Television News Daily Editions for 2015
Television News Daily - Thursday, March 19, 2015
Yahoo Integrates Programmatic Video Ad Buying, Targeting Across BrightRoll
'Drunk Exec Barfs At Bergdorf's': Is That You, Don Draper?
Letterman's Farewell Is Fast Approaching, But Where's The Excitement?
What's The Future Value Of Ad-Supported TV Platforms?
Ritani Taps AOL For Programmatic TV
Twitter Unveils Changes To Vine, Enhances Speed And Access
TV Networks May Face Musical-Chair Future
Two To 'One,' AOL Platform Now Targets Facebook And Twitter Users
C3 Or C7: Does It Really Matter?
ZenithOptimedia Sees Blue With New Network
Sundays Drive Video Commerce, Videos Drive Sales
Big Events Cause Slight Uptick In 2014 Ad Spend
Marketing Madness: An Outsider's View Inside March Madness Advertising
Boomers Continue To Influence Marketplace
For Discovery Founder Hendricks, A New Curious Turn To Streaming Video
Mondelez Becomes Official Snacks Brand Of Major League Soccer
Time Shifting Has Become The Default
Acura Drives Memes With NCAA Tourney Sponsorship
New York Times Likes the AppleTV Idea
State Farm Debuts 'Disappearing Agents'
Bathing Your Baby In Johnson's Gives Her #SoMuchMore
L'Oreal Spotlights Dalmatians For Skin Cancer Push
GOP's Net Neutrality Bill Won't Gain Democratic Support Without Changes
Sony's Vue Is REALLY Intended As A Cable Alternative
Why Some Of The New Disruptors Aren't Quite Baked
New Pricing Model Could Drive User Attention For Multiscreen Online Video
Television News Daily - Wednesday, March 18, 2015
Empower Partners With Scripps, Adds Local TV To Programmatic Repertoire
Reality Show About Seven Dwarfs Proves Anything Is Possible On TV
Got Lost On The Way To Your Favorite Shows?
Premium Publishers Including Guardian, Reuters, FT Launch Programmatic Alliance
TV Delivers Reach And Immediacy; Digital More Measurable And Targetable
A Video Format That Lets You Layer More Info All Around It
Funny Or Die Taps Multipop For Interactive Ads
Finally, Apple May Be Getting Serious About Television
Basketball Stars Showcase AT&T's 'Strength'
Autotrader Seeks To Be Brand Experience, Not Just A URL With New Look
NEW! Rick Astley Will Give Up Anything For Extra Data In Virgin Mobile Ad
Digital Engagement Index
Apple TV Service To Share User Data With Programmer Partners
Facebook Could Gobble Up A Good Chunk Of TV's Advertising Revenue By 2017, Wall Street Analyst Says
Good News For Digital, Bad News For Everybody Else In February
New York Times Likes the AppleTV Idea
Television News Daily - Tuesday, March 17, 2015
CBS To Supply Metric 'Audit' For TV Ads
Royal Maneuvers
'Happy' Daze: New NBC Sitcom Is One Big Mess
Crown Media Launches In-House Production Company, New Ad Division Crown Connectivity
Finally, Apple May Be Getting Serious About Television
Time Inc. Launches Fashion Aggregator Mimi
Rewatching 'Mad Men''s Season One: Taking Us To A Place 'We Ache To Go Again'
'Golden Sisters' Old Wives Tales Tout Volkswagen TDI Clean Diesel
Calling Advertising Dead Is Dead
Barclays' David Wheldon Is The New WFA President
Nintendo Finally Getting Into Mobile Games
Blockbusted: NCM, Screenvision Call Off Merger
SlingTV Adds A&E Networks To Its Lineup
Olivia Wilde Stars In New H&M 'Conscious' Campaign
Dad Gets Data Power In New Virgin Mobile Effort
Prime Visibility Predicts Kentucky Will Win NCAA Men's Tourney
Vector Capital Buys Programmatic Audio Firm Triton Digital
Television News Daily - Monday, March 16, 2015
Political TV Ads Are Squeezing Out Key Categories
Entertainer In Chief Obama Was A Regular Riot On 'Kimmel'
TV Stations Always Smiling, Perhaps Even Profiting, When Helping Their Networks
Analyst Downgrades Disney Stock, But Touts As TV Property
Strong As Hell! The Big Buzz About Netflix's 'Unbreakable Kimmy Schmidt'
Giga OMG!
