
- Television News Daily - Thursday, March 19, 2015
- Yahoo Integrates Programmatic Video Ad Buying, Targeting Across BrightRoll
- 'Drunk Exec Barfs At Bergdorf's': Is That You, Don Draper?
- Letterman's Farewell Is Fast Approaching, But Where's The Excitement?
- What's The Future Value Of Ad-Supported TV Platforms?
- Ritani Taps AOL For Programmatic TV
- Twitter Unveils Changes To Vine, Enhances Speed And Access
- TV Networks May Face Musical-Chair Future
- Two To 'One,' AOL Platform Now Targets Facebook And Twitter Users
- C3 Or C7: Does It Really Matter?
- ZenithOptimedia Sees Blue With New Network
- Sundays Drive Video Commerce, Videos Drive Sales
- Big Events Cause Slight Uptick In 2014 Ad Spend
- Marketing Madness: An Outsider's View Inside March Madness Advertising
- Boomers Continue To Influence Marketplace
- For Discovery Founder Hendricks, A New Curious Turn To Streaming Video
- Mondelez Becomes Official Snacks Brand Of Major League Soccer
- Time Shifting Has Become The Default
- Acura Drives Memes With NCAA Tourney Sponsorship
- New York Times Likes the AppleTV Idea
- State Farm Debuts 'Disappearing Agents'
- Bathing Your Baby In Johnson's Gives Her #SoMuchMore
- L'Oreal Spotlights Dalmatians For Skin Cancer Push
- GOP's Net Neutrality Bill Won't Gain Democratic Support Without Changes
- Sony's Vue Is REALLY Intended As A Cable Alternative
- Why Some Of The New Disruptors Aren't Quite Baked
- New Pricing Model Could Drive User Attention For Multiscreen Online Video
- Television News Daily - Wednesday, March 18, 2015
- Empower Partners With Scripps, Adds Local TV To Programmatic Repertoire
- Reality Show About Seven Dwarfs Proves Anything Is Possible On TV
- Got Lost On The Way To Your Favorite Shows?
- Premium Publishers Including Guardian, Reuters, FT Launch Programmatic Alliance
- TV Delivers Reach And Immediacy; Digital More Measurable And Targetable
- A Video Format That Lets You Layer More Info All Around It
- Funny Or Die Taps Multipop For Interactive Ads
- Finally, Apple May Be Getting Serious About Television
- Basketball Stars Showcase AT&T's 'Strength'
- Autotrader Seeks To Be Brand Experience, Not Just A URL With New Look
- NEW! Rick Astley Will Give Up Anything For Extra Data In Virgin Mobile Ad
- Digital Engagement Index
- Apple TV Service To Share User Data With Programmer Partners
- Facebook Could Gobble Up A Good Chunk Of TV's Advertising Revenue By 2017, Wall Street Analyst Says
- Good News For Digital, Bad News For Everybody Else In February
- New York Times Likes the AppleTV Idea
- Television News Daily - Tuesday, March 17, 2015
- CBS To Supply Metric 'Audit' For TV Ads
- Royal Maneuvers
- 'Happy' Daze: New NBC Sitcom Is One Big Mess
- Crown Media Launches In-House Production Company, New Ad Division Crown Connectivity
- Finally, Apple May Be Getting Serious About Television
- Time Inc. Launches Fashion Aggregator Mimi
- Rewatching 'Mad Men''s Season One: Taking Us To A Place 'We Ache To Go Again'
- 'Golden Sisters' Old Wives Tales Tout Volkswagen TDI Clean Diesel
- Calling Advertising Dead Is Dead
- Barclays' David Wheldon Is The New WFA President
- Nintendo Finally Getting Into Mobile Games
- Blockbusted: NCM, Screenvision Call Off Merger
- SlingTV Adds A&E Networks To Its Lineup
- Olivia Wilde Stars In New H&M 'Conscious' Campaign
- Dad Gets Data Power In New Virgin Mobile Effort
- Prime Visibility Predicts Kentucky Will Win NCAA Men's Tourney
- Vector Capital Buys Programmatic Audio Firm Triton Digital
- Television News Daily - Monday, March 16, 2015
- Political TV Ads Are Squeezing Out Key Categories
- Entertainer In Chief Obama Was A Regular Riot On 'Kimmel'
- TV Stations Always Smiling, Perhaps Even Profiting, When Helping Their Networks
- Analyst Downgrades Disney Stock, But Touts As TV Property
- Strong As Hell! The Big Buzz About Netflix's 'Unbreakable Kimmy Schmidt'
- Giga OMG!
