H&R Block's Jill Cress on chemistry checks,
breaking the rules, and being an accidental marketer.
I've had the opportunity to connect with and learn from executives of major brands at MediaPost's Insider Summits. In the
process I've discovered some truly impressive women -- not only for the work they do, but their stories behind the scenes. With
Brand Insider: BTS, I get to pull back the curtain on some
of the most influential women marketers as they talk about their path to success: the twists and turns, obstacles, inspirations and the valuable lessons learned along the way.
What does it mean to show up as your authentic self at work? For Jill Cress, it meant ditching the stiff navy suits of the 90s banking world for ruffled
blouses and bold plaid dresses. That choice didn’t just set her apart— it helped shape a career built on creativity, curiosity, and breaking the rules in the best way possible. From
MasterCard to National Geographic, and now as Chief Marketing & Experience Officer at H&R Block, Jill’s willingness to take risks has defined her brand both personally and
professionally. In this episode of Brand Insider: BTS, Jill talks with Lisa Singer about her leadership style, the human impact she strives to make,
and her milestone moment ringing the opening bell at the New York Stock Exchange to celebrate H&R Block’s 70th anniversary. She also shares her passion for travel and discovering new
cultures, the most magical place she’s ever visited, and even her latest side hustle as a spirits entrepreneur…cheers to that! Watch the full conversation in the video above.
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