MAD Agency Daily Editions for October 2017
MAD Agency Daily - Tuesday, Oct. 17, 2017
Whole Foods Selects MullenLowe For Creative Duties
Lagardere Sports and Entertainment Launches New Ad Agency
WPP's SET Expands Remit, Names New CEO
Mobile Is Not Punching Above Its Weight - It's Just Getting Started
How NOT To Simplify Your Agency Comp To Reduce Costs
Omnicom Takes Another Revenue Hit In Q3
BMW Drivers Keep Going And Going
Marketsmith Named AOR For Level Up
MAD Agency Daily - Monday, Oct. 16, 2017
Did A WPP Executive Help Enable Harvey Weinstein's Misconduct?
Mobile Dominates Internet Ad Spend
Mattress Firm Gets In Bed With Spark Foundry
Clear Channel Outdoor Lands At Sea-Tac
Berlin Cameron Adds Experiential Unit
Firehouse Wins Lennox Residential AOR
Stein Mart Hits The Road
Ayzenberg Group Taps Read For VP Role
MAD Agency Daily - Friday, Oct. 13, 2017
Report: More Marketers Seen Boosting Amazon Ad Budgets Compared To Google, FB
ANA, 4As And IAB Include Browsers In Self-Regulatory Digital Ad Standards
Empower: Shorter Name, New And Bigger HQ
Crate and Barrel Unveils New Holiday Campaign Featuring Actress Witherspoon
Call For Entries: 2018 All Stars
The Uber Of Cleaning Shows What Unilever Sees As An FMCG's Future
Can't Bribe Your Way To Quality
So It's Come To This: Agency Names An Integrity Director
Chambord Takes Over NYC Buses
Ayzenberg Group Taps Read For VP Role
Bullseye Strategy Wins Financial Services Account
MAD Agency Daily - Thursday, Oct. 12, 2017
Publicis Shows Some Digital Spine, Puts Donohue In Charge Of It
VML Win Dick's Sporting Goods Assignment
Starcom Lands Lionsgate: Will Handle Strategy, Activation
2 Saatchi Alums Vow To 'Clean Up' CPG
OKRP Bulks Up On Digital, Acquires Juice Interactive
McCann's 20,000-Strong Staff Looks For 'Truth' In Streets Around The World
157 Shades Of Grey
Gloves Come Off In WPP Fight Against Bain's $1.3 Billion Agency Tender Offer
SunTrust To Plant Forest In Times Square
McKinney NY Names Pierantozzi Executive Creative Director
MAD Agency Daily - Wednesday, Oct. 11, 2017
Simmons Bedding Appoints Anomaly As Its New Creative Agency
Accenture Hires Senior OMD Executive For Presidential Post
Horizon Invests In Crowd Analytics Platform, AMPs Up OOH Practice
CoverGirl Gets Major Brand Makeover
Lack Of People-Based Ad Metrics Slows Data Analysis
WPP Lobbied For NRA While Grey Created Pro-Gun Control Ads
If Data Analysts Are From Mars And Researchers From Venus, How Do They Talk?
Orabrush Finds The Funny In Bad Breath
Praytell Hires Former VaynerMedia Influencer Practice Lead
MAD Agency Daily - Tuesday, Oct. 10, 2017
Unilever Slammed For 'Racist' Dove Ad
Erich & Kallman Appointed AOR For Astral Tequila
Changing Of The Guard At Omnicom's Interbrand: Trevail Named CEO
What Hurricane? Greater Fort Lauderdale's Latest Tourism Campaign
Break A Leg: Amanda LaFollette Blackman Joins AKA NYC
United Capital Selects Mindgruve For AOR Duties
Carl's Jr. Woos Amazon With Tweeting Campaign
KFC Colonel Sanders Steps Into The Ring For 'WWE 2K18'
LGBT Diversity Is A Massive Opportunity, So Guess Who's Getting It Wrong
MAD Agency Daily - Monday, Oct. 9, 2017
Marketers Discuss Strategies For Surviving, Thriving
Carat LA Wins $90 Million-Plus Jack In The Box Media Account
Bailey Lauerman's 'Choose Wisely' Campaign For The Effies
What Happened In Vegas, Stated In Orlando: MGM's Tomovich Discusses Pulled Campaign
VML Appoints Y&R's Sharpe As Its New CEO For Europe
Influencer Marketing Must Mature, One #Advert At A Time
The Much-Needed End Of Marketing Cycles
Dentsu Fined Whopping $4,400 For Driving Employee To Commit Suicide
Cam Newton Loses Dannon Sponsorship Deal After Sexist Remarks
22squared Solicits Hurricane Support
Publicis Groupe Hires Country Leader For Italy
MAD Agency Daily - Friday, Oct. 6, 2017
Former Kinetic CEO Ridley Joins Rouge Media
McCann Hires Chief Growth Officer For NA Region
Activism, Brand Safety Key Discussion Points At ANA Masters Of Marketing
IPG Units Find Attention Levels For Interactive Video Ads Comparable With TV's, Shorter Isn't Necessarily Better
Coty's Sally Hansen Flips Gender Roles In 'Shetopia'
Intelligence Will Only Get You So Far: Artificial, Real Or Otherwise
Plot Thickens In WPP Fight Over $1.3 Billion Bain Tender Offer
Sally Hansen Launches First Brand Campaign
Terri & Sandy Named AOR For Fruit Drink SunnyD
MAD Agency Daily - Thursday, Oct. 5, 2017
Intel Creates Brand Programs To Promote Expertise In AI, Drone Technologies
Into The Smosh Pit: New Anti-Drug Campaign
LA Stakes Claim To World Creative Capital Via New Branding Effort
R/GA's Andy Sung Joins PureRed As Chief Digital Officer
360i Goes All In On Amazon, Creates Dedicated Specialty Practice Built Around It
Nordstrom Selects Camelot SM&M To Handle Its $70 Million Media Account
Playful Mockery (And Supermodel) Pay Off For Natural Light
How YouTube TV Might Tie MLB Sponsorship Into Search Ads
The Art Of The Steel: Trump Jr Hypes Gun Silencer Company In Promotional Video
P&G's Marc Pritchard Explains Why He Is Focussing On Transparency
Scotch Brand The Balvenie Introduces First National TV Spot
MAD Agency Daily - Wednesday, Oct. 4, 2017
Cigarette Ads Coming Back To TV, Print
Gyro Realigns Management For Chicago, Denver Offices
MPA Launches 'Believe It' Ad Campaign To Fight Fake News
Not Just Ribs: Chili's New Ad Campaign Promotes Brand's Makeover
The Advertising and Marketing Ivory Tower Is Crumbling
Judge Sides Against Google In Battle Over AdWords Discount, Geotargeting
Audi's New Global Campaign Kicks Off in Norway
More People Like Streaming, Yet Cord-Cutting Drops
IPG's Genuine Names Haarmann EVP, Managing Director
Media/Marketing Deals Rise In Q3
Leo Burnett Wins Bedding Giant Serta
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