- Conde Nast Sets Digital Record For Sites, Video Channels
- Is This The Start Of Programmatic TV?
- SXSW: Long Live Music And Content On Mobile, Video
- 'I' Newspaper Launches Real-Time Video Advertising Campaign
- Disney's Cinderella Story: Live-Action Thrives
- gTLD Domain Registry Donuts Launching First Advertising Campaign
- Intel Harnesses Viewer Interaction In Video Series
- YouTube Shows Advertisers 'Behind The Scenes'
- New Video Sharing Site Offers A Better Deal For Creators
- Television News Daily - Friday, March 13, 2015
- Global TV Viewers Favor Different Platforms For Different Needs
- Why Now Is The Most Exciting Time To Work In Advertising
- 'Fashion Police': Much Ado About Almost Nothing
- Yahoo, ABC News, Strengthen Alliance
- FCC Unveils Net Neutrality Order, Takes Case-By-Case Approach To 'Sponsored Data'
- Is 'Programmatic' The Right Word For Automated T/V Advertising?
- Viacom Deals With TubiTV On Movie Titles
- Is YouTube Headed To "Lose The Biggest Halftime-Lead" Ever?
- TV/ Online Relationship Is A Two-Way Street
- NBC Ratings Lead Broadcast Nets
- BBC Launches Multi-Partner 'Make It Digital' Initiative
- Toyota Signs Multi-Year Global Partnership With Olympics
- How Social Media And The Post-9/11 World Shape Teen Viewing Habits
- Twitter Testing TV-Viewing Super Companion
- Buick Swishes Trick Shots With NCAA March Madness
- BBC's 'Make It Digital' Impact Will Last A Generation
- Universal, TVGla Seek 'Furious' Vin Diesel Imitators
- Maybe HBO Now Won't Be As Disruptive As You Might Think
- Univision Planning IPO This Year
- Coors Light's 'For The Love Of The Game' Is 50 Shades Of Okay
- Television News Daily - Thursday, March 12, 2015
- Global Branded Entertainment On Rise, Scores $73B In Revs
- Why Reality TV May Continue To Grow In The Coming Years
- ABC Expands Yahoo Partnership
- Detritus Of The 1960s Enshrined In 'Mad Men' Museum Show
- Changing Newsrooms, Shifting Media Priorities Giving Birth To New Media Models
- Vibrant Will Adhere to Group M's Tougher Viewability Standards
- Social Media Is Showing Us The Future Of TV
- SXSW Best Fest For Reaching Music And Tech Tastemakers
- ITV Buys 'The Voice' Production Company For GBP355m
- Nielsen-eXelate Addresses Addressable TV: Real-Time With Forrester's Nail
- Buffalo Wild Wings Leverages NCAA Partnership To Max With Tailored TV Ads, Multiplatform Campaign
- Bots More Prevalent On Video Sites, ComScore Figures Suggest
- Pace Of Upfront Dramatically Slowing
- The Brotherhood/Sister Sol Launches 'The Talk' PSA
- Aereo And Broadcasters Continue Feud In Bankruptcy Court
- Nat Geo, Mullen Introduce Ambitious Killing Jesus Campaign
- Cross-Platform Measurement And The Golden Spike
- NEW! The Honest Company Ad Stars Adorable Babies Dancing To 'All About That Bass'
- NEW! Jabari Parker Makes Ad Debut In Gatorade's 'Building Jabari Parker'
- Television News Daily - Wednesday, March 11, 2015
- Media Companies Take Stock Hit
- Fun And Games: At Upfront, GSN Has Good Time Stressing Originals
- Social Media Is Showing Us The Future Of TV
- CBS All Access Boasts 100K Subscribers, Showtime To Launch OTT Service
- Will Programmatic TV Go Mainstream This Year?
