MediaDailyNews Editions for October 2019
- MediaDailyNews - Thursday, Oct. 3, 2019
- Nielsen Completes Local TV Ratings Reboot
- GroupM, IAS Study Finds Higher Conversions For 'Viewable' Ads
- Once Quietly Cancelled, Shows Now Announce 'Final Season'
- Study: 'Nontraditional' Video Ad Formats On OTT Platforms Growing
- FreeWheel Concerned That YouTube Restricts Ads For Its TV-Media Clients
- 46% Of U.S. Broadband Households Now Subscribe To Multiple OTT Services
- Gen Z, Millennials Have Higher Tolerance For TV Ads, Study Finds
- MediaDailyNews - Wednesday, Oct. 2, 2019
- New Broadcast TV Season Sees Same Steady Viewing Declines
- Gartner: CMOs Show Misplaced Optimism In Face Of Shrinking Budgets
- CTV Achieves Critical Mass, Surpasses 50% Of Video Ads 'Served'
- FreeWheel Joins Anti-Competitive Complaints Against Google
- 4A's Examine Media Measurement Priorities
- NBC TV Stations Keep 'Apple Cart' Upright In Move To Viewer Impressions
- Worldwide TV Sports Fees Predicted To Rise Sharply
- Survey: Over 33% Of B2Bs To Invest In Personalized Content In 2020
- New For Fall: CW's 'Batwoman': Cheerless Heroine In Hopeless City
- Report Finds Winter Holiday Season Ad Spending Slowing
- Trump's Impeachment: Biggest Media Showdown Of All Time?
- MediaDailyNews - Tuesday, Oct. 1, 2019
- IPG's Reprise Elevates Dimitri Maex To Global CEO
- Request For Submissions: Agency Of The Year Awards
- Mobile Marketing Association Elects 17 Consumer Marketers: Transforms Board, Focus Too
- Apple TV+ Ramps Up National, Regional TV Spending
- TV Should Follow Digital's Programmatic Lead
- Kantar: Trump Campaign Spending Heavily On Social Media
- Google Ads Takes Reporting Across Accounts
- Discovery Picks FreeWheel For Unified Ad Management
