Search & Performance Marketing Daily Editions for October 2020
Search & Performance Marketing Daily - Tuesday, Oct. 27, 2020
For Amazon, Coca-Cola, Technology Moves To The Cloud As COVID-19 Forces Change
Pinterest Launches Commerce Tools With Automated Bidding
Agencies Will Shed 52,000 Jobs In U.S. Through 2021, Forrester Predicts
SimilarWeb Closes $120 Million Funding Round
Digital Political Ad Fraud Climbing To $377 Million: Study
Mailmen Is The Latest Tool To Try To Control The Gmail Inbox
What's Up For 2121: Forrester Makes Tech Predictions
Search & Performance Marketing Daily - Monday, Oct. 26, 2020
What Wall Street Says About Tech Company Earnings -- They Report This Week
Facebook Steps Into Cloud Gaming With Playable Ads
As Businesses Re-open, Data Yields Insights To Help Marketers Survive Holiday Season
Behind Neustar Second-Party Marketplace That Taps iSpot, Scanbuy, Foursquare Data
Apple And Google Sued Over In-App Purchases In Gaming Apps
Facebook Battles BrandTotal Over Data Scraping
A Love Affair With Your Brand? Make it the Goal Of Your Marketing Strategy
Search & Performance Marketing Daily - Friday, Oct. 23, 2020
California Proposition 22 On Ballot Will Determine The Future Of Freelance Ad Workers
Facebook Finally To Launch Its Oversight Board
Legacy TV Shopping Platforms Finding Performance On Amazon, YouTube, Websites
Ad-Saturated YouTube No Longer An Option For Many Political Campaigns
Checking Out In The Inbox: Skipify And Gmail Launch Shopping Within Emails
U.S. Ad Spending Lags GDP Heading In, Coming Out Of 2020 Recession
Shoppers Focused More On Local Economy This Holiday Season
Watch Out, Squarespace: Here Comes Mailchimp
Search & Performance Marketing Daily - Thursday, Oct. 22, 2020
42% Of Advertisers Do Little Or No Creative Testing, 48% Worried About Cookieless Performance
Google Search Terms Can Help Forecast COVID-19 Hot Spots In U.S.: Mayo Clinic Report
Confidence Among C-Suite Execs Plummets: 7 Trends For 2021 To Dig Them Out
Google Gets Closer To Targeting Ads Based On Personalization, Privacy
Performance-Driven SocialCode Rebrands To Code3, Reflecting Consumer Attitude Shifts
Saying Farewell To The Gmail Envelope Is A Win For Visual And UX Design
Proposed CCPA Rule Requiring User-Friendly Opt-Outs Draws Support
Gaming Is Emerging As Next Dominant Tech Platform
Search & Performance Marketing Daily - Wednesday, Oct. 21, 2020
Google Vs. DOJ: What The Tech Industry Really Thinks
Justice Department Sues Google For Search Anticompetitive Business Practices
What Does The Future Of VidCon Look Like Rebranded?
Foursquare Develops Whispering Apple AirPod App With Far-Reaching Impacts For Ad Industry
OAAA Launches Working Group, Sets Standards For Real-Time Bidding
To Reduce Consumers' Digital Footprints, Ivacy VPN Partners With Private Search Engine Startpage
Semcasting Launches Self-Serve Identity Resolution, Audience Design, Attribution Platform
Google, Amazon Top Harte Hanks Motivating Brand Index Showing Lasting Changes In Consumer Behavior
Chrome Privacy Setting Malfunctions, Fails To Delete Data About Activity On Google
Antitrust Suit Against Google ls Disappointing For Publishers
ANA: 15% Of Digital Ad Costs Going To 'Unknown'
Black Friday Being Replaced By Cyber Everything
Search & Performance Marketing Daily - Monday, Oct. 19, 2020
Verizon Measures Campaign Success Without Asking For Personal Information
Facebook Blocked 2.2 Million Ads For Breaking Political Campaign Rules
Google Shares Update On Hacker Attacks
Holiday Ad Spending Starts Early As Brands And Retailers Face Concerns Over Shipping Capacity
Facebook Messenger API Now Supports Instagram
VidMob Reveals Nuances Advertisers Don't Know About Their Creatives
IAB Europe's Data Framework Rejected By EU
Advertisers Can Teach U.S. Government A Lot About Cross-Data Integration
Is Digital Audience Accountability Going On Hiatus?
'Local Marketing' Surges, 'Content Marketing' Erodes
Search & Performance Marketing Daily - Friday, Oct. 16, 2020
Microsoft Moves Bing To Xbox, Rewrites Site Explorer For Webmaster Tools
Merkle Collaborates With Amazon Web Services To Support Cloud Innovations
Facebook Audience Network Moving To Bidding Only In 2021
Amazon Advertisers Up Spend During Two Days Of Prime
New Tool Can Analyze Google Footprint Based On Gmail Address: Report
Call For Entries: MediaPost's 2020 Agency Of The Year Awards
FCC Chief Aims To Regulate How Websites Handle Users' Speech
Online Advertising Still Sucks: Fall 2020 Edition
How To Stop Selling To People Who Will Never Buy
Search & Performance Marketing Daily - Thursday, Oct. 15, 2020
Do Consumers Want To See COVID-19 Mentioned In Holiday Ads?
Algolia Creates Google-Like Site, App Search To Rank, Answer Complex Queries
Google Details How It Uses AI, Machine Learning To Improve Search
Making The Most Of Search, Business Insights This Holiday Season
Nielsen To Measure YouTube, YouTube TV Ad Inventory On Connected TV Sets
Budgets For Local OTT, CTV Advertising Taking Media Dollars From Broadcast, Cable TV, Other Media
Half Of Ad Execs Have Adjusted Ad Plans Due To Political Ad Clutter, Most Holding Back
Call For Entries: MediaPost's 2020 Agency Of The Year Awards
Consumers Want To Shop Both Online And In Stores This Holiday Season: Study
Merkle Rejiggers Americas, EMEA Leadership Roles
The Next Big Mobile Media Battle Will Be Inside The Home
Google Meet Supplants Zoom As Gmail Default
Search & Performance Marketing Daily - Wednesday, Oct. 14, 2020
Atlas, Influential Drive Performance, Lift For CPG Influencer Marketing Campaigns
Dailymotion Rolls Out Guaranteed Viewability Performance With Moat
Google Analytics Redesign Significantly Improves Measurement For Advertisers
AppsFlyer Introduces Performance Index For In-App Purchases
Brand Safety Institute Taps 4As Vet For 'Officer In Residence' Role
Flexibility Cited As Key Attribute To Programmatic OOH
Havas Launches Industry's First Dedicated 'Customer Experience' Network, Leverages 'Meaningful Brands' Insights
Search & Performance Marketing Daily - Tuesday, Oct. 13, 2020
A Very Merry COVID Christmas? Pandemic Will Permanently Change Consumer Behavior: Analysts
Apple iPhone 12 Gets A Faster Chip, 5G
Consumers Spend Less As Affiliate Marketing Takes Another Hike
SurveyGizmo Rebrands To Alchemer To Reflect How It Helps Customers Transform
Vungle Acquires AlgoLift To Strengthen Mobile Advertising
IPG Study Finds Strong Link Between Ad Personalization And Effectiveness
European Utility E.ON Taps Publicis' 'Power Of One' Media Solution, Starcom Will Lead
Call For Entries: MediaPost's 2020 Agency Of The Year Awards
IPG Units Find Consumers Value Personalization, But Have Low Tolerance For Using Personal Data To Target It
« Previous Entries