MediaPost Agency Daily Editions for July 2022
- MediaPost Agency Daily - Friday, July 15, 2022
- Forrester: OMG Has Best Offering, Publicis Wins On Strategy, GroupM In Market Presence
- SCC Agency Helps 'USA Today' Get To 'The Point'
- Philo Pushes 'Channel Comfort' Spot, Easy TV Watching
- Ad Council To Honor Walmart CEO McMillon With Public Service Award
- Management Shakeup At Havas Creative Group: Murphy Replaces Hirst As CEO
- She Runs It Names Coca-Cola's Perez, Amex's Rutledge And NBCU's Yaccarino Women Of The Year
- Six Commercials Nominated For 2022 Emmys This Week
- Watson Upped To EVP Marketing At Active International
- MediaPost Agency Daily - Thursday, July 14, 2022
- PHD Wins Global Media Account For Tea Maker Ekaterra
- Truth Well Gaslighted
- Poll: All But One Agency Agree To Honor Their Own Embargoes
- Olmer Named Across The Pond's Account Director-U.S. Diversity Lead
- Microsoft Wins Netflix Business For Ad-Supported Streaming
- Periscope Debuts New Design Practice: Favorite Child
- Banana Boat And Lotame Share Results From First Video Cookieless Targeting Campaign
- GroupM Taps Dashew As NA Head Of Learning & Development
- Everyone Wins When Agencies Put Skin In The Game
- Dentsu Also Revises Outlook Downward, Cites Same Reasons: Inflation, Global Unrest
- Accenture Agrees To Acquire Minneapolis-based The Stable
- Mediabrands Unveils DE&I-Focused Recruitment Campaign
- MediaPost Agency Daily - Wednesday, July 13, 2022
- Sarah Fay On Ad Industry AI: 'Don't Do Nothing'
- Consumers Tend To Trust Brands With Clear Data Policies
- Council Finds New Phase Of 'High-Velocity' Data, Most Brands Still Not Using AI Pervasively
- Disney, The Trade Desk Expand Deal, Matching Audience, Identity Graphs For Media Buys
- Junoco's New Work Celebrates Human Imperfections As Beautiful
- Atlantic Selects Barbosa As First Managing Director
- Marketing Veteran Sweeny Joins Prenuvo As Chief Business Officer
- Study: Visitors Find The Metaverse More Inclusive Than Real Life
- Banking Platform Dave Launches New Campaign
- MediaPost Agency Daily - Tuesday, July 12, 2022
- InnoVision Espanol Debuts, Expands Services To Hispanic Market
- Burberry Puts Global Media Assignment In Review
- Terri & Sandy Named Strategic-Creative AOR For JBSS
- For Influencers/Creators It's More About Passion Than Money, New Study Finds
- American Express Encourages Consumers To 'Shop Small' WIth QR Codes
- Cadillac Highlights Lyriq's Emotional Driving Experience
- Penn Predicts Solid Year For Advertising Boosted By Strong Holiday Season
- MediaPost Agency Daily - Monday, July 11, 2022
- Report: In-House Creative Teams To Up Involvement In Strategy, Increase Digital Capabilities
- Allen & Gerritsen Wins Boston Tourism Account
- Longchamp Continues 'Le Pliage' Campaign With New Playful Spots
- 'New Economy' Brands First To Cut Back Due To Headwinds In Actual Economy
- Meta Goes Full Bore On Rebranding
- Tall Tales: BK, BBH Have Fun At Former UK Prime Minister's Expense
- Amazon Prime Days Could Break Records
- Razorfish Promotes Three To Senior Strategy Roles
- Nobox Wins AOR Remit From Slimfast Parent Glanbia Performance Nutrition
- MediaPost Agency Daily - Friday, July 8, 2022
- BBH Fires Up 'Grill Lines' For Burger King's OOH Campaign
- WPP Combines Design Agencies Superunion and Design Bridge
- Tierney Taps Trubowitz To Lead Media Efforts
- Grey's Global Creative Chairman To Depart At The End Of The Month
- Creators Will Play Crucial Role In The Metaverse, New Study Suggests
- Wake Up And Smell The Bacon! Oscar Mayer Launches Scratch-And-Sniff Ads
- A Fresh Take On Agency Return-To-Office Plans: Think Like A Travel Marketer
- The Shipyard Wins AOR Duties For T. Marzetti Co.
- MediaPost Agency Daily - Thursday, July 7, 2022
- Uniball No Longer: Just Call It Uni
- DaSilva Named Executive Director, VMLY&R West
- Havas Media Taps Long-Time Media Exec -- And Former Mayor -- As Head Of Growth
- Havas Media Group Means Business, Literally
- Know What You Are Buying With Programmatic Out Of Home
- A Mere 20% Of Americans Trust TikTok With Their Data
- Influencers Not As Trusted As Ordinary Consumers, Study Finds
- Joe Anthony Forms Hero Media To Empower New Generation Of Black Creators
- Innocean Wins UMass Global Creative, Media AOR
- MediaPost Agency Daily - Wednesday, July 6, 2022
- Horizon Acquires Revenue Enablement Institute, Launches Data-Driven B2B Unit
- The Growing Need For A Chief Media Officer Role At Brands
- S4 Capital Strikes M&A Deal With LA's XX Artists
- Ourselves Wins Pure Electric E-Bike Business
- Taste Sensation: Perrier Adds Splash To Global 'Flavor' Campaign
- In Sparks & Honey's World, Nothing Is Certain Except Death, Taxes And This New Report
- Merkle Cookie Crumbs: What Marketers Need To Know
- Advantage Solutions Unveils New Commerce Agency, Taps Digitas Veteran To Run It
- Ogilvy NY Taps Dentsu's Kluin For CCO Duties
- MediaPost Agency Daily - Tuesday, July 5, 2022
- WPP Acquires Bower House Digital, Aligns It With Ogilvy
- Omnicom Media Group Expands Cloud Consultancy Trkkn
- Prudential Selects McCann As Its New Creative Agency
- Captain D's Gets Spicy For Summer
- Attribution Is Killing Your Strategy
- Viamedia Ups O'Neill Upped To SVP, Ad Operations
- MediaPost Agency Daily - Friday, July 1, 2022
- Havas Media To Oversee Media For British Red Cross
- Betway Names Deutsch NY As Lead AOR In U.S.
- Horizon Diversifies Again, Moves Into 'Experiential Transformation Space'
- DCMN Eyes NA Expansion, Appoints Figueroa Head Of U.S. Operations
- Dentsu International Taps Bronson To Lead 'Brand Assurance' Expansion, Is Ambiguous About How It's Expanding It
- Some Women's Healthcare Brands Market Differently Now
- Audience Precision Unveils New 'Media Strategy Guidance System'
