Industry Interns
Foursquare Releases New Intuitive Search App
Gen X Is The Generation That Affluent Marketers Can't Afford To Ignore
Rocket Fuel Powers Up With [x+1], Buys DSP/DMP Hybrid For Roughly $230M
NinthDecimal Launches Mobile Programmatic Offering For Audience Targeting
How Google Ventures Rethinks Brainstorming
Yelp Got Its Start Soliciting Feedback Via Email
Ex-Google Marketing Chief Launches FinTech Startup
Digital Reality Strategies Is News Summit Focus
Facebook's Real Agenda With
Study: Less Than Half Top Retailer Apps Transactional
Search & Performance Marketing Daily - Tuesday, Aug. 5, 2014
The Most Important Missing Apple, Google Maps App Feature On The Road From California To Wyoming
Google Recognizes Email Addresses Containing Accented, Non-Latin Characters
SEM Account Audits: Rules Of The Road
Decline In RetailMeNot Organic Search Traffic Contributes To Lower Earnings
Unleashing The Mobile Shopper
Comparing Changes In Authorship, Non-Authorship URL Results
Yahoo Integration With ComScore Goes Live
The Anatomy Of A Facebook Ad Campaign
Mobile Influence Is Category-Dependent
Bing Ads Gets Refresh As Performance Improves
ChoiceStream Launches Real-Time Analytics Hub
Attack The Opportunity In Advertising
Native Advertising Arrives: John Oliver's Epic Takedown
Social Networks And Their Overreaching Terms Of Service
Apple Taps Tariq As Digital Marketing Director
Will Twitter Debut New Metrics On Tuesday?
Digital Rights Group Backs Yelp In Unmasking Battle
Facebook Ditching "Gifts" Service
Facebook (Not Twitter) Driving Traffic Spike For 'Telegraph'
Search & Performance Marketing Daily - Monday, Aug. 4, 2014
Google's Crazy Internet Project Loon Balloon Idea Doesn't Seem So Crazy After All
Do You Really Believe In The Second Screen?
Google Tips Authorities To Child Porn After Scanning Gmail For Ad Targeting
Google Chrome Takes Lead On Mozilla Firefox Desktop Browser
Mobile Influence Is Category-Dependent
Verve Launches 'Programmatic Direct' Platform For Location-Based Mobile Ads
Connecters Vs. Influencers
Deloitte Q&A: The Vanishing Back-To-School Season
Mobile Commerce: A Big Year Later for Beacons, Payments, Agencies
5 Steps To More Successful Dayparting, Ad Scheduling
Overcoming Challenges Of Mobile CRM
Impact Of Social Media On TV Viewing
For Back-to-College Crowd, Macy's, Target Tap Vid Love
Mobile Accounts For More Than A Third Of UK Search
Hottest Retail Categories: Food, Fashion And Furnishings
Americans 'Deeply Concerned' About Online Privacy...Kinda, Sorta
Search Advertising Spend Is Up By Nearly 25%
Expedia, TripAdvisor Benefit From Growing Mobile Bookings
The Gross Rating Point Begot The Audience Rating Point -- And The Father Is Digital
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