Marketing Daily Editions for 2009
Marketing Daily - Wednesday, June 3, 2009
Father's Day Spending Expected To Slip
Perkins Takes Reins For Molson In Canada
Sony Expands PlayStation Network
Biggest Loser Expands Into Exercise Accessories
McCafe Promotion: McD's Paying Drivers' Tolls
Ford Posts One Heckuva May In Sales
Southwest Campaign: 'Grab Your Bag. It's On'
7 Myths Of Metrics
Consumers Are Loving On Dollar Stores
Marketers Need To Highlight Innovative Benefits
Farmers Uses 'Tried-And-True' Approach
Pokémon, Burger King Partner On Game Card Promo
Marketing Daily - Tuesday, June 2, 2009
TT Games To Create LEGO Harry Potter
Timex Group Buys Ecko Trademark
GM Bankruptcy: NADA Weighs In
Grow Your Business In A Tough Economy
Presidents Laud Phoenix-Like 'New GM'
Baskin-Robbins Promotes Teen Activism
What's In The Cards?
Finbarr O'Neill On Building Up A Stressed Brand
Kmart Launches Transformers Tie-In
Restaurant Spending Intentions On The Rise
Older Buyers Less Keen On Console Video Games
MediaPost Names Center For Media Research Director
Marketing Daily - Monday, June 1, 2009
AT&T Taps Esther Lee For Marketing Role
Boston Market Gets New Chief
Wendy's In Review Phase Of Turnaround Plan
Edmunds Sees Very Slight Sales Improvement
Dick Colliver Joins Automotive Broadcasting Network
Marketers Looking Beyond Slump
Journalism Rocks
Tiffany Turns In Tough Q, Especially At Flagship
Value Push, IPhone App Among BK's Latest Moves
America Revs Up Its Do-It-Yourself Passion
EA Sports, Pizza Hut Team Up For Promo
Marble Slab Offers 'Top Chef' Sundaes
Oh, Starbucks, Where Art Thou?
Marketing Daily - Friday, May 29, 2009
Microsoft's Bing Promises More Search Intuition
Starwood Hotels & Resorts Partners With Zinio
Who Buys Bacon/ Breakfast Strips?
Craftier Americans Boost Jo-Ann Stores Results
Jim Beam's Red Stag Sponsors Kid Rock Tour
Pop-Tart Promo Ups Calif. Tortilla Sales 32%
Build Branded Facebook Apps
Levi Strauss Beefs Up Its Retail Arm
Activision Looks To Engage 'Guitar Hero 5' Fans
New 'Truth' Ads Use Candid Camera Approach
Food Lion Intros 'Great Price Hunters' Campaign
NPD: Netbook Sales Gaining Traction
Marketing Daily - Thursday, May 28, 2009
Jolly Time, Tony's Pizza Launch Bowling Promos
Borders Earnings Beat Analysts, Yet Sales Decline
LG Translates Teen Texts For Parents
5 Changes Ad Agencies Must Make ... Now
Who Buys Lots Of Clothing?
Kids Increasingly Eating From Value Menus
Walmart To Give Away 1 Million Treats
Watson Launches Gelnique With Action-Themed Effort
Staples Net Drops 33%, Intros Good Grips Line
Ford's European Effort: E Pluribus Unum
Mobile Opportunity In Touting Green Creds
Super-Marketing: Safeway Chains Offer Mobile Coupons
Marketing Daily - Wednesday, May 27, 2009
Canada Restricts Tobacco Marketing
BMW Mini Launches 'True Blood' Campaign
Online Lipstick: Internet Sales Gaining
Who Buys Health And Beauty Aids?
Social Media Can Boost Trust
Anheuser Safety Campaign Features NASCAR Star
So Sue Me: Advertisers Quick To Cry Foul
Papa John To Launch Virtual Reality Pizza Drive
Functional Food Growth Slows
How Low Can They Go? Financial Services Firms' Customer Advocacy Rankings Falter
Marketing Daily - Tuesday, May 26, 2009
Who Chews Gum?
Vail Won't Cut Marketing, Despite Revenue Shortage
Despite Economy, Michigan Increases Tourism Spending
Minn. Sets Sights On Workers, Neighbors
Maine: More Than Lobsters And Lighthouses
Love Story, Shoofly Pie Sell The Keystone State
Texas Is On the Road Again
9 Guidelines For Marketing To Women In This Recession
Finnair Celebrates 40th Anniversary
Nation's Capital Seeks 'Museum' Film Tie-In
Marketing Daily - Friday, May 22, 2009
Gap Slump Continues
Acura Touts Safety, Resale Value In New Push
State Farm Teams Up With Live Nation In Promo
Toyota Launches 'Rock The Space' For Musicians
Have A Great Holiday
Downy 'Touch Of Comfort' Provides Quilts
Land O'Lakes Plans Loyalty Club Revamp
Obama Eyes Consumer Financial Protection Unit
3 Questions That Drive Successful Brand Extensions
J.D. Power: Customers Not Committed To Their Banks
Boost Mobile Adds Star Power To 'Unwronged'
Consumers To Spend Less On Graduation Gifts
Klondike Creates Online 'Man Cave'
Auto Industry Lumbering Toward Turnaround?
Correction
Marketing Daily - Thursday, May 21, 2009
Kidder To Replace Nardelli In Chrysler's Top Spot
Microsoft, Netflix Team On Windows Media Center
Stella Artois Sponsors Children's Food Charity
Polaris Adds On-Road Division
Pacifico Beer Offers Diminutive Toasts
Report: Pfizer Adding More Generics
Sobieski Expands 'Truth In Vodka' Campaign
Short-Term Success Or Long-Term Vision?
Target: New Ad Focus, Fewer Bull's Eyes
MasterCard Uses Dance To Reach Hispanic Market
McAfee Webisodes Highlight Cybercrime Threat
Tyson Launches Lower-Sodium Skillet Creations
Industry Group Launches Pro-Wind Effort
Marketing Daily - Wednesday, May 20, 2009
AT&T To Offer Netbooks By Summer
AmEx To Cut Jobs, Marketing Spend
7Up Contest Targets Hispanic Families
Groups: FCC Should Reject Plans To Rate, Block TV Ads
Bargain-Hunters Boost Sales, Profits At T.J. Maxx 2
The Marketer's Bookshelf
BMW Motorcycles Preps Push For R 1200 GS
Rubbermaid Taps Ex-Coke Exec for Marketing Fizz
Sprint, Palm Look For Pre To Post Results
Should I Stay Or Should I Go?
Fred Meyer Jewelers Targets In-Market Shoppers
Lexus Turns To Network TV's Online Presence
Big Opportunities In Smaller Portions
Marriott Launches Nickelodeon Getaway Program
Caddy Owners Most Satisfied, Consultancy Finds
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