- MediaDailyNews - Friday, April 16, 2021
- In First Year-Over-Year Pandemic Comp, U.S. Ad Spending Surges 22% In March
- VAB Asks Nielsen To Submit To Immediate MRC Audit
- Nielsen Audience Measurement Chief Scott Brown Leaves For Experian
- Media Agency Execs Indicate YouTube Will Benefit Most From Shifts In TV Ad Spending
- Lincoln Project Targets Corporations Supporting 'Sedition Caucus'
- 'Wahl Street' Journal: How Busy Mark Wahlberg Does It
- You'll Be Delighted By This Week's Trend In Marketer Interest, Literally
- CTV Grows Dramatically In 2020 Digital Political Ad Spend
- Wyden Bill Would Ban Exporting Americans' Personal Data To Some Countries
- Jackie Robinson Would Certainly Say That We Haven't Done Enough
- Google Misled Consumers Over Data Location Setting, Australian Court Finds
- GOP Floats New Curbs On Tech Companies
- 'No Truth' To Havas Rumors, States Publicis Groupe CEO Sadoun
- CBS Merges News, TV Stations, Names Khemlani, McMahon As Co-Presidents
- Substack's Local News Push Is Worthwhile Amid Dearth of Newspapers
- MediaDailyNews - Thursday, April 15, 2021
- In First Post-Pandemic Comp, Publicis Continues To Lag
- Biden Administration Still Weighing TikTok And WeChat Bans
- Why Spyware, Drones And RFID Implants Are No Solution For The Erosion Of Identity Tracking
- Facebook Urged To Cancel Plans For Children's Version Of Instagram
- 'Spy City' Earns Its Place Among The Best Spy Thrillers
- Mobile Was The Main Beneficiary Of COVID Lockdowns, Approaches Two-Thirds Of Global Brand Traffic
- Tegna Sees Uptick In Q1 Ad Growth
- 5G Push Drove Telecoms' Video Ad Impressions Up 181% In March
- Why Losing Targeting Is A Good Thing For Advertisers
- Google's 'Project Bernanke' Should Sow More Publisher Distrust
- MediaDailyNews - Wednesday, April 14, 2021
- Mindshare Taps Wavemaker's Richman As North America CEO
- Study Finds Ad Execs Believe CTV Benefitted From Pandemic, Now More Effective Than Linear TV
- New Sitcom Is 'Embarrassing' For Netflix, Jamie Foxx
- Univision Holdings Grows Larger With $4.8 Billion Grupo Televisa Deal
- Facebook Wants Draft Versions Of FTC Settlement To Remain Confidential
- Contextual Ad Developer GumGum Reaps $75 Million Investment From Goldman Sachs
- Gone But Not Forgotten: The Harry Keeshan Integrity Award
- 'Time' Magazine Accepts Bitcoin, Plans Crypto Video Series
- Study Finds Most Americans Will Never Buy Influencer-Promoted Products
- Facebook Friends Do Not Equal Real Friends
- DDB NA Bolsters Data Practice With Appointment Of Singh
- CPB Names New Global CEO
- iHeart Shares Jump On Analyst's Bullish Advertising Outlook
- MediaDailyNews - Tuesday, April 13, 2021
- The Kiuertgflop Is The Message: TBWA Uses Gibberish To Fight Illiteracy
- PHD Taps Longtime Zenith Veteran To Lead Integrated Investment
- GroupM: China Now Accounts For 5% Of World's Biggest Marketers, But Tensions Abound
- Aaron Rodgers As Permanent 'Jeopardy' Host? Dear God, No
- Wavemaker Adds To C-Suite: Recruits Data, Growth Officers
- Apple Building TV With Built-In Camera, Speaker: Report
- Tinder Taps Yum, P&G Vet George Felix As CMO
- Digital's Big 10 Continue To Get Bigger, Approach 80% Of Every Ad Dollar
- Project Bernanke Is Not Google's First Secret
- Barilla Taps Publicis Italy For New Global Campaign Work
- Twitter User Presses Claims Over Use Of Phone Numbers For Ad Targeting
- MediaDailyNews - Monday, April 12, 2021
- Cannes Lions Unveils Jurors, Women Now The Majority
- IPG/Verizon Study Finds Interactive Ads Perform Better, Especially When People Interact With Them
- Has COVID-19 Changed Brand Loyalty?
