• The New World Of Travel
    Six key insights for an industry on the move.
  • Give Moms A Guilt-free Trip
    Shopping for family vacations takes on a new level of effort when you're in the market for travel arrangements and sleeping accommodations for six. Can the rental car fit four car seats along with all our luggage? Did I remember to pack must-have blankies and binkies? Are we ready for inevitable delays and temper tantrums? I'm exhausted just thinking about it.
  • New Virtual Reality
    Virtual reality has been a hot topic in the travel industry for well over a year now. Brands ranging from Marriott to Carnival are using the technology to transport people to new and adventurous landscapes right from their seats. As with any emerging piece of tech, new breakthroughs and developments feel like a monthly occurrence. So what exactly is happening in the VR space now and how can it impact travel marketing? Let's dive in and theorize a few of the many new possibilities!
  • Is The Hotel Brand Bubble Ever Going To Burst?
    The proliferation of new brands has created less differentiation and more confusion.
  • Goodbye, Front Desk
    It's becoming clear that one consequence of the mobile revolution is that marketers have come to realize that good marketing can mean less human interaction in some cases. And it is typically those situations where human interaction is perceived as a negative in developing product or brand loyalty.
  • How To Make Your Hotel More Like Home
    Having been involved in the architecture and design of many hotels, combined with experience working hospitality on three continents, has taught me one critical key to success: pleasing your guests.
  • Connecting The iGeneration To Travel
    Travel brands can help young people influence family travel and become allies in their quest to shape and share their personal brands.
  • The New Consumer Journey: Traveling From OOH To Mobile
    Imagine this scenario: You're walking down the bustling streets of Manhattan and see an OOH advertisement for a fashion brand. The featured shirt catches your eye and you must have it. So you look it up on your smartphone. Thanks to the brand's awesome mobile website, you can buy it instantaneously. Welcome to the newest and trending consumer journey.
  • When Doing It Right Goes Wrong
    It's no surprise that sometimes you can do all the right things and then everything goes wrong. On the other hand, sometimes you do something whimsical and wild -and it falls beautifully in place.
  • 1,000 Reasons To Embrace Augmented Reality
    Marketers should expect and welcome the augmented reality revolution.
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