Conde Nast Sets Digital Record For Sites, Video Channels
Is This The Start Of Programmatic TV?
SXSW: Long Live Music And Content On Mobile, Video
'I' Newspaper Launches Real-Time Video Advertising Campaign
Disney's Cinderella Story: Live-Action Thrives
gTLD Domain Registry Donuts Launching First Advertising Campaign
Intel Harnesses Viewer Interaction In Video Series
YouTube Shows Advertisers 'Behind The Scenes'
New Video Sharing Site Offers A Better Deal For Creators
Television News Daily - Friday, March 13, 2015
Global TV Viewers Favor Different Platforms For Different Needs
Why Now Is The Most Exciting Time To Work In Advertising
'Fashion Police': Much Ado About Almost Nothing
Yahoo, ABC News, Strengthen Alliance
FCC Unveils Net Neutrality Order, Takes Case-By-Case Approach To 'Sponsored Data'
Is 'Programmatic' The Right Word For Automated T/V Advertising?
Viacom Deals With TubiTV On Movie Titles
Is YouTube Headed To "Lose The Biggest Halftime-Lead" Ever?
TV/ Online Relationship Is A Two-Way Street
NBC Ratings Lead Broadcast Nets
BBC Launches Multi-Partner 'Make It Digital' Initiative
Toyota Signs Multi-Year Global Partnership With Olympics
How Social Media And The Post-9/11 World Shape Teen Viewing Habits
Twitter Testing TV-Viewing Super Companion
Buick Swishes Trick Shots With NCAA March Madness
BBC's 'Make It Digital' Impact Will Last A Generation
Universal, TVGla Seek 'Furious' Vin Diesel Imitators
Maybe HBO Now Won't Be As Disruptive As You Might Think
Univision Planning IPO This Year
Coors Light's 'For The Love Of The Game' Is 50 Shades Of Okay
Television News Daily - Thursday, March 12, 2015
Global Branded Entertainment On Rise, Scores $73B In Revs
Why Reality TV May Continue To Grow In The Coming Years
ABC Expands Yahoo Partnership
Detritus Of The 1960s Enshrined In 'Mad Men' Museum Show
Changing Newsrooms, Shifting Media Priorities Giving Birth To New Media Models
Vibrant Will Adhere to Group M's Tougher Viewability Standards
Social Media Is Showing Us The Future Of TV
SXSW Best Fest For Reaching Music And Tech Tastemakers
ITV Buys 'The Voice' Production Company For GBP355m
Nielsen-eXelate Addresses Addressable TV: Real-Time With Forrester's Nail
Buffalo Wild Wings Leverages NCAA Partnership To Max With Tailored TV Ads, Multiplatform Campaign
Bots More Prevalent On Video Sites, ComScore Figures Suggest
Pace Of Upfront Dramatically Slowing
The Brotherhood/Sister Sol Launches 'The Talk' PSA
Aereo And Broadcasters Continue Feud In Bankruptcy Court
Nat Geo, Mullen Introduce Ambitious Killing Jesus Campaign
Cross-Platform Measurement And The Golden Spike
NEW! The Honest Company Ad Stars Adorable Babies Dancing To 'All About That Bass'
NEW! Jabari Parker Makes Ad Debut In Gatorade's 'Building Jabari Parker'
Television News Daily - Wednesday, March 11, 2015
Media Companies Take Stock Hit
Fun And Games: At Upfront, GSN Has Good Time Stressing Originals
Social Media Is Showing Us The Future Of TV
CBS All Access Boasts 100K Subscribers, Showtime To Launch OTT Service
Will Programmatic TV Go Mainstream This Year?
