MediaDailyNews Editions for March 2011
- MediaDailyNews - Thursday, March 31, 2011
- CBS Local, CityGrid Partner For Online, Mobile Ads
- Betty White Gets New NBC 'Rockers' Show
- General Motors Makes Hall Of Fame
- Social Media Increases Popularity For TV Viewer Comments
- National CineMedia: Revs Up 12%, Adds Affiliate
- Bravo Ad Sales Up, New Programming to Expand
- African-Americans Watch Most TV, Asians Least
- Weather Channel Premieres 'Edge' On 4 Screens
- MediaDailyNews - Wednesday, March 30, 2011
- Mediabrands Moves Toward Performance Comp, Cites Nielsen Deal
- Mediabrands Restructures Global Ops
- Mad Men's Weiner Battling With AMC's Proposed Cuts
- Spark Named Dairy Queen's Media AOR
- Forecast: TV Regains Hefty Ad Levels
- SapientNitro Is AOR For Skoda Auto Russia
- Diginet Crackle Airs Free TV, Movies
- ABM Unveils New Business Plan
- CBS, Swatch Partner To Wrap NYC Subway Cars
- Univision Loses Another Top Executive
- MediaDailyNews - Tuesday, March 29, 2011
- TV Station Groups Post Huge Gains
- WB Offers 'Harry Potter' On Facebook
- Kaplan To VP, Bravo Ad Sales Research
- Hoop Dreams: NCAA Viewers Up 11%
- SMG Multicultural Ups 2 Execs
- Stratacache, SapientNitro Partner for DO, Customer Engagement
- FX Gets Back Into the Sports Game
- Telemundo Sponsors Entry In Indycar Series
- MediaDailyNews - Monday, March 28, 2011
- How to Make TV Even Better
- Curran To VP, Revenue, Cox Media
- Screen Gems: Cinema Ad Growth Enjoys 12.7% Rev Hike
- FBN Joins Nielsen, Still Trails CNBC Rival
- Chiller Scares Audiences With New Movies
- Cox To Editorial Director, Future Plus
- Popular Baseball Players Score With Brand Marketers
- Slacker Radio To Air ESPN
- Spanish Nets Buoyed By Census Results, Soaring Hispanic Growth
- NCAA's Sweet 16 Grabs 12M On TBS, CBS Combined
- Netflix Model Holds, Shares Rise
- MediaDailyNews - Friday, March 25, 2011
- Local TV Ads Surge Back In '10
- MPG Wins Transitions Optical Duties
- McClatchy Bows Group Deals On Newspaper Sites
- Adult Swim, Pizza Hut Want Viewers To Create Spots
- Gerber Joins ABC To Handle Sales, Marketing Cross-Platform
- Agencies: Japanese Disaster Impacting Auto, Electronics Spending
- The Hub's New Season Unveils 9 Original Shows
- Mag Bag: Bloomberg Launches Media Group
- Life Imitates Ad: Calif. Town Becomes 'Raisinets City'
- MediaDailyNews - Thursday, March 24, 2011
- Broadcast Losing Ground, Cable Gains
- Hallmark Channels Positioned Under Crown Media Networks
- Rosenfeld To Zoom Research Director
- Cartoon Network Debuts 13 Shows, New WB Partnership
- Domino's Pizza Wins Grand Ogilvy Award
- Cover Story: Athlon Mags Launch Online Platform
- Weather Channel, Home Depot Launch Addressable Ads
- 'NCIS' Powers CBS Tuesdays
- Nielsen To Rate Fox Business Network
- MediaDailyNews - Wednesday, March 23, 2011
- IFC Adds New Shows, Reviews 'Onion News Network'
- Dueling Brain Standards Leaves Ad Researchers Scratching Their Heads
- Agency Gets New Name: Wong, Doody, Crandall, Wiener
- Digital Editions: Different Ads, Same Circulation
- Harmelin Goes Nuts, Lands Blue Diamond
- Mattes To VP/Account Director, Halo
- Marketing Insights: ARF To Establish NeuroStandards Project
- EnVu Partners With Mall Owner For Interactive DO
- Emotional Radar: Ipsos, Innerscope Team For Biometrics
- NBCU Ups 2 Veteran Execs: Blanchard, Cardinale
- 'Dancing' Glides Into Strong Position
- Univision Taps Lazarus To Head Sales For Its New Networks
- Showtime Keeps Current Series Episodes Off Netflix
- MediaDailyNews - Tuesday, March 22, 2011
- Local Digital Ad Revs To $42B By 2015
- WSJ.com Winning Formula: Target Female Readers
- 'Scholastic Parent & Child' Names Wellington Group Publisher
- NCAA 'Madness' Online Viewing Up 47%
- NBC TV Relies On 'Talent' And 'Voice'
- Ken Kolb Direct New RLTV Agency
- Peterzell To Head Ketchum's Entertainment Practice
- TV Land Greenlights 3 Original Series
- MediaDailyNews - Monday, March 21, 2011
- Nielsen-Backed NeuroFocus Unveils Breakthrough Brain Measuring Technology, Critics Say Nevermynd
- Aegis Prudently Eyes Possible Acquisitions
- The ARF at 75: Championing the Role of Research in Advertising Effectiveness
- GOP-House Votes To End NPR Funding
- 'Prairie's' Keillor To Retire In 2013
- NCAA Tourney Nets Highest Ratings In Decades
- In Syndication, 'Men' Stands Out
- Microsoft Splits Media Operating System Between SMG, Incumbent UM
- Lincoln Offers Free 'NYT' Access
- March Madness Records 22% Uptick In Net, Mobile
- MediaDailyNews - Friday, March 18, 2011
- Forecast: U.S. Ad Spending Rises 3.7% in 2011
- Study Shows TV Streaming, Cord-Cutting Increasing
- 'NYT' Launches Digital Subs, Big Question Is Revenue
- Project: WorldWide Acquires Partners + Napier
- Cable Shuffle: Wachtel, McCumber Named USA Network Co-Presidents
- Total Auto Ad Spend To Grow 6.4%
- Disney Kids Networks Profits By Sponsorship Model
- Mag Bag: ASME Announces Digital Ellie Winners
- Thank You, Mr. Sulzberger
