MediaDailyNews Editions for July 2022
MediaDailyNews - Friday, July 15, 2022
CVS Takes 'Best In Show,' L'Oreal Wins 'Media Plan Of The Year' At ANA In-House Agency Awards
Six Commercials Nominated For 2022 Emmys This Week
What Community-Owned Models Will Look Like, How Your Business Can Prepare
Why Do People Buy NFTs?
Netflix New Ad-Supported Content: Legacy TV Streamers Have A Leg Up
Microsoft Reemerges As Major Digital Ad Player
Parents Are Worried, But They're Still Gonna Splurge
Advertisers Can Own, Optimize First-Party Data To Retarget Based On Consumer Response To Promos
Rising CTV Budgets Coming Not Just From Linear TV, Survey Finds
Consumer Awareness Drives Web Traffic For Fashion Brands
Google Ads Creative Studio Launches With Custom Video And Display Ads
Management Shakeup At Havas Creative Group: Murphy Replaces Hirst As CEO
Ad Watchdog Calls Out Primark Over Sexist Messages On Children's T-Shirts
MediaDailyNews - Thursday, July 14, 2022
Forrester: OMG Has Best Offering, Publicis Wins On Strategy, GroupM In Market Presence
PHD Wins Global Media Account For Tea Maker Ekaterra
Microsoft Wins Netflix Business For Ad-Supported Streaming
If You Believe 'Bothsidesism,' You Believe In An Oxymoron
Networks Score Fewest Emmy Noms, Then Promote Their Competitors
Meta Brings Jordan Peele Thrillers To Horizon Worlds
Range Rover Collaborates With CNN's Courageous Studios On Space-Oriented Sponsored Content
Which Ad Buy To Make First -- Connected TV Or Linear TV?
Optimizing For Faster, More Relevant Ad Matches Based On Recommendations
A Celebration Of Sir Paul McCartney
Loss Of Identifiers Pushes Marketers To Weigh Immersive Ad Formats
Accenture Agrees To Acquire Minneapolis-based The Stable
MediaDailyNews - Wednesday, July 13, 2022
Dentsu Also Revises Outlook Downward, Cites Same Reasons: Inflation, Global Unrest
Truth Well Gaslighted
Poll: All But One Agency Agree To Honor Their Own Embargoes
Disney, The Trade Desk Expand Deal, Matching Audience, Identity Graphs For Media Buys
Twitter Sues Musk For Trying To Cancel Merger
TV News Buries Astonishing Space Story Under The Usual Violence
GameStop Launches NFT Marketplace
GroupM Taps Dashew As NA Head Of Learning & Development
Close The CTV Gap
Senators Press Meta Over 'Censorship' Of Abortion Posts
Twitter 'Relished' Trump's Presence On Platform, Ex-Employee Testifies
Recession, Ad Industry Style
TikTok Introduces Inventory Filters
Periscope Debuts New Design Practice: Favorite Child
Paramount Ad Chief Ross To Receive Center For Communciations Stanton Award
Consumers Tend To Trust Brands With Clear Data Policies
Study: Visitors Find The Metaverse More Inclusive Than Real Life
Multichannel Muscle: How Brands Are Navigating The New Channel Mix
Brace Your Streaming Self: Might 'HBO Min' Be Coming?
Hootsuite's Rebrand Guides Marketers Through 'Wild' New World of Social
Online Costs For Groceries, Pet Products, Tools Set New Highs: Adobe Digital Price Index
The Physical Foundations Of Friendship
Mediabrands Unveils DE&I-Focused Recruitment Campaign
MediaDailyNews - Tuesday, July 12, 2022
Burberry Puts Global Media Assignment In Review
Council Finds New Phase Of 'High-Velocity' Data, Most Brands Still Not Using AI Pervasively
Sarah Fay On Ad Industry AI: 'Don't Do Nothing'
Pandora Introduces Ad Verification From IAS
Google Performance Max Automates Precise Targeting, Adjusts Triggers
Party Pair Goes On A Tear In TruTV's '101 Places To Party'
TikTok Launches Education Program To Prepare SMBs To Advertise On Its Platform
Contextual Advertising Improves Brand Recall In Eye-Tracking Test
Federated Identity: An Innovative Approach To Privacy-Centered Growth
Google To Release Video Page Indexing
FTC Warns Companies Against Calling Data 'Anonymous'
Disinformation, Narrative Warfare In The Coming Midterms
Penn Predicts Solid Year For Advertising Boosted By Strong Holiday Season
Video Streamers' Paid Ad Spend Up 38% In Q2, But Lower Media Value From TV Net Promos
MediaDailyNews - Monday, July 11, 2022
The Second Coming Of Joe Jaffe
Not-So-Ready Player Brands
Musk Officially Wants Out Of Twitter Deal, Spurs Likely Legal Battle
Unilever Brands Degree, Magnum, Sunsilk Explore Metaverse
Then And Now: The Evolution Of TV's Comedy Vampires
'Thor: Love And Thunder' Pumps Disney
Post-Pandemic Play: The Rebirth Of Live Entertainment
Automotive June TV Spending Drops 23%
Meta Goes Full Bore On Rebranding
Emotional Attachment To TV Commercials - Should We Care?