- Thanks To COVID, Movies Are Now TV
- Nielsen: Long-Term TV Viewing Changes Part Of Larger Trend
- Media Kitchen's Julia Smaldone On Evolving OTT/CTV Pricing
- Traditional TV Time Sinks During Higher Pandemic Viewing
- With Razorfish Leading The Way, 'Art Bash' Fundraiser Pivots To Digital
- Dentsu Confirms It May Sell Its Tokyo Headquarters Building
- FTC And States Press To Proceed With Antitrust Claims Against Facebook
- Omnicom Encourages Asian Representation In Ads
- MediaDailyNews - Friday, April 9, 2021
- VAB Claims Nielsen Has Been Undercounting TV Usage Since Pandemic Began
- Connected TV Ad Volume/CPMs Soar, Programmatic/Data-Decisioning Cited
- Sun Broadcasting Moves To Comscore, Claims Nielsen Was Undercounting Audience
- Reopening: Being More Than A Cog In A Machine
- Marketing/Media M&As Begin Bouncing Back
- Facebook Paying People For Information That Feeds AI Algorithms To Prevent Bias
- Twitter's Video Ad Platform Targets TV Dollars By Adding Nielsen Cross-Media Solutions
- Once A Red-Hot Topic, Meghan And Harry Fade From View
- P&G Tests Workaround To Apple's Data Privacy Rules With China Trade Groups
- Twitch To Suspend Users For 'Entirely Off-Platform' Harmful Behaviors
- Advertisers Say Podcasts Of Growing Importance, Though Measurement Problematic
- Could The Pandemic Or A Boycott Trip Up Another Olympics?
- TBWA\Chiat\Day LA Leads Effort To Curb Vaccine Skepticism Within BPOC Community
- MediaDailyNews - Thursday, April 8, 2021
- Publicis Strikes Exclusive Deal With The Trade Desk, Integrates Epsilon's Consumer IDs As Cookie Solution
- Pandemic, What Pandemic: Internet Ad Spending Surged 12.2% To $139.8B In 2020
- Cannes Lions Festival Going All Digital For Second Straight Year
- Gallegos United, Crossmedia Launch Multicultural Media Shop
- Pew: YouTube Dominates Social Media Reach, TikTok Now Rivals Snapchat, Twitter
- Unilever Confirms It Is Conducting Multinational Media Agency Review
- Crime Gets Reorganized On New 'Law & Order' Spinoff
- TV's Pandemic Disruption: Fewer Prime-Time Episodes, Lower Linear TV Ratings
- SMBs Ready To Restart 2021 Ad Budgets, Study Shows
- As Data Hacking Grows, What Happens To Legacy Media?
- Smart TVs Now In 70% Of U.S. TV Homes
- Roku: NCAA Men's Tournament Streaming Time Up 75%, Reach Up 87%, Vs. 2019
- MediaDailyNews - Wednesday, April 7, 2021
- Faced With Existential Threat, Cadillac CMO Shifted To 'Live' Interface
- Empower Named Media AOR For American Standard Parent LIXIL Corp.
- Beach Named Global IPG Mediabrands President, Schwab's Pelage Tapped To Succeed Him
- On Cusp Of Apple's IDFA Changes, iOS App Marketing Interest Soars
- Bidstream Data Could Threaten National Security, Senators Warn
- Google To Roll Out YouTube Video Ad Experiments
- Hulu Unveils Brand Redesign, Marketing Campaign Aimed At Consumers, Advertisers
- 'Rebel' Yells Loud And Long In New ABC Drama
- Spotify Should Ditch 'Dangerous' Voice Recognition Technology, Watchdog Says
- Omnicom Wins Global Allianz Assignment
- Social Media Reflects Rights Vs. Obligations Split
- Will Social Media Paywalls Be Common In The Future?
- MediaDailyNews - Tuesday, April 6, 2021
- Media Researchers: Politics Ruins Everything, Including Media Research
- Citing Rapid Improvement, Mediabrands Strikes Exclusive, 3-Year Deal With TikTok
- Amazon Share Of U.S. Digital Advertising Tops 10%
- Tally Selects Mediahub For U.S. Assignment
- OTT/CTV Grows: Pluto TV Forecast To Hit $1.1 Billion Ad Revenue In 2022
- 'Kung' Phooey: Throwaway Line Mars CW Martial Arts Drama
- Edelman: Trust In All Forms Of Media Falls To All-Time Low
- Facebook Unveils New Ad Units Tailored For Streamers
- BERA To Provide Omnicom Media Shops With Brand Equity Metrics, Analytics
- Institute For Advertising Ethics President Says Industry Needs Standards, Guidelines
- Instagram For Kids Raises 'Serious Concerns,' Lawmakers Say
- Founders Of GoTo.com, OpenX Launch CTV Media-Buying, Performance Platform Based On Search
- In Favor Of Cancel Culture
- Bidding War For Tribune Framed As Moral Choice
- When Is Sharing A Log-In For Streaming A Good Thing?
- Court Ends Battle Between Trump And Blocked Critics
- MediaDailyNews - Monday, April 5, 2021
- 'Godzilla vs. Kong' Scores At Box Office, Heavy National TV Sports Advertising
- Trust Belt: Why We're Losing Confidence In Technology
- Love Conquers Rivalry In Sibling Sitcom 'Home Economics'
- Horizon Media Develops PSA To Fight Asian Hate
- Good News For The TV Upfront - In The Short Term
- Facebook Explores Ranking Some Key Content Categories Differently
- Ad Council Names First Equity Officer
- Oklahoma Opt-In Privacy Bill Stalls
- The Fourth-Party Cookie - How It Looks And Acts
- To Integrate Measurement -- Or Not To Integrate Measurement?
- High Court Wisely Upholds FCC Rules On Media Cross-Ownership