WPP Invests In Over-The-Top TV Service
Stand-Alone Services: Who's Next To Change The Landscape -- Maybe ESPN?
SVOD Rates Soar, Netflix Leads Rivals
SXSW: Heading Into The Bubble
Omnicom's FleishmanHillard Strikes UGC Deal With News Corp.'s Storyful
Nom Nom Nom: What Are You Letting Your Customers Binge On?
Old Navy Tries Tumblr For Gen Y's Spring Push
UPDATED: Big News From Small Screen, Reports Ooyala and Nielsen
Forget Viewability - Nielsen Study Shows What's On Mobile Users' Minds
Dodge Gets Fast In 'Furious 7'
Langone's Pitch: There When You Need It
NEW! Free-Range Chicken Roams Country, Taunts Farmers With Selfies, In Latest Geico Ad
Vox Launches Entertainment Division
Television News Daily - Tuesday, March 10, 2015
Viacom Restructures Cable Networks, Layoffs Coming
CBS' 'Battle Creek': It's Not Just For Breakfast Anymore
Time-Shifting That Goes Beyond TV
How Nielsen Is Embracing 'Non-Traditional' Viewers
Broadcasters Urge Court To Uphold Contempt Finding Against FilmOn
YouTube's Shane Dawson's Lucrative New Life
Cable Networks Endure Ratings Drops
The TV Haters And TV Advocates Debate
Women's Aid Outdoor Campaign Spreads To TV
The Best Ads Finish Strong
Make Time For Game Time
TV Advertising Nudges GBP5bn in UK
Video Ad Marketers Using Cross-Screen And Advanced Targeting
CBS EcoMedia Unit Uses Advertising To Fuel Charities
Audi A6 Escapes Attack Of The Mutant Drones
3 Musketeers Characters Are Back For National Video-Driven Campaign
NEW! ADT Campaign Stars Ving Rhames As Bold Face Of Brand
Television News Daily - Monday, March 9, 2015
Former NBC News Chief To The Rescue: Can This Mess Be Fixed?
American News Viewers: In Fox We Trust, Want Tina Fey To Succeed Jon Stewart
Blurring Entertainment Lines With Copycats
Social Engagement On Twitter Could Drive TV Ad Memorability
The Rise Of The Solo TV: New Report On Mobile Video
Video Ad Firm Innovid Adds Integral For Viewability Measurement
Apple Watch, IoT, Mobile Device Optimization Become Reality
NEW! Only Your Vegas Secrets Are Safe
UPDATING: 'HBO Now' The Big Test For Cord-Cutters?
Samsung Runs Record-Breaking GBP45m Galaxy S6 Campaign
Assessing Audience Value In The Age Of Time-Shifting And Binge Viewing
'Me'-Centric Video Strategies For The 'Me' Generation
The Big Bang: TV and Online Data Join To Form New Media World
Viewability Getting Major Attention
CBS, Toyota Joining For Charity Video Site
Television News Daily - Friday, March 6, 2015
Conquest Of 'Empire': Fox Series Is Season's Top Success Story
Twentieth Television Offers New C1 Rating Guarantee
Jon Mandel To ANA: Agency Media Kickbacks Are Pervasive, Systemic
Personnel Shifts At TV Nets: Looking At Quick Fixes Or Long-Term Changes?
Tribune Media Revs Up, Local And Digital Rocket
Netflix Makes Docu Deal With DiCaprio
'Empire' Builds Amazing TV Ratings
ITV Chief To Return GBP250m To Shareholders
Data Will De-Commoditize TV Advertising
Harley-Davidson Rolls Its Own With New Integrated Campaign
Apple TV Could Carry HBO GO
Netflix To Grow Fourfold From 2010 to 2020
PGA Tour App To Solve For Golf Snoozecasting
TVPage Beckons Retailers, Brands To Make Their Own YouTube
NEW! Captain Obvious Returns In Latest Hotels.com Campaign
The Big Bang: TV and Online Data Join To Form New Media World
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