• 5 Things You Need To Know About Millennials And Travel
    When it comes to business and leisure travel, Millennials are a generation on the move. Numerous studies have shown that compared to older travelers, those ages 18 to 30 go on more trips per year (whether for work or play), seek unique, authentic travel experiences, and are more demanding about the amenities they expect both en route and at their desired travel destinations.
  • Events Keep Tourists Coming Back
    Seasons come and go, but for destinations with tourism as the economic driver, events are the way to keep the cash flowing, whatever the weather conditions.
  • On Trend: River Cruises
    A travel product perfectly suited for the modern traveler.
  • Which Hotel Group Got The Most Check-ins Over The Last Year?
    Not too long ago, the best way to document a trip was by making a scrapbook or a physical photo album. While glued Polaroids, taped airline tickets, and picture books held memories of travel and vacations, that process has in part been taken over by documentation over social media. Now, we upload a picture of us on the beach, we share a video of an adventure during a trip, or we check-in at a hotel in a status update. Suffice it to say, people have turned to the internet to document and share their travel experiences.
  • Booking Made Simple; Should Marketing Be Next?
    You've seen all the statistics about how many websites consumers visit before booking a trip - 5, 10, 15 - Expedia, Kayak, TripAdvisor, Booking.com, etc. One result has been a resurgence in the use of travel agents in recent years, including among millennials.
  • Owning The Connected-Traveler Journey
    For many years now, the marketing industry has been experimenting with delivering customized solutions for brands using technology. Finally, in the last 10 years we have seen a true breakthrough in digital disruption. It's a new world.
  • Everyone In Travel Needs To Welcome The HENRYs
    Fast-growing customer segment is a key target for upscale and luxury brands.
  • Which Cruise Line Came Out On Top On Social This Year?
    2015 was a standout year for travel brands on social - particularly on Facebook, where companies are working to perfect their strategies and spend to reach consumers in the ever-evolving News Feed.
  • Getting Butts In Seats And Heads In Beds
    Harness your audience data to make travel and hotel advertising work better.
  • Travel Brands Find Inspiration In Content Creation
    Fresh perspectives fuel how brands connect customers with content.
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