MediaDailyNews Editions for October 2019
- MediaDailyNews - Thursday, Oct. 17, 2019
- Havas Retains Hyundai/Kia In Europe, Russia, Turkey: Will Focus On 'New Mobility Solutions'
- CNN Democratic Presidential Debate Draws 8.3 Million TV Viewers -- And 9.2 Million Live Streams
- Dem Debates Are Like Reality TV, But Not In A Good Way
- Tweeting In The Middle Of Fifth Avenue (And Not Losing Twitter's Vote)
- Netflix Boosts Marketing Internationally
- Cogniscient Named Media Agency For Optimum Nutrition and BSN Brands
- Ad Council Elects New Board, Names DAN's Kelley Vice Chair
- Ad-Supported TiVo+ Streaming Platform Launches
- Top Syndie Shows: Viewing Up Slightly Week-To-Week, But Down Season-To-Date
- Deloitte: Digital Media Makes People Feel Isolated
- How Media -- And Politics -- Can Be A Matter Of Perspective
- MediaDailyNews - Wednesday, Oct. 16, 2019
- Sorrell: Digital Makes Outdoor More Transparent, Attractive
- MRC Keeps Accreditation Of Altered Nielsen TV Market Metrics
- Radical Honesty: The Only Way Forward
- Amazon Takes U.S. Search Ad Share From Google
- TV Advertisers Sift Through Facts, Lies And Audience Numbers
- Get Set For 'Watchmen': Vigilante Armies At War On HBO
- Let's Bring Industry Together, Not Widen Divide
- Study Finds Surge In Violence, Profanity In 'Youth-Rated' Prime-Time TV Shows
- Sneakers, Streaming And Soul: How Bobby Solez Built His Brand Through Gaming
- MediaDailyNews - Tuesday, Oct. 15, 2019
- OMG, Publicis Groupe Big Winners In Disney Global Media Review
- Deadline Today For 2020 'All Stars' Nominations
- Facebook Tries To Justify Running False Political Ads
- Numbers Game: 'Simpsons' Halloween Episode Is No. 666
- Fox, ABC Make Big Promo Push For New Shows
- Warren Takes On Facebook's No-Fact-Check Policy
- Bain Deal For Kantar Includes IPO Option
- Analyst: AMC Networks' Lower Ad Revenues Forecast To Continue
- MediaDailyNews - Monday, Oct. 14, 2019
- NFL Viewing Up 6% After 5 Weeks, 'Thursday Night Football' Rises 16%
- Attribution 2.0: Let The Gold Rush Begin
- Marketsmith Taps Active's Foy For Digital Media
- Radio's Popularity With Hispanics Makes It Key Ad Vehicle
- Former Omnicom Media Chief de Nardis Explains Move To LoopMe Board
- Trump Joins Twitch Live-Streaming Platform
- Q&A: CEO David Levy On How OpenAP Market's Pieces Fit Together
- MediaDailyNews - Friday, Oct. 11, 2019
- DAN Merges Gravity With Dentsu X U.S.
- It's Going To Be A Wild Ride In The Media Agency Pitch Department In 2020
- Survey: Advanced TV Ad Budgets Forecast To Rise
- Paradox: Streaming Wars Will Be Great For TV Advertisers
- Hulu Shifting To 'First-Price' Auction For Private Marketplace
- Breaking It Down: Inside The 'Breaking Bad' Mystique
- Would You Tell China to F*** Off?
- Facebook Lets Trump Smear Biden In Ad
- MediaDailyNews - Thursday, Oct. 10, 2019
- Publicis Media's Rauxa Creates Data Intel Role, Taps TBWA's Botero To Fill It
- The Media Math Behind Russian Meddling
- OpenAP Market Opens For Targeted Buys Across Digital, Linear
- WPP Shareholders To Vote On Kantar Sale
- Why Social Media Influence On The 2020 Election Will Look A Lot Like 2016
- Constructing The Perfect Democratic Candidate
- Presidential Tweets Reveal 'Whistleblower' Spike, Reach New Heights
- Consumer Concern Over Personal Info Soars, Especially In The U.S.
- Social Media Nation Divided On Ellen, Bush Football Fun
- Newswire Moves Into Earned Media Managed Services
- MediaDailyNews - Wednesday, Oct. 9, 2019
- Former UM President Named MilkPep CEO
- Vizeum Wins Groupe SEB's Global Media AOR Assignment
- Consumer Concern Over Personal Info Soars, Especially In The U.S.
- Trump Administration, RNC Ramp Up Anti-Impeachment, Congressional Race Ad Spend
- Brand Greta
- Google Expands Self-Service, Automation For YouTube Advertisers
- The Late Erwin Ephron's Measurement Contributions Still Ring True
- Twitter's Mistake: Users Sent Targeted Ads
- Finally Admitting There's 'Something There' With Esports: How Brands, Advertisers Foster Community In Esports
- Trade Desk Strikes Data Deal With Vizio's Inscape
- MediaDailyNews - Tuesday, Oct. 8, 2019
- It's Still The Economy, Stupid, But Climate Surges As Consumer Concern
- 'Do Us A Favor,' Disney Style
- IPG Launches Data-Based Media Activation Unit 'Kinesso,' Taps Kumar To Run It
- Initiative's Next Media Project: A Book About 'Cultural Velocity'
- Study: Digital Or Traditional Media -- What Works Best For Agencies?
- Which TV Shows Accrue The Most Time-Shifted Ratings, By Programming Genre
- Tinder Kicks Off 'Swipe Night' Adventure
- OOH Shop Project X Adds Investor Tritium To Help Scale Its Business
- E.W. Scripps Company Starts Scripps Octane, OTT TV Ad Platform
- MediaDailyNews - Monday, Oct. 7, 2019
- IPG Launches Data-Based Media Activation Unit 'Kinesso,' Taps Kumar To Run It
- Controversy Swirls Around Disney's Multibillion-Dollar Ad Review
- Disney Banning Netflix Advertising On Its Entertainment Networks
- Zenith Revises 2019, 2020 Ad Growth Downward Again
- Horizon, Carat YTD New Business Leaders
- Arbitraging Human Attention
- Ad Industry Forms Global Cross-Measurement Coalition
- Ad Execs Mixed On Combating Erosion Of Brand Equity, Most Cite Need To Be More 'Contemporary'
- P&G Exec Advises Marketers To Embrace Disruption
- All Hail 'Cash Cab,' The Quiz Show That Will Not Die
- MediaDailyNews - Friday, Oct. 4, 2019
- Study Finds Value Of 'Brand Equity' Eroding, More So Among Agencies Than Marketers
- Brand Equity Loses Some Of Its Own, Ad Execs See Its Value Eroding
- Inclusivity, Gen Z Overriding Themes At ANA Conference
- Michael Fanuele Departs General Mills For Assembly
- The Roundel Disney Deal: A Harbinger Of Things To Come?
- Amazon, Disney Wrestle Over Ad Sales, Other Fire TV App Terms
- Political Ads Come Under Fire As TikTok, Facebook, Others Enforce, Update Policies
- When It Costs Too Much (In Time And Money) To Watch Sports
- CNN Declines Two Trump Campaign Ads Due To False Claims, Accepts One
