Real-Time Daily Editions for May 2017
Real-Time Daily - Wednesday, May 31, 2017
Ad Tech Poses A 'Grave Threat'
Survey Finds 48% Of U.S. Mobile Device Owners Know They Can Block Mobile Ads
Facebook Expands Location-Data Partnership With Factual
Where Will TV's Next $30B Come From?
DoubleVerify, IAS, And Moat Join Snapchat Brand Safety Coalition
RTB House Enters Australia, New Zealand Markets
Choozle Names First CTO
Google Launches New AI Investment Platform
Nativo: Rich Rosenzweig
Real-Time Daily - Tuesday, May 30, 2017
IBM's Weather Wants To Be A Platform
Centro Adds 1,000+ Private Marketplace Deals To Its DSP
Mobile Internet Continues To Expand, Drives Incremental Use Of All Media
Marketing Automation Will Hit $7.63 Billion By 2025: Report
Facebook Opens Up About Content-Policing Problems
Global Media Spend Up 7.2%, Tops Consumer Price Gains
Digital Media Imperative: Stop Bot Fraud Before It Can Happen
Real-Time Daily - Friday, May 26, 2017
Addressing The Challenge Of Addressable TV
Study Shows 3% Of Sources Cause 68% Of Ad Fraud
Ad-Tech Product And Partnership News: Week Of May 22
Time To 'Do More Digital' -- But Rationally, Not Blindly
VideoAmp/Mediaocean Team For Integration Linear TV Planning Deal
Facebook Makes Two Key HIres As It Ramps Up TV Push
Pervasiveness Of Video In The New Media Landscape
Overkill On Hold: Facebook's Delayed Video Plans
Forrester Predicts The Demise Of Display
Real-Time Daily - Thursday, May 25, 2017
New Report Estimates 10% Decline In Losses Due To Ad Fraud
Outbrain Expands Programmatic Access On AppNexus Marketplace
Samba TV, SpotX Partner To Enhance Connected TV Audience Segmentation
TAG Registers With Federal NGO That Works On Cybersecurity Defense
Ooyala Sues Brightcove Over Trade Secrets
Programmatic's Impact On Agency Compensation Model
Ghazi Appointed CEO WPP's Data Alliance
Goodbye To All That
Facebook Moves Video Targeting To Audience Direct For Publishers
Google Wants More Advertiser Dollars
Real-Time Daily - Wednesday, May 24, 2017
Havas Programmatic Dashboard Is A Step Toward Transparency
Taboola Launches News Feed
Are Ad Blockers Driving Fake News?
PubMatic Extends Prebid.js With Hybrid Client- and Server-Side Wrapper
Dentsu Aegis' MKTG Signs On For Bogusky-Backed Video Venture Brandzooka
Facebook Tests 'Audience Direct' Tool
Why Advertisers Are Bullish On Addressable TV
Up The Quality And Decrease The Blockers, Says Unilever CMO
Real-Time Daily - Tuesday, May 23, 2017
Does Swapping 'Programmatic' For 'Automated' Get To The Heart Of The Matter?
Havas Group Launches 'Control Tower' For Programmatic Trading
ComScore Explains Cross-Platform Measurement Advancements
Criteo Says New Header Bidder Product Can Help Publishers Fetch 50% Higher Revenues
XAd Expands Partnerships With MRC-Accredited Organizations
Programmatic/Ad-Tech Vet Ari Buchalter Named Intersection CEO
Google Introduces Attribution, Powers Ads And Analytics With Machine Learning
Programmatic Tech Isn't Entirely To Blame For Brand-Safety Problems
Marketers Press Claims Against Facebook Over Inflated Metrics
Real-Time Daily - Monday, May 22, 2017
What Kimberly-Clark Has Learned From Taking Programmatic In-House
Study: Nine Video Ad Exposures Maximize Purchase Intent
Conversant Offers Ad Quality Guarantee If Campaigns Don't Meet Standards
Commissions Rebound As Agency Comp Model: Fees, Incentives Begin To Recede
Publicis Groupe Says It Was Falsely Accused Of Sketchy Accounting
Correction
Facebook's Guidelines For Moderators Shed Light On Brand Safety
Real-Time Daily - Friday, May 19, 2017
The Next Step For Local TV Advertising Is Automation (Programmatic)
Ad-Tech Firms To Form Open-Source Initiative To Address Transparency Issues
Ad-Tech Product And Partnership News: Week Of May 15
GroupM Names New Chief Technology... Uh... Transformation Officer
U.S. Ad Market Sinks 1% In April
Rubicon Fights The Guaridan With Countersuit
Twitter Hires Ad Tech Vet Bruce Falck
Hitwise Music Streaming Data Identifies Significant Behavioral Differences
Real-Time Daily - Thursday, May 18, 2017
Is Ad Tech Ready To Clean Up Its Act?
ANA Gives Advertisers Guidance To Combat Lack Of Transparency In Programmatic
Rubicon Project's Barrett: Tackle Transparency Or Ad Tech Could Face Regulation
Facebook's Measurement Snafu Raises The Need For Unbiased Verification
IAB Tech Lab Announces New Tool For Reducing Fraudulent Ad Placements
GDM Group Bows Brand Safety Tool For Video Advertisers
Sling TV, SpotX Partner To Serve Video Ads Programmatically On OTT Devices
Google Rebuilds AdMob, Offers New Digital Payment Options And Partner Program
Turn Faces Skeptical Judges In Battle Over Zombie Cookies
Malicious Fake News On Facebook? Thanks For The Tip!
Google Turbo Charges AMP
Real-Time Daily - Wednesday, May 17, 2017
Are Brands Keeping Pace With Consumers' Rapid Shift To Digital?
IAB To Shift Discussions About 'Programmatic' To 'Automation'
Katz Radio Group Launches Programmatic Buying Exchange
Rocket Fuel Launches AI-Based Native Advertising
Report: Mobile Channels Conducive To Header Bidding
PlaceIQ Launches LandMark Location-Data Offering
IAB Tech Lab Officially Releases Dynamic Content Ad Standard
Sling TV Teams With SpotX To Deliver Real-Time Biddable Ads
MRC Makes Digital Audience-Based Measurement Standards Available For Comment
Brands See Consumer Loyalty Shift In adMarketplace Paid Ad Model
Time Earned Video Metric Shows Extra Seconds Count When Targeting Ads
« Previous Entries