- NBC Entertainment Reality Group President Meredith Ahr Exits
Digital News Daily, Karlene Lukovitz - Wednesday, October 14, 2020
The exit of Ahr, who had overseen the unscripted business since 201 ...
- U.S. Pay-TV To Drop To $56B By 2025, Down 47% From Peak
Digital News Daily, Karlene Lukovitz - Wednesday, October 14, 2020
U.S. operators will lose another $23 billion between 2019 and 2025, projec ...
- Local Agency Study Finds OTT Buys Being Funded From Conventional TV Budgets
Research Intelligencer, Joe Mandese - Tuesday, October 13, 2020
A number of recent studies, including recent Wall Street analysts' reports, indica ...
- First-Time National TV Marketers' Ad Revenue Up 50% To $500 Million In First-Half 2020
Television News Daily, Wayne Friedman - Tuesday, October 13, 2020
Nearly $500 million in national TV ad revenue came from 110 first-ti ...
- NBCU's Peacock, Amazon Prime Video See Major Gains In New Q3 Subscribers
Television News Daily, Wayne Friedman - Wednesday, October 14, 2020
From July-September, Peacock took 17.2% of new premium streaming subscribers with Amaz ...
- Hulu's 'Helstrom': Devil May Care, But You Will Not
TVBlog, Adam Buckman - Wednesday, October 14, 2020
Hell is 56 minutes of watching "Helstrom," the new demonic-possession drama th ...
- What Are Consumers Willing To Pay For Ad-Free TV Content?
Digital News Daily, Karlene Lukovitz - Tuesday, October 13, 2020
According to a recent survey of U.S. adults, $21 is considered ...
- Twitter Poised To Benefit From U.S. Brand Advertising Resurgence: Analyst
Digital News Daily, Karlene Lukovitz - Tuesday, October 13, 2020
Twitter's reliance on national advertising has held back its revenue growth duri ...
- NBCU's Yaccarino Promoted To Chairman, Global Advertising, Partnerships
Television News Daily, Wayne Friedman - Monday, October 12, 2020
Yaccarino will head an effort to create a new data strategy un ...
- Disney Creates New Content Distribution Unit, Reorganizes Its Media, Entertainment Business
Television News Daily, Wayne Friedman - Monday, October 12, 2020
The new Media and Entertainment Distribution unit will be responsible for a ...
- TCM Host Gets TV's Highest Honor As 'Simpsons' Guest Voice
TVBlog, Adam Buckman - Tuesday, October 13, 2020
Few achievements in the TV business can surpass the honor of bei ...
- AVODs: U.S. Users Hit 17%; Audience Older, Less Wealthy Than SVODs'
Video Insider, Karlene Lukovitz - Tuesday, October 13, 2020
Nearly one in five U.S. internet users report watching AVOD services ...
- Hard To Be Positive As TV, Showbiz Take COVID Hit
TVBlog, Adam Buckman - Monday, October 12, 2020
When or if the pandemic ever ends, will TV come back t ...
- Addressable Ads Found To Go To The (Literal) Heart Of Engagement
Advanced TV Insider, Karlene Lukovitz - Friday, October 9, 2020
People like addressable ads nearly four times more than non-addressable ones - ...
- The Flies Have It: 2020 Veep Debate Soars 56% Over 2016
Marketing Politics Weekly, Joe Mandese - Thursday, October 8, 2020
Nearly 58 million people watched the vice presidential debate between Mike Pen ...
- Wall Street Bullish On Ad Rebound, Especially Digital
MediaDailyNews, Joe Mandese - Friday, October 9, 2020
Wall Street analysts have turned extra bullish on digital media, especially soci ...
- Biden Outspends Trump On National, Local TV Campaigns
Television News Daily, Wayne Friedman - Thursday, October 8, 2020
The Biden For President campaign continues to outspend the Donald J. Tru ...
- CBS Heads Into Fall Season With New 'Brand Identity' Promo, Marketing Effort
Television News Daily, Wayne Friedman - Thursday, October 8, 2020
The CBS branding change will take effect across entertainment, news, sports, studio ...
- VP Debate TV Ratings: Fox News Tops In Total Viewers, ABC Leads In Key Demographics
Television News Daily, Wayne Friedman - Thursday, October 8, 2020
Total debate viewing across all networks airing the event soared 56% high ...
- WarnerMedia Hires Former Apple, Hulu Exec Colaco To Lead Ad Sales For TV Network
Television News Daily, Wayne Friedman - Thursday, October 8, 2020
As WarnerMedia's new head of ad sales, Jean-Paul "JP" Colaco will ...
- Past, Present And Future: Our World According To Television
TVBlog, Adam Buckman - Friday, October 9, 2020
TV's evident jitters about our contemporary world are not unfounded, since ma ...
- Disney+ Could Face Churn Bump Next Month; Disney Investor Wants Dividends Redirected To Streaming
Digital News Daily, Karlene Lukovitz - Thursday, October 8, 2020
Disney+'s extraordinary subscriber growth will face its first potential setback during t ...
- MAGGOT Is The New MAGA
Red, White & Blog, Joe Mandese - Thursday, October 8, 2020
Ever since the Nixon/Kennedy debate, televised debates have been less about substan ...
- Streaming Share Estimate: Netflix Slips, Amazon And HBO Max Rising
Television News Daily, Wayne Friedman - Wednesday, October 7, 2020
Netflix's decline is partly due to ad-supported video-on-demand services (AVOD) taking sha ...
- Amazon, Apple Could See Long-Term Gains, Become Bigger Rivals To Netflix
Television News Daily, Wayne Friedman - Wednesday, October 7, 2020
Amazon and Apple could gain ground on industry leader Netflix, according ...
- New 'Right Stuff' Is Old Story About Old Glory
TVBlog, Adam Buckman - Thursday, October 8, 2020
Somebody made a TV miniseries about the space program and Ron Howa ...
- Ampersand Linear And Streaming Ad Platform To Launch Self-Serve Capability
Digital News Daily, Karlene Lukovitz - Wednesday, October 7, 2020
The self-serve function's beta test is expected to run through the e ...
- Premium Video Streamers Amp Up National TV Spending For Fall, Winter Season
Television News Daily, Wayne Friedman - Wednesday, October 7, 2020
Apple TV+, Disney+ and Amazon Prime Video are the major spenders ...
- 60% Of Millennials Plan To Buy A TV Set This Year
Television News Daily, Wayne Friedman - Tuesday, October 6, 2020
Millennials plan to spend much more time in the next year consumi ...
- Local TV Ad Market Cuts Losses: Down 23% In July-September Vs. March-June Lows Of 60%
Television News Daily, Wayne Friedman - Tuesday, October 6, 2020
Political advertising could bring in a record $3.5 billion this year f ...