Real-Time Daily Editions for 2016
Real-Time Daily - Tuesday, July 26, 2016
Cost Per Viewable Person Is The Metric That Matters
Verizon, Yahoo Could Reshape The Advertising Industry
6 Questions Marketers Have For AOL-Owner Verizon As It Acquires Yahoo
Putting The Brakes On Bad Data
Verizon Looking To Rev Up AOL's Mobile, Programmatic Ads Through Yahoo
How Programmatic Audio Will Change The Game For Spotify
Verizon's Acquisition Of Yahoo Shows Need For Broadband Privacy Rules, Advocates Say
Taboola Acquires Native Video Firm ConvertMedia
YP Announces New 'Audience Cartography' Platform For Targeting And Attribution
AppNexus Strikes Technology Partnership With Wayfair Media Solutions
Flashtalking Partners With Integral Ad Science To Improve Accuracy Of Attribution Models
VertaMedia Appoints Ian NewFeld Head Of North American Sales
Varick Media Taps Gabriel Dunlop As Canada Territory Director
TAG You're It: Big Agencies Among 100 Added To 'Trustworthy' Registry
John Montgomery Promoted To EVP Brand Safety, GroupM Global
Real-Time Daily - Monday, July 25, 2016
Watson To Change The Way IBM Buys Programmatic Ads
Verizon Still Ad Laggard to Google, Facebook After Yahoo Deal
As TV Market Rebounds, Programmatic Takes A Back Seat
Bot influencers Are The Programmatic Future Of Conventional Advertising
Verizon To Acquire Yahoo Core Assets For $4.8 Billion
Real-Time Daily - Friday, July 22, 2016
Why I Don't Use An Blocker -- And Why I Wouldn't Mind Trying One
Teads Advertising Suite Now Serves 360-Degree Outstream Video
AOL Quietly Invests $500 Million In Programmatic TV Advertising
Younger Creatives In U.K. Face 'Experience Gap' In Data-Driven Marketing
Real-Time Daily - Thursday, July 21, 2016
Why I Use An Ad Blocker -- And Why I Don't Mind Disabling It
Marketers' Biggest Challenge Is Quantifying ROI
Why You Should Be Conducting Inventory Analyses
Ad Buyers Plan To Increase Programmatic TV Spending In 2017
The Ad-Tech Tax
AerServ Teams With The Media Trust To Detect Malware
Google's Demographic Squeeze Play
Google Releases Numbers On Programmatic Direct Deals: Mobile Skyrockets
Anypoint Media Partners With SpotX To Bring Addressable Linear TV Ads To Asia
Rocket Fuel Names Rick Song Chief Revenue Officer
Dun & Bradstreet Partners With TAG To Verify Companies Applying For TAG Registration
Spotify Launches Programmatic Audio Ad Buying Globally
Matt Spiegel Of MediaLink: The Ad Automation And Programmatic Confidantes
Real-Time Daily - Wednesday, July 20, 2016
Fraud Crusader Says Ad Tech Firms, Others, Continue To Profit From Selling Fraudulent Impressions
Datorama Incorporates Slack: Enables Real-Time Data Visualization, Collaboration
Nielsen Integrates Viewability's Big 3 Into Digital Ad Ratings
TruSignal Announces Release Of TruAudience Platform
Spotify Taps Rubicon Project to Automate Audio Inventory
Dun & Bradstreet Partners With TAG To Verify Companies Applying For TAG Registration
A Closer Look At The State Of Predictive Analytics
Clypd Delivers New Private Marketplace Sales Tools
ClickDealer And MobAir Launch Global Digital Marketing Group
Univision's Programmatic Unit Makes New Hires
Real-Time Daily - Tuesday, July 19, 2016
Will Latest ANA Report Mean More Advertisers Trying To Take Programmatic In-House?
Google Programmatic Native Platform Builds Mobile Ads From Headline, Images
Ooyala Enables Server-Side Ad Insertion For Live-Streaming Video
LiveRamp, Performance Horizon Partner To Help Brands Connect Online Efforts To Offline Sales
Wal-Mart's Venkat Achanta Joins Neustar As Chief Data And Analytics Officer
Improvements Needed To Halt Mobile Ad Blocking In The U.K.
DoubleVerify Launches Media Authentication Tools
Simulmedia Taps Spengler As President-CRO
Are Transparency Audits The Panacea To Restore Advertiser And Agency Trust?
Real-Time Daily - Monday, July 18, 2016
Is The Rocket Ship Leaking Fuel?
Are You Using All Your First-Party Data?
AT&T Could Be A Sleeping Ad Giant
What's Programmatic TV's Acceptance Level In Agencies?
Podcasting Has An Ad Skipping Problem, Too
Gameforge Hires Analytics Marketing Platform To Monetize Free-To-Play Model
Digital Merchandisers Want Access To Marketers' Real-Time Customer Data
ANA Poised To Issue 'Non-Transparency' Recommendations, Findings Scheduled For Noon
Real-Time Daily - Friday, July 15, 2016
The Complexity Of Holding Company Earnings And Transparency
Facebook And Google Dominate Cross-Channel Advertising
UberMedia Launches New Tool To Enhance Geo-Targeting
Programmatic Video Buys On YouTube Up 55% MoM
Gimbal Opens Beta of Proximity Data Platform For App Publishers
Omnicom Organic Revenue Up 3.3%
Real-Time Daily - Thursday, July 14, 2016
HubSpot On Why People Block Ads, And What It Means For Marketers
Vibrant Media Reduces Native Ad Weight To 30.5KB, Looks To Cut Down On Ad Blocking
Neustar Names Venkat Achanta Chief Data And Analytics Officer
Can the New Advertising Currency 'Time-Spent' Change Ad Tech?
Programmatic Video Buys On YouTube Up 55% MoM
PlaceIQ Integrates With Oracle's BlueKai Marketplace, Mobile Location Data Now Available
Programmatic Is Problematic As UK Viewability Plummets To 47%
Real-Time Daily - Wednesday, July 13, 2016
Controversy, Insults, And Even Racism Fuel Online Video Consumption
Adams + Fairway, AdMobilize Partner On Real-Time Vehicle Data For Out-Of-Home Advertising
Singapore Press Holdings Hires Grapeshot To Improve Contextual Targeting Capabilities
Luxury Brands Embrace Digital But Remain Wary Of Programmatic
Sales Enablement, Account-Based Marketing Spur Sales Opps At Rocket Fuel
The ANA Study On Ad Transparency Is Spot-On: Now What?
Google, Shutterstock, Licensing Deal Automatically Chooses Images For Ads
Fox Marketing Vet Bernard Joins Simulmedia
Asia Pac To Overtake US In Digital Spend, UK Placed Third
Email Marketers Prioritising Automation In 2016
PebblePost Takes Programmatic Addressable TV Concepts To Offline Direct Mail
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