by Erik Sass on Nov 13, 12:06 PM
Hearst and The Wall Street Journal both prepare to launch new channels on Snapchat's Discover, a platform created specifically to help big media companies reach millennial viewers with short form content.
by Erik Sass on Nov 12, 9:52 AM
The addition of subtitles to long form video in Facebook's Newsfeed boosted viewer engagement and completion rates substantially, according to a new study by Adaptly and online publisher Refinery29.
by Erik Sass on Nov 11, 11:53 AM
Tinder, the world's favorite app for getting laid meeting new people, has adjusted its profiles and matching algorithm to allow users to add new information including employment and education.
by Erik Sass on Nov 10, 11:16 AM
Desperately trying to fend off car hailing service Uber, The Victorian Taxi Organization recently launched a Twitter campaign called #YourTaxis asking customers to share their positive experiences with taxis, for a chance to win a year's free rides.
by Erik Sass on Nov 9, 11:58 AM
I'm seriously considering starting a special monthly edition of this blog devoted to social media and psychology as more and more evidence emerges linking social media to stress, depression, and other negative outcomes in teens and adults.
by Erik Sass on Nov 6, 1:30 PM
Facebook, which didn't even exist a little over a decade ago and makes no physical consumer product of any kind, now has the same value as General Electric.
by Erik Sass on Nov 5, 12:29 PM
Microsoft is easing gingerly back into the pool with an integration adding social sharing to its Skype video chat service.
by Erik Sass on Nov 4, 9:53 AM
While medical professionals have been slow to adopt social media for work compared to other industries, ironically patients appear to be more willing to share their own personal social media information with doctors than with others.
by Erik Sass on Nov 3, 11:46 AM
A new survey by Common Sense Media, which polled 2,658 kids ages eight to 18 about their media usage in February and March of this year, discovered widespread ambivalence about social media among its most avid users.
by Erik Sass on Nov 2, 12:36 PM
Facebook is rolling out its new "Slideshow" advertising format, which allows advertisers to deliver messages in the form of a series of images to create "video-like" motion, providing a less data-intensive option than actual video ads.
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