Commentary
Marketers Split On How To Price Services
- by Laurie Sullivan , Staff Writer @lauriesullivan, October 6, 2023
Advertising and marketing agencies are split on how to price paid ad and organic services, and many participants in a survey say they still prioritize optimizing keyword research despite all the technology available to do tasks like this this for them.
Some 33% of agencies price paid services as a …
Laurie Sullivan is a writer and editor for MediaPost. You can reach Laurie at lauriesullivan@gmail.com.
