MediaPost Agency Daily Editions for February 2016
- MediaPost Agency Daily - Monday, Feb. 15, 2016
- This Agency Is Hiring But Only Wants Dyslexics to Apply
- IPG Posts Strong 2015 Results Including 6.1% Organic Growth
- Upfront Marketplace Could Return Low Single-Digit Growth
- Lenovo's Comedic Solution To 'Downtime Drama'
- DigitasLBi Detroit Helps Flint Water Crisis Recovery Effort
- Obit: ISCI Creator, Voice Of First 'Sound Logo' David Webster Dole, Dead At 101
- Sounds of Silence
- NEW! Digitally Carve Your Love For Someone Using 'True Love Maps'
- REVOLVING DOOR: CP+B Makes