- Meet The Future Stars Of TCM: Keanu, Matt Damon, Madea
TVBlog, Adam Buckman - Wednesday, February 17, 2021
How long can Turner Classic Movies continue with its emphasis on cine ...
- In New Year, COVID Is Less Prominent In Prime Time
TVBlog, Adam Buckman - Tuesday, February 16, 2021
It could be that the makers of TV's scripted shows are ambivale ...
- Apple TV+ Beating Disney+ In Growth Rate Among Affluent Millennials
Video Insider, Karlene Lukovitz - Tuesday, February 16, 2021
Acxiom consumer research suggests that Apple and other services may have ...
- Horizon Next's President On The Future Of Metrics, Measurement
Data & Programmatic Insider, Laurie Sullivan - Monday, February 15, 2021
A new model from Horizon Next measures digital and traditional media, usi ...
- Disney Global Streaming Revenues 73% Higher, Disney+ Hits 95M Subs
Television News Daily, Wayne Friedman - Friday, February 12, 2021
Revenue from consumer streaming subscribers' fees was $2.5 billion, with $882 milli ...
- Kenan Wins, But His New Sitcom Is One Big Cliche
TVBlog, Adam Buckman - Monday, February 15, 2021
NBC has awarded loyal employee Kenan Thompson with his own sitcom und ...
- vMVPDs' 2020 Trends, In Six Charts
Advanced TV Insider, Karlene Lukovitz - Friday, February 12, 2021
A look at vMVPDs' shares of subscriptions and sign-ups, resubscribe and tri ...
- Disney+ Hits 95M Subs In 14 Months, Though ARPU Down 28%
Digital News Daily, Karlene Lukovitz - Friday, February 12, 2021
Combined with sibling streamers Hulu and ESPN+, Disney now has 146.4 milli ...
- Upfront Redux: Networks To Go Virtual, Again
Television News Daily, Wayne Friedman - Thursday, February 11, 2021
For the first time, Disney will include Hulu. In the past, Hu ...
- New Fox Slot-Machine Game Show Looks Familiar
TVBlog, Adam Buckman - Friday, February 12, 2021
Fox's new "Cherries Wild" sounds an awful lot like "The Joker's Wild ...
- Report: Peacock Has Just 11.3M Active, Ad-Supported Viewing Households
Digital News Daily, Karlene Lukovitz - Thursday, February 11, 2021
NBCUniversal reported that Peacock had 33 million "signups" by year-end 2020, b ...
- Dr. Scholl's Awards U.S. Media To OMD
MAD, Steve McClellan - Wednesday, February 10, 2021
The company spent an estimated $55 million on measured media in 201 ...
- Super Bowl Spikes Ad Revenue 21% Higher To $545 Million
Television News Daily, Wayne Friedman - Wednesday, February 10, 2021
Kantar said 96 commercial spots aired in the game, for a reco ...
- The Rock For President? By 2032, It Just Might Happen
TVBlog, Adam Buckman - Thursday, February 11, 2021
A new NBC sitcom about the early life of Dwayne Johnson h ...
- Dr. Squatch Soaps: Curiosity Spawns Searches, Ecommerce During Super Bowl
Marketing Daily - Top of the News, Steve Ellwanger - Wednesday, February 10, 2021
For newer CPG players -- like Dr. Squatch Soap Co. -- th ...
- YouTube Augments Search -- Why It Needs MRC Content-Level Accreditation
Performance Marketing Insider, Laurie Sullivan - Wednesday, February 10, 2021
More than 250 brands have reportedly stopped campaigns on YouTube and Goog ...
- Harris Poll Finds Americans Burning Out Of Digital Screens, Tuning Out Digital Ads
Research Intelligencer, Joe Mandese - Wednesday, February 10, 2021
Three-quarters of U.S. adults say they "tune out" digital ads because ...
- Fast-Growing Streamers' 'Reach' Levels Competitive With Big-Time TV Sports Leagues
Television News Daily, Wayne Friedman - Tuesday, February 9, 2021
As some streaming TV platforms' "reach" levels near broadcast/cable TV network number ...
- Samba TV Starts Consumer-Driven Privacy Manager For Smart TVs
Television News Daily, Wayne Friedman - Wednesday, February 10, 2021
Samba TV's new privacy controls will put viewers in charge of the ...
- Super Bowl Wrap-Up, Part II: To Err Is Human
TVBlog, Adam Buckman - Wednesday, February 10, 2021
As last Sunday's Super Bowl demonstrated, it can be difficult to loca ...
- Ratings Fumble? Nielsen Super Bowl Numbers AWOL More Than 24 Hours Later
Digital News Daily, Karlene Lukovitz - Tuesday, February 9, 2021
The so-far-unexplained delay is the first in the game's 55-year history. Niels ...
- My Favorite And Least Favorite Super Bowl Spots This Year
Mediapsssst, Richard Whitman - Monday, February 8, 2021
I like quirky, so the Oatly ad worked for me. Quirky stan ...
- CBS' Super Bowl Ramps Up On-Air Promos For Paramount+, Prime-Time Network Shows
Television News Daily, Wayne Friedman - Monday, February 8, 2021
Super Bowl LV had just four spots from entertainment advertisers, but plen ...
- Super Bowl Streams At 20% For CTV Device Owners, Sports Wagering Higher
Television News Daily, Wayne Friedman - Monday, February 8, 2021
Co-viewing of the big game dipped 20%, according to TVision, to 1 ...
- In 'Clarice,' Plucky Profiler Takes On Serial Killers And Sexism
TVBlog, Adam Buckman - Tuesday, February 9, 2021
Hannibal Lecter makes no appearance in the premiere episode of "Clarice," anoth ...
- 60% Of Pay-TV Users Want Subs To Include Streaming Content From Online Video Services
Video Insider, Karlene Lukovitz - Tuesday, February 9, 2021
MVPDs need to offer video streaming and other advanced features as value-adde ...
- Super Bowl LV Tune-In Falls 15%
MediaDailyNews, Joe Mandese - Monday, February 8, 2021
The national TV audience for Super Bowl LV fell 15% from t ...
- A (Relatively) COVID-Free Super Bowl
MediaDailyNews, Joe Mandese - Monday, February 8, 2021
The biggest surprise among the 68 TV Super Bowl LV commercials w ...
- Bad Isn't Always Bad: Negative Emotions, Even In Super Bowl Ads, Have Varying Influences
Performance Marketing Insider, Laurie Sullivan - Monday, February 8, 2021
A study of reactions to a video ad found that while sadne ...
- Magnite Acquires SpotX For $1.17 Billion
Television News Daily, Wayne Friedman - Friday, February 5, 2021
Magnite and SpotX claim the merger will create the largest independent CTV/vid ...