- WPP Invests In Over-The-Top TV Service
- Stand-Alone Services: Who's Next To Change The Landscape -- Maybe ESPN?
- SVOD Rates Soar, Netflix Leads Rivals
- SXSW: Heading Into The Bubble
- Omnicom's FleishmanHillard Strikes UGC Deal With News Corp.'s Storyful
- Nom Nom Nom: What Are You Letting Your Customers Binge On?
- Old Navy Tries Tumblr For Gen Y's Spring Push
- UPDATED: Big News From Small Screen, Reports Ooyala and Nielsen
- Forget Viewability - Nielsen Study Shows What's On Mobile Users' Minds
- Dodge Gets Fast In 'Furious 7'
- Langone's Pitch: There When You Need It
- NEW! Free-Range Chicken Roams Country, Taunts Farmers With Selfies, In Latest Geico Ad
- Vox Launches Entertainment Division
- Television News Daily - Tuesday, March 10, 2015
- Viacom Restructures Cable Networks, Layoffs Coming
- CBS' 'Battle Creek': It's Not Just For Breakfast Anymore
- Time-Shifting That Goes Beyond TV
- How Nielsen Is Embracing 'Non-Traditional' Viewers
- Broadcasters Urge Court To Uphold Contempt Finding Against FilmOn
- YouTube's Shane Dawson's Lucrative New Life
- Cable Networks Endure Ratings Drops
- The TV Haters And TV Advocates Debate
- Women's Aid Outdoor Campaign Spreads To TV
- The Best Ads Finish Strong
- Make Time For Game Time
- TV Advertising Nudges GBP5bn in UK
- Video Ad Marketers Using Cross-Screen And Advanced Targeting
- CBS EcoMedia Unit Uses Advertising To Fuel Charities
- Audi A6 Escapes Attack Of The Mutant Drones
- 3 Musketeers Characters Are Back For National Video-Driven Campaign
- NEW! ADT Campaign Stars Ving Rhames As Bold Face Of Brand
- Television News Daily - Monday, March 9, 2015
- Former NBC News Chief To The Rescue: Can This Mess Be Fixed?
- American News Viewers: In Fox We Trust, Want Tina Fey To Succeed Jon Stewart
- Blurring Entertainment Lines With Copycats
- Social Engagement On Twitter Could Drive TV Ad Memorability
- The Rise Of The Solo TV: New Report On Mobile Video
- Video Ad Firm Innovid Adds Integral For Viewability Measurement
- Apple Watch, IoT, Mobile Device Optimization Become Reality
- NEW! Only Your Vegas Secrets Are Safe
- UPDATING: 'HBO Now' The Big Test For Cord-Cutters?
- Samsung Runs Record-Breaking GBP45m Galaxy S6 Campaign
- Assessing Audience Value In The Age Of Time-Shifting And Binge Viewing
- 'Me'-Centric Video Strategies For The 'Me' Generation
- The Big Bang: TV and Online Data Join To Form New Media World
- Viewability Getting Major Attention
- CBS, Toyota Joining For Charity Video Site
- Television News Daily - Friday, March 6, 2015
- Conquest Of 'Empire': Fox Series Is Season's Top Success Story
- Twentieth Television Offers New C1 Rating Guarantee
- Jon Mandel To ANA: Agency Media Kickbacks Are Pervasive, Systemic
- Personnel Shifts At TV Nets: Looking At Quick Fixes Or Long-Term Changes?
- Tribune Media Revs Up, Local And Digital Rocket
- Netflix Makes Docu Deal With DiCaprio
- 'Empire' Builds Amazing TV Ratings
- ITV Chief To Return GBP250m To Shareholders
- Data Will De-Commoditize TV Advertising
- Harley-Davidson Rolls Its Own With New Integrated Campaign
- Apple TV Could Carry HBO GO
- Netflix To Grow Fourfold From 2010 to 2020
- PGA Tour App To Solve For Golf Snoozecasting
- TVPage Beckons Retailers, Brands To Make Their Own YouTube
- NEW! Captain Obvious Returns In Latest Hotels.com Campaign
- The Big Bang: TV and Online Data Join To Form New Media World