• Oath And Verizon Inspire Confidence. Not. Yet.
    If anything on the horizon can possibly challenge the duopoly of Google and Facebook in their domination of programmatic advertising, it is the new Oath. But ...
  • Digital Ads Going Self-Serve?
    In digital advertising, self-serve may be the trend. Snapchat, for one is reportedly close to launching a self-serve option for Snap ads.
  • Google and Facebook, The Duopoly
    It's hard to talk about a healthy digital ad market if two companies are so dominating it.
  • Google Groks Generation Z
    In partnership with Ipsos, Google is presenting "Generation Z," new insights into the mobile-first mindset of teens. In a lot of ways, I find its findings depressing.