Marketing Daily Editions for May 2013
Marketing Daily - Thursday, May 16, 2013
Google Plays A New Tune
Frontline Pixelates Fleas To Death On 'Pet Rescue Saga'
Jack Link's Looks To 'Fuel' POP Sales
Meaty: Whole Foods, Smithfield Talk Healthier Hogs
Hyundai Says Everything's Gonna Be All Right
GIV Mobile Creates Wireless With A Cause
Kidman To Star In Jimmy Choo Ads
Streaming Radio Gaining Ground
Oakley Inks Deal With MLB Properties
Sales, Profits Up At Macy's
Big Language: The Key To Big Data Success
Using Customer Experience To Drive Strong B2B Relationships
Marketing Daily - Wednesday, May 15, 2013
Carriers Come Together For 'It Can Wait'
Oreo Unveils Animated 'Wonderfilled' Campaign
Jockey Sport Performance Underwear Gets Campaign
Careful Kids: Affluent Gen Y Spends Less, Invests More
April Good For Some Vehicle Segments, So-So For Others
Kidman To Star In Jimmy Choo Ads
NBA Nation To The Road With With Sprint
Studies: Bad News About Sodium Content, Consumption
All Earned Media Is Not Created Equal
The Drift On Tesla: How Founder Musk Drove Profitability
Marketing Daily - Tuesday, May 14, 2013
Six Flags, Cedar Fair Gear Up For Screamin' Season
Gevalia Rolls Out Videos, Facebook Sampling Game
Jaguar Launches Global Campaign For F-Type
Tempur-Pedic Rouses Mattress Advertising
Audi Waxes Nostalgic
Sherwin-Williams Shows NASCAR Its Colors
Jockey Brings Back The Babe
I Pledge Allegiance To My Wallet
5 Steps To Measuring Real ROI From Social
Bloomberg Faces A PR Crises From The Other Side
Marketing Daily - Monday, May 13, 2013
Citi Says 'No Fees' Means 'Never'
Kelly-Moore Color Campaign Goes Mobile
Volkswagen, Audi Open Manhattan Flagship
Red Robin Taps Fans To Be 'Burger Daddies'
Loyalty: Bartering The Private For The Personal
Inspiration At Work
Mountain Dew, Part Deux
Tailor Made: The Future of Retail
5 Reasons To Bring Brand Into The Boardroom
With Six Cylinders You Get Eggroll: Mercury Orders From Chinese Marketing Menu, Offers Meals
Marketing Daily - Friday, May 10, 2013
Will Target's Cartwheel Start Social, Mobile Revolution?
Caffeinated Gum: Tip Of Consumers' Additives Concerns
Dodge Does Donuts All Over 'Furious 6'
Indian Returns With Advertising
Film Marketing Fairly Inefficient
McDonald's And Wendy's In Pricing Battle
Macy's Taps Usher To Star In Its Fireworks
Time To Rethink The Banner?
To Win On Pinterest, Unlearn The Social Rules
The Mother Of All Marketing Opportunities, Literally
Marketing Daily - Thursday, May 9, 2013
Crystal Light To Host Mega Words With Friends Game
Retailers, CPGs Need To Iron Out Demand Chain
LendingTree Enlists Spokespuppet
Pennzoil: What Matters Is What You Put In It
Have You Heard A Good Joke Lately?
You're Doing It Wrong: 5 Ways To Do Sponsored Content Right
Coke Takes Its Anti-Obesity Initiative On The Road
Marketing Daily - Wednesday, May 8, 2013
Embattled 'Junk' Food Looks To Emerging Markets
True Value Rolls Out New TV Campaign
Survey: The Little Things Add Up
North Shore-LIJ: Giving Cancer Cancer
High-Risk Data Collection Seen Across Web Sites
Cadillac Goes To The Ball
Who's Drinking Wine With Dinner?
Nike Celebrates LeBron's Fourth MVP Award
What Marketers Can Teach Each Other About Metrics
Marketing Daily - Tuesday, May 7, 2013
Internet Sales Tax Measure Faces House Battle
Pfizer Offers Viagra Direct-To-Consumer
Lexus Goes Global With Design
Lauder Sets Sights On September's Muse Launch
Wireless Carriers Hold Consumers' Loyalty
Monster, City Official In Dueling Lawsuits
NBCU: Nostalgia Builds Buzz
Chanel Teases New Keira Knightley Film
Who's Watching TV To Escape?
EA To Create New Star Wars Games
Four Steps For Diving Into Big Data
Battle Of The Sexes: The Battle Of The Ages Rages On
Episode 606: For Immediate Release -- Heart Transplants & The Mother Of All Mergers
Marketing Daily - Monday, May 6, 2013
Taking Offense, Walmart Takes The Offensive
Experience Creates More Loyalty Than Price
Online Gaming On The Rise
Lilly Diabetes Expands Disney Publishing Partnership
Sales Were Up, Bottom Lines Not So Much
General Electric Goes 'Wonderground' On BuzzFeed
Precision Health Launches Pharma Video Ad Network
Ad, Innovation Push Helps Kraft Foods Beat Forecasts
Who's Using Artificial Sweeteners?
There Is No Place To Hide
Pepsi Fail: When CMOs Go Gangsta
Marketing Funnel Lexicon: Mid-Funnel Programs
Marketing Daily - Friday, May 3, 2013
It's Foreign To Hollywood
Samsung's Consumer Image Inspires B2B Effort
Kraft Mac & Cheese Launches New Hispanic Creative
Land Rover Hits The Digital Woods
Texas Credit Union Launches TV Effort
Scotts LawnService: What Will The Neighbors Think?
Q&A: From Promotion To Brand Activation
Who's Buying Vanilla Soy Milk?
Barbara's Bakery Sweeps Ties In With Puffin-Saving Cause
Holy Home Goods! Barneys Unveils Lichtenstein Collection
Breaking Down Barriers To Drive Better Performance
The 4 C's - What's Keeping Global Marketers Up At Night?
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