• Avoid These 7 Phrases For Hotelier Success
    These days, we are surrounded by bad manners everywhere. And in a hotel, bad manners by your employees often translate into poor guest experiences and disappointing performance by your property.
  • Hospitality In The Digital Age Of Disruption
    Digital conference underscores the need to emphasize personalization and service.
  • The Art Of Persuasion Goes High Tech
    What makes travelers book? In the face of cascading technology, that question remains the central one. As a result, e-commerce solutions continue to emerge that aim to answer it as well as is non-humanly possible. As examples of these tools, consider two companies: one that uses language to persuade travelers; and another that sees peer group encouragement as the key to generating bookings.
  • 5 Things You Need To Know About Millennials And Travel
    When it comes to business and leisure travel, Millennials are a generation on the move. Numerous studies have shown that compared to older travelers, those ages 18 to 30 go on more trips per year (whether for work or play), seek unique, authentic travel experiences, and are more demanding about the amenities they expect both en route and at their desired travel destinations.
  • Events Keep Tourists Coming Back
    Seasons come and go, but for destinations with tourism as the economic driver, events are the way to keep the cash flowing, whatever the weather conditions.
  • On Trend: River Cruises
    A travel product perfectly suited for the modern traveler.
  • Which Hotel Group Got The Most Check-ins Over The Last Year?
    Not too long ago, the best way to document a trip was by making a scrapbook or a physical photo album. While glued Polaroids, taped airline tickets, and picture books held memories of travel and vacations, that process has in part been taken over by documentation over social media. Now, we upload a picture of us on the beach, we share a video of an adventure during a trip, or we check-in at a hotel in a status update. Suffice it to say, people have turned to the internet to document and share their travel experiences.
  • Booking Made Simple; Should Marketing Be Next?
    You've seen all the statistics about how many websites consumers visit before booking a trip - 5, 10, 15 - Expedia, Kayak, TripAdvisor, Booking.com, etc. One result has been a resurgence in the use of travel agents in recent years, including among millennials.
  • Owning The Connected-Traveler Journey
    For many years now, the marketing industry has been experimenting with delivering customized solutions for brands using technology. Finally, in the last 10 years we have seen a true breakthrough in digital disruption. It's a new world.
  • Everyone In Travel Needs To Welcome The HENRYs
    Fast-growing customer segment is a key target for upscale and luxury brands.
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