- OMMA Today - Monday, Aug. 17, 2015
- Advertisers Need Cogent Strategy To Attract Mobile Multicultural Millennials
- Ad Spend On Mobile Video Soars
- Twitter Exec With Search Expertise Heads To Pinterest
- Telegram Handles 10 Billion Messages Per Day
- Auto Be In Pictures: 'Motor Trend' Launches Video Platform
- CraveOnline Overhauls Site, Adds New Verticals
- Facebook Plans To Revamp Notes For Long-Form Content
- OMMA Today - Friday, Aug. 14, 2015
- Advertising Industry Losing Billions To Ad-Blocking Software
- Google's Niantic Labs Spins Off Mobile Game From Mother Ship
- Ad Blocking As A National Sport
- Advertisers Need Cogent Strategy To Attract Mobile Multicultural Millennials
- FilmOn Wants Appeals Court To Uphold Surprise Victory Over Broadcasters
- Programmatic Pain Points And The Measurement Cure-All
- Verizon Stops Throttling Wireless Users With 'Unlimited' Data
- Target Tiptoes Into Grocery Delivery
- Wireless Customers Liking Online Experience
- OMMA Today - Thursday, Aug. 13, 2015
- Google Makes Changes To Mobile Search To Lure Back Advertisers
- Executive Shuffle: Rad Returns To Tinder As CEO
- Time For Advertisers To Really Know What They're Getting Online
- BMW's Alphabet.com Site Traffic Soars After Google Announces Holding Co
- Viewability Crashes, Drops To 44%
- Likqid Launches LKQD For Mobile, Video
- Video Viewability Dips On Exchanges As Measurability Increases
- Mobile Ad Revs Soar Globally
- Wireless Customers Liking Online Experience
- OMMA Today - Wednesday, Aug. 12, 2015
- Viacom Launches Velocity For Social Sales
- Paywall Tech Firms Tinypass, Piano Media Merge
- Buy Button Gains Support From Major Commerce Tech Companies
- PCH's Liquid Acquires CommandIQ To Build On Predictive CRM
- Vivala Targets Millennial Latinas
- Social Networking Preferred On Mobile, Tablets Favored For TV
- Appeals Court Turns Away Yahoo In Email Privacy Battle
- Opera Mediaworks Revs Hit $92M
- Time For Advertisers To Really Know What They're Getting Online
- Parents Give Preferential Tech Treatment To Boys
- Mobile App Or Mobile Web?
- OMMA Today - Tuesday, Aug. 11, 2015
- Facebook Ups Ad Features, More Controls For Advertisers
- Facebook Expands Native Video Ads, Interstitials
- Google, Facebook And Others Fight Request For 'Broad-Based Blocking Orders'
- A Bit Of Alphabet Foolery: abc.wtf Redirects To Bing
- Appeals Court To Decide Whether FTC Can Sue AT&T Over Throttling Policy
- Epsilon, Klout Bring Social Data to Email Marketing
- Millennial TV Viewing Strong, Says CBS
- Dentsu Reports 8.1% Q1 Organic Growth
- YuMe Stock Dives As Company Loses Direct Clients Following Programmatic Launch
- OMMA Today - Monday, Aug. 10, 2015
- CPG, Food Brands Partner With OneSpot To Automate Content Marketing
- Programmatic Mobile Video Booms In 1H 2015
- M-Commerce Registers Uptick As App Usage Rises
- Most Social Media Users are Depressed, Ugly Failures
- Google Gives Hangouts A Boost With Android App Redesign
- Amid Media Market Correction, Analyst Ups Nielsen To 'Outperform,' Cites Changing 'Tone'
- Headway Digital Adds Native Support To DSP
- FilmOn Draws On Surprise California Win To Combat Contempt Finding
- Binge Watchers Fickle, Abandon Series If They Can't Find An Episode
- Red-State Algorithm Vs. Blue-State Algorithm
- Web Users Embracing Ad Blockers
- OMMA Today - Friday, Aug. 7, 2015
- FCC To Consider Whether Data Caps, Privacy Practices Affect Broadband Adoption
- Trump Leads Searches, Social Interest Following Debates
- Twitter Preps Buy Button Rollout
- Beyond Partnerships, Brands Should Build 'Ecosystems'
- How To Engage Millennials On Mobile Devices
- Guess I Will Never Know If You Can Hear Me Now
- Dentsu Places $3 Million Bet On Jibo The Robot
- Arby's Capitalizes On End Of 'Daily Show'
- Google 'Viewable' Patent Verifies Ads, Content In View
- OMMA Today - Friday, Aug. 7, 2015
- Trump Leads Searches, Social Interest Following Debates
- FCC To Consider Whether Data Caps, Privacy Practices Affect Broadband Adoption
- Twitter Preps Buy Button Rollout
- Beyond Partnerships, Brands Should Build 'Ecosystems'
- How To Engage Millennials On Mobile Devices
- Dentsu Places $3 Million Bet On Jibo The Robot
- Arby's Capitalizes On End Of 'Daily Show'
- Google 'Viewable' Patent Verifies Ads, Content In View
- OMMA Today - Thursday, Aug. 6, 2015
- Marketers, Agencies Split On Impact Of 'IoT,' Feel Equally Ignorant About What It Actually Is
- To Grow Up, Ad Tech Must Learn To Rethink Viewability
- Former Spotify Exec To Huffington Post CEO
- Chamber Of Commerce Asks Court To Nix Net Neutrality Rules
- IPG's FutureBrand Buys Digital Agency Hugo & Cat
- Are Publishers Trying To Juggle Too Much Ad Tech?
- Forbes Taps Tinder To Launch 'Under 30' Network
- Highest Cost Per Click For Search Keywords This Year
- RadiumOne Adds To Its 'C-Suite,' Promotes Baird To President
- Tremor Buys Australian TV Ad Tech Firm TVN; Programmatic Now 30% Of Revenue
- Programmatic Adoption Continues As Industry Shifts Attention To Quality
- OMMA Today - Wednesday, Aug. 5, 2015
- Facebook's Page Creates New Ways To Communicate
- Google Makes Search Analytics Data Available Through API
- Tech Companies Back Amazon In Fight Over Search Results
- Gen Xers Do Not Give Away Brand Loyalty
- Moving Advertising Beyond Beacons
- Foursquare Names Rosen, Krasniqi As Key Execs
- To Grow Up, Ad Tech Must Learn To Rethink Viewability
- Content Personalization: A Secret Driver of the Over-The-Top Revolution