MediaPost Weekend Editions for February 2025
MediaPost Weekend - Sunday, Feb. 23, 2025
X Eyes $44B Funding, Said To Pressure Brands' Return
FTC Investigates 'Censorship' By Social Platforms
Trump Claims Power Over FTC, FCC
Tesla Under Fire Due To 'President Musk'
Strategies For Surviving The News
Research Shows Politics, DEI Shifts Prompt Shopper Backlash
Social Users Blame DEI For Plane Crash, Make Up Pilot's Identity
No Right Move: Target's DEI Retreat Triggers Lose-Lose Consumer Battle
Report From Ukraine
FTC Click-To-Cancel Regs Too Broad: IAB, Others Tell Court
Shedding Even More Light On Dark Media
CMO Council Identifies 'Shakeup' Across Industry In Latest Report
Walmart Warns Of Slow Growth While Ad Sales Jump 29%
TikTok Adds Commerce, Livestream Shopping To More Regions
Nike Vs. Lululemon: Can A Skims Partnership Change The Game?
Living La Vida Lotus
Microsoft Lets Ad Industry Know Quantum Isn't Just A Google Thing
WebMD Must Face Class-Action Over Video Privacy
3.know: Why You'll Be Marketing To - Not Via - AI
MediaPost Weekend - Saturday, Feb. 15, 2025
RIP, Brand Purpose
Inclusivity Is Business 101
Meta Sued Over Discriminatory College Ads
Disney Shifts DEI Initiatives, Removes 'Warning' Boxes
You Invested In Brand Safety -- But Your Ads Are Not Safe
Consumers Crave Uplifting Content More Than Ever, Study Finds
Shedding Light On Some Really Dark Media
IPG Loses Ground In Q4, Posts Slight Growth For 2024
Dentsu Moves To Restore Growth After Flat 2024
Missouri AG Drops Investigation Of Media Matters
Google Testing AI To Determine Age Of Users
IPG Reversal On Principal Media-Buying Came Too Late For Some Pitches
Trade Desk Misses Q4, Stock Plummets
United Airlines' Reaction To Kendrick Lamar Performance Goes Viral
CeraVe Launches Dandruff Shampoo With 'SNL'
Volkswagen, SNL Reimagine 'The Californians'
Best/Worst AI Ads (According To Some Humans)
New Publicis Offering To Help Clients Invest In Women's Sports
US Tech Entrepreneurs Continue To Stand With Ukraine
Musk-Led Group Makes Bid For OpenAI
Super Bowl Sets New Record: 128M
Super Bowl LIX Ad Buys Slide 2% To $800M
Issue Fatigue Reflected In Super Bowl Ads
Move Fast And Break Democracy
X Corp., Trump Resolve Battle Over Account Ban
TikTok Returns To App Stores
MediaPost Weekend - Saturday, Feb. 8, 2025
NFL Team Sponsorship Deals Rise To $2.5B
YouTube's 'AdBlitz' Is Back For Super Bowl LIX
New Pepsi Challenge Kicks Off Super Bowl Weekend
Pfizer Prepares To 'Knock Out' Cancer In Super Bowl Spot
Google's Emotional Super Bowl Ad: Talk To Gemini
Yes, Yes, Yes! Updating A Classic The Hellman's Way
Twix Offers Twin Gold Bars In Super Bowl Staredown
Jesus Returns To The Super Bowl With 'He Gets Us'
Seal Makes Surprise Appearance As A Seal In Mountain Dew Super Bowl Ad
HexClad's 'Unidentified Frying Object' Super Bowl Investment Has Already Paid Off
ANA/4A's AD-ID To Help Track Super Bowl Ad Effectiveness
What's So Funny? CBS Special Curates Comedic Super Bowl Spots
X Adds Abbott, Colgate, Lego, Nestle, Pinterest, Shell, Tyson To Ad Boycott Complaint
Move Fast And Break Democracy
The Problem With Leaders Who Make Stuff Up
Barbie Feels The Heat From Tariffs
Virginia Senate Passes Bill Banning Sales Of Location Data
Black-Owned Brands Rebuke Target Boycott, Pastor Calls For 'Fast'
Senators Advance Bill Banning Children From Social Media
TikTok Shop To Launch In Mexico This Month, Sellers Open Businesses In Region
Former Agency Honcho Brien Named Interim CEO Of Outfront
Omnicom Reports 5.2% Growth For 2024
Publicis Ends 2024 On High Note, Q4 Grew 6.3%
Amazon Q4 Ad Sales Jump 18% To $17.3B
Willie Sutton Would Love The CTV Ad Business
The Media Planner Is Dead, Long Live The Platform
MediaPost Weekend - Sunday, Feb. 2, 2025
Ad Market Remains Volatile, Decelerates Due To Political Uncertainty
Assembly Taps Jill Kelly For NA CEO Role
Google Releasing Free Marketing Mix Model To All
NFL Post-Season Ad Spend Up 22%
Spirit Airlines Bans Revealing Clothing, Offensive Tattoos
Ad Industry Must Stay 'Open' To Save The Web
Court Halts California Social Media Restrictions
Netflix Ads To Hit $4B, Rev Model Gap Remains A Challenge
Ulta Hunts For New CMO
Meta's AI Assistant Makes Recommendations Based On 'Memory'
Amazon Names Grocery Czar As Whole Foods Workers Vote To Unionize
Kochava To Revise Privacy Practices To Settle Class-Action
Perplexity AI Revises Bid For TikTok, Others Compete For Half-Ownership
Court Strikes Down FCC Lead-Gen Restrictions
Loyalty Royalty: Fox News, Hyundai, Discover
How Trump Blamed His Own Policies For This Week's Deadly Air Crash
Meta Will Pay Trump $25 Million To Settle Suit Over Account Suspension
Holding Company Of The Year: Omnicom
Media Agency Of The Year: IPG Mediabrands