Real-Time Daily Editions for 2014
Real-Time Daily - Monday, Nov. 17, 2014
Real-Time With AdRoll CTO Volonghi On RTB's Tech & Growing Data Pool
Rubicon Doubles Down On Programmatic Direct: Acquires iSocket, ShinyAds
Integral Moves Into Japan Through Partnership With Yahoo
BMO Capital Markets Ups Rocket Fuel Target To $18
Even Wearables Have Gone Programmatic
Chandler Joins Rubicon Project As SVP Of Revenue
In Defense Of Swapping: TV Programmatic Inventory
This Creative Brief Was Delivered With Oculus Rift and A Treadmill
eBay Steps Up Mobile Programmatic
Retargeting Tango: How I Could Make That Blue Couch Vanish From My Newsfeed
Facebook Shafts Brands - Again!
Real-Time Daily - Friday, Nov. 14, 2014
Programmatic Maintains Strong Presence In 2014 Deloitte Technology Fast 500
TubeMogul Reports $27.4M In Q3 Revenue, Beats Estimates
FreeWheel Expands 'FourFronts Programmatic' Program To UK With Channel 4
Rocket Fuel, Buoyed By Mobile, Reports $102.1M Revenue In Q3
IPG Taps Millennial Media To Expand Into Mobile Programmatic
TapSense Rides Private Ad Exchange Adoption To Big Revenue Boost
Where Is Premium Inventory In Programmatic World?
Social Spend Will Double By 2018, Thanks To Mobile, Programmatic
Local Media Consortium Taps DistroScale For Native
Small Businesses Ready To Tackle Data, But Need Guidance
Nielsen Calls For Industry To Adopt New Ratings Standards
The Great Cookie Debate - A Shift Ahead?
Real-Time Daily - Thursday, Nov. 13, 2014
Ad Tech Played Its Part In The Biggest Tech M&A Boom Since Dotcom Bubble
Industry Reacts To Yahoo's $640 Million Acquisition Of BrightRoll
Google DoubleClick For Publishers Goes Dark, Briefly
AppFlood Revamps CPM Buying, Lets Marketers Target On CPI-Like Basis
Audience Targeting Firm Semcasting Acquires Agency 'The Marketing-Grid'
Bloomberg Forges Exclusive Search Ad Partnership With adMarketplace
What Will It Take For Television Networks To Go Programmatic?
Beaconing Joins the Mobile Path to Purchase
How Native Ad System Is Becoming Brand-Driven
Real-Time Daily - Wednesday, Nov. 12, 2014
Programmatic: Everyone Uses It, Not Many Trust It (Yet)
Yahoo Acquires BrightRoll For $640 Million To Strengthen Programmatic Video Advertising
Latest Research -- And What's In It For Agencies
Agency Trust In Programmatic Growing
Programmatic TV Is Coming, Thanks To The Millennials
Google DoubleClick Technology Protects Advertisers From Buying Hidden Ads
Post-Beaconing Begins; Location Info Captured Now, Used Later
Adara Launches Travel Ad Platform Fueled By Big Data
Adform Adds comScore vCE Metrics To DSP
Canoe Serves 10 Billionth Ad (That's Billion With A 'B')
Malcy Joins TV Audience Targeting Company Visible World
Channel 4 Launches Programmatic Catch-Up Service
Real-Time Daily - Tuesday, Nov. 11, 2014
Racing From The Bottom: 75% Of Brands Now Using Programmatic
MediaMath Acquires Rare Crowds To Polish Audience Targeting
Marketers Caught Between A Rock (TV) And A Hard Place (Digital)
Videology Expands Partnership With LiveRamp To Include Mobile Targeting
Unilever Wants To Pay Only For Online Ads People Actually See
Sky Italia Moves 70% Of Brand Advertising To Programmatic
How Publishers Can Handle Inefficiencies in Online Video Advertising
Marin Integrates Yahoo Gemini Data Into Platform
Airpush, MobFox Team To Form Private Mobile Ad Exchange
The Ad Sentiment Index