Google Reportedly Offers To Break Up Company To Fend Off Possible U.S. Antitrust Lawsuit
Biden Executive Order Urges FTC To Protect Abortion Seekers' Privacy
How My Life Changed Because Of COVID
MediaDailyNews - Friday, July 8, 2022
'New Economy' Brands First To Cut Back Due To Headwinds In Actual Economy
Zulily Turns Inflation Into A Discount Code
Wake Up And Smell The Bacon! Oscar Mayer Launches Scratch-And-Sniff Ads
McDonald's Targets Gamers With OfflineTV Creators
TV's Food Frenzy Turns Mealtime Into Wartime
Anti-Vaxxers Continue Battle With Senator Over Covid-19 Book
Creators Will Play Crucial Role In The Metaverse, New Study Suggests
Crude TV
Political Ads Mislead, More Than Half Of Survey Respondents Believe
5 Stories In The World Of TV, Streaming More Important Than Netflix
A Fresh Take On Agency Return-To-Office Plans: Think Like A Travel Marketer
WPP Combines Design Agencies Superunion and Design Bridge
Grey's Global Creative Chairman To Depart At The End Of The Month
MediaDailyNews - Thursday, July 7, 2022
Havas Media Group Means Business, Literally
The GOP Gang That Could Shoot Straight... Into Their Own Feet
Google, Microsoft, Others May Have Unknowingly Shared Data With Sanctioned Russian Companies
Geopath Taps PatientPoint's Luken To Head Product, Facilitate New Strategic Path
Innocean Wins UMass Global Creative, Media AOR
When It Comes To Protecting Privacy, Some VPN Apps Are More Virtual Than Others
What Would Jesus Watch?
McDonald's Invites Fans To Virtual Camp
Meta Develops AI Model That Can Translate 200 Languages In Real Time, Wikipedia Uses It
Amazon Free Grubhub+ Membership Aimed At Driving Local Ad Dollars
Social Media Content & Ads Influence People's Opinions About Brands
Study: Trust In Media Falls, People Less Interested In News
You Should Always Have A Plan
Know What You Are Buying With Programmatic Out Of Home
MediaDailyNews - Wednesday, July 6, 2022
Comscore Taps CFO Carpenter As CEO, Livek Retires As Largest Non-Institutional Shareholder
Horizon Acquires Revenue Enablement Institute, Launches Data-Driven B2B Unit
Havas Media Taps Long-Time Media Exec -- And Former Mayor -- As Head Of Growth
Meta Officially Ends Digital Payment Project Novi
Google To Shed Location Data Showing Visits To Abortion Clinics
Meta Sues MyStalk Over Instagram Clones
Shirley Temple Vs. Power Rangers In 'Generation Gap' Quiz Show
AM/FM Radio Has Stable Share Of Ad-Supported Audio Time
A Mere 20% Of Americans Trust TikTok With Their Data
Effectv GM James Rooke Promoted To President, Comcast Advertising
Sarcastic Much?
Sunday Mornin' Comin' Down
Advantage Solutions Unveils New Commerce Agency, Taps Digitas Veteran To Run It
Merkle Cookie Crumbs: What Marketers Need To Know
MediaDailyNews - Tuesday, July 5, 2022
Report Finds Advertisers Insufficiently Trained, Should Have A 'Chief Media Officer'
In Sparks & Honey's World, Nothing Is Certain Except Death, Taxes And This New Report
Universal's 'Minions: The Rise of Gru' Soars To New July 4 Weekend Record
TNT, ESPN Post Strong Q2 Viewer Gains Thanks To NBA, College Basketball
Skai CMO Says 'We've Mastered The Closed Web'
Google Will Pay $90M To Settle Anticompetitive Lawsuit, Build Indie Corner
NBC Sports To End Olympic Channel Cable Network In September
Most Consumers Rarely Post About Brands On Social Media
Google Settlement Over Contact Tracing App Moves Forward
Twitter Settles With Vaccine Skeptic Alex Berenson Over Account Ban
MediaDailyNews - Friday, July 1, 2022
NBCU Wraps 'Highest' Upfront Ad Market At More Than $7B, Peacock Doubles Commitments
Why I'm Endorsing Liz Cheney For President
Dentsu International Taps Bronson To Lead 'Brand Assurance' Expansion, Is Ambiguous About How It's Expanding It
Omnicom Media Group Expands Cloud Consultancy Trkkn
Internet Searches For Abortion Medications Rise After Leaked Supreme Court Ruling
Biden Reportedly To Urge FTC To Protect Abortion Seekers' Data
Future Of CTV Ads: All About Yield, Relevance, Reach, NOT Real-Time Bidding
The Twitter News Bubble: Used More By Journalists Than General Public
Volkswagen Group Adds Chief Digital Officer
WPP Acquires Bower House Digital, Aligns It With Ogilvy
The Dream Of Democratization Is An Illusion
Streaming Data Is Advertisers' Best Asset... And Biggest Threat
Audience Precision Unveils New 'Media Strategy Guidance System'
Crypto Exchange Binance Taps TikTok's Khaby Lame As Brand Ambassador
New Amazon Action Drama Gets SEAL Of Approval
Attribution Is Killing Your Strategy
'EW' Aims To Sort Out Overwhelming Streaming TV Landscape
MediaRadar Adds Twitter And Instagram Ad Intelligence Capabilities
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