OMMA Today Editions for January 2017
- OMMA Today - Tuesday, Jan. 31, 2017
- Tech Community Turns To Email To Speak Out Against Immigration Ban
- Centerfield Scores $156M In Financing To Acquire Performance Marketing Firm Qology Direct
- Huffington Post Ratifies First Union Contract
- SoundHound Raises $75M In Series D Funding To Further AI In Products
- Franken Warns FCC Against Weakening Net Neutrality
- IAB's Rothenberg Calls For Industry Effort Against Fake News
- Hitwise Intros Hourly Data Reporting Per Category
- Facebook Debuts Marketing Mix Modeling Portal
- Can Your Emails Drive Traffic Every Day?
- Is Real-Time Attribution The Holy Grail We've Been Looking For?
- OMMA Today - Monday, Jan. 30, 2017
- IAB: Tough To Prove ROI With Data-Driven Campaigns
- 'NYT' To Launch 'Daily' Podcast With Michael Barbaro
- Social Media Gets Defiant
- LiveIntent, LiveRamp Offer 'People-Based' Marketing For Brands, Publishers
- Zuckerberg 'Concerned' About Immigration Order
- Facebook Struggling To Monetize Messaging
- Poor Q4 Earnings Result In Fitbit Plan To Lay Off 6% Of Staffers
- Retailers To Improve Email Personalization In 2017
- Rubicon Project, Tapad Partner To Expand Cross-Device Options
- Return Path Picks Up Another Email Intelligence Startup
- Ads Optimized By Google AMP Load Six Times Faster
- OMMA Today - Friday, Jan. 27, 2017
- Yahoo, Pizza Hut Team Up For Super Bowl Squares Pick'em
- Time Inc Relaunches Golf.com, Enhances User Experience
- Signpost Personifies AI, Takes Identity Targeting To Facebook
- Why Reward This Kind Of Behavior With Your Taxes?
- The Rise Of The Publisher-Buyer Matchmaking Specialist
- Ad Industry Asks Congress To Overturn Broadband Privacy Rules
- Email Marketing Is Mobile -- Why Aren't Your Campaigns?
- Bannon Berates Media As 'Opposition Party'
- Nielsen Releases 'Limited' Total Content Ratings
- 'Metro' Readers Grows Almost 4 Million In Print, Digital
- 30% Of Millennials Have Snipped The Cord
- Adsquare Launches U.S. Operations With New York Offices
- OMMA Today - Thursday, Jan. 26, 2017
- AdTheorent Partners With Commerce Signals To Optimize Use Of Purchase Data
- Barra To Lead Facebook's Virtual Reality
- Verizon Eyes Charter Communications
- Centro's Political Arm Saw 80% Success Rates In 2016 Cycle
- MailChimp Expands Past Email, Launches Facebook Ads Feature
- Facebook, Google Move Against Fake News
- GoDaddy Launches GoCentral, Integrates With Email
- McClatchy Taps Foreman As CEO, Accelerates Digital Efforts
- Congress Urged To Nix Broadband Privacy Rules
- OMMA Today - Wednesday, Jan. 25, 2017
- Facebook Tweaks Trending, No Longer Personalized
- Cisco Buys AppDynamics, Broadens Software Portfolio
- Ozy Media Raises $10 Million, Expands Staff, Video
- Trump Admin Widens Social Media Ban
- Google Releases 2016 Bad Ads Report, Updates On Fake News
- VideoAmp, Grapeshot Partner To Enhance Keyword Targeting Capabilities
- Extreme Reach Kicks Off Campaign To Stream TV Ads Cross-Platform
- Sophos Rolls Out Phishing Security Test And Training Program
- Programmatic Native Grows Almost 90% In 2016, But Overall Adpotion Remains Low
- OMMA Today - Tuesday, Jan. 24, 2017
- U.S. Media Spend Up 7% In 2016, Digital Best Performer
- AOL Launches Self-Serve Capabilities For Mobile-First Publishers
- Holiday Behavior Shows Research Requires Multiple Channels
- NinthDecimal, Acxiom Team For Location Data
- Marketing Malpractice: The Explanation For WPP's $90-Million Snapchat Splurge
- Vox Media Names Lindsay Nelson First CMO
- Return Path Feature Provides Deliverability Alerts In Real-Time
- Forecast: U.S. Mobile Ad Spend Will More Than Double By 2021
- Platform Partnerships Remain Small Part Of Publishing Biz
- OMMA Today - Monday, Jan. 23, 2017
- Yahoo Delays Closing Sale To Verizon Until Second-Quarter 2017
- Viant To Buy Adelphic Platform
- Chuck Schumer, Jimmy Carter Top Google Searches During Inauguration
- Now FCC Stepping In On IoT Regulations
- DeepMind Building Closer Academic Ties To Advance AI
- Eyeota, Pacific Data Partners Join Forces To Bolster B2B Audience Segments
- Snapchat Tells Its Partners To Clean Up Their Acts
- 'Run For Something' Initiative Encourages Millennials To Run For Office
- China Oceanwide Diversifies Global Portfolio, Acquires IDG
- Trump Team Suspends Official Twitter Feeds After Critical Tweets
- OMMA Today - Friday, Jan. 20, 2017
- Amazon Makes Dash Buttons Virtual
- Oracle, Eyeota Partner To Boost Global Engagement
- Commerce Dept. Sets Guiding Principles For Internet Of Things
- 'Players' Tribune' Locks In $40M In Financing, Expands Video, Edit Operations
- 'The Guardian' Launches Email Newsletter, 'The Week In Patriarchy'
- Ad Networks Can Personally Identify Web Users
- Google To Offer 'Mute' Button, Develops Cloud-Based Measurement System
- Rocket Fuel Taps AudienceX To Service SMB And Indie Agency Accounts
- Questions I Am Saving For Alexa
- OMMA Today - Thursday, Jan. 19, 2017
- 'Washington Post' Launches Lily Platform For Millennial Women
- Rise In Broadband-Only Homes Using TV Antennas
- 6 Digital Media Buying Trends For 2017
- Voice Search More Commonly Used In Public Places By Affluent Consumers
- 'NYT' Report Emphasizes Need For Digital Content, Staff Diversity
- LinkedIn Revamps Site To Enhance Sharing Capacities
- Mobile Driving Marketing Spend Among SMBs
- How Fake News Is Made (Up)
- NYT Taps Perpich As President For Wirecutter Site
- Netflix Says It Won't Be Hurt By Net Neutrality Repeal
- OMMA Today - Wednesday, Jan. 18, 2017
- Adobe Expands Retail Capabilities, Partnerships
- Google Acquires Fabric From Twitter
- Slack Debuts New Feature To Compete With Rivals
- YuMe Launches Vertical Video Format For Mobile
- Crackle, Snapped: 'Comedians In Cars' Drives To Netflix
- Private Equity Group Acquires Ad Tech Firm Ad-Juster
- Facebook Hit With New Lawsuit Over Inflated Video Ad Metrics
- SteelHouse Introduces Free Viewability Testing
- Will Google Sell Budget Phone Stateside?
- Most Users Object To Video Piracy, One-Third Watch Pirated Content