U.S. Marketers To Spend $103 Billion On Interactive Media By 2019
Real-Time Daily - Monday, Nov. 10, 2014
Real-Time With Turn's Westover On How Brands Should Tackle Big Data
Google, AOL's Convertro, Visual IQ Named 'Leaders' In Cross-Channel Attribution
Programmatic TV Is A Job Creator
Ozone Media Taps Beri As First COO
Trust But Verify: That's An Online Ad Phrase Now
Millennial Media Reports Q3 Revenue Of $69.8M, Continues Shift To Programmatic
Wearable Tech Catching On Fast
YuMe Taps Bindra For Programmatic Ops Amid Q3 Earnings
Google Aiming To Spend 60% Of Digital Marketing Via Programmatic
Real-Time Daily - Friday, Nov. 7, 2014
What RTB Can Learn From Fast Food
Mobile RTB Continues To Surge, As Does Rich Media Use
AccuWeather Partners With DMP Lotame For Audience Data
Global Ads Help AOL Revs Soar 12%
The Ad Sentiment Index
Visible Measures' Focus On Ad Tech Has Cost Human Jobs
Coca-Cola Talks Of Global Tech Start-Up Network Plans
On-Target, Off-Message: Political Advertising Looking For Something To Say
Solving The Unsold Inventory Conundrum
Real-Time Daily - Thursday, Nov. 6, 2014
AOL: Automating Online? Programmatic Now 37% Of AOL's Revenue
AppNexus Announces 'Certified Supply' Program To Combat Fraud; DoubleVerify, Integral Will Validate Impressions
Programmatic & Big Data Nerds: It's Marathon, Not Sprint
Eyeview Launches Weather Tracker; Programmatically Alters Creative Based On Weather Conditions
'Alex From Target' Proves The Point That Sometimes There Isn't Any
Multichannel Ad Tech Platform 1pel Appoints Carter As COO
Hyperbabble Of The Day
AppNexus Launches Mobile App For Ad Management On The Go
Could Paid Social Help Authorities Combat The Threat Of Terror Recruits?
The Ad Sentiment Index
Real-Time Daily - Wednesday, Nov. 5, 2014
Adroit Now Selling - And Predicting - Audiences Following Arcametrics Acquisition
Adgorithms Launches Self-Serve Version Of Programmatic Platform
Xaxis And Vivaki Claim Shift To In-House Programmatic 'Not Happening'
Exchange Lab Adds Adbrain To DSP Roster
Gartner Predicts 17% Digital Marketing Uplift Next Year
ChoiceStream Launches 'Programmatic Native' Platform
ITV Exec Says Fraud Keeping TV Out Of Programmatic
Grapeshot Snags Page From Rubicon Project To Head Platform Sales
Could Paid Social Help Authorities Combat The Threat Of Terror Recruits?
Polar Taps Moat For Viewability
The Messy World Of IoT Data
Sideswipes: Building Audience Through Admiration
Native Can Deliver Great Performance Across Sales Funnel
Real-Time Daily - Tuesday, Nov. 4, 2014
Rocket Fuel Challenges Ad Industry To Take The 'Quality Challenge'
Xaxis, Disqus Launch Programmatic Native Platform For Sponsored Comments
How To Price Programmatic Inventory
Australian Publishers Team To Launch Private Mobile Exchange
Targeting vs Reach - Can Programmatic Help Video Overcome The Ultimate Catch-22?
STRATA Plugs Into iSocket For 'Programmatic Direct' Access
Martin Sorrell Says Publicis' Acquisition Of Sapient Was The Behavior Of A Jilted Lover
Iponweb Taps Digilant Co-Founder Woodman As GM Of Demand Solutions
Sapient To Become Publicis.Sapient - Will Lead Publicis Groupe's Digital Transformation Efforts
Update: Nielsen Catalina Purchase Data Not A Factor In Choice Hotels' Simulmedia TV Targeting
ITV Exec Says Fraud Keeping TV Out Of Programmatic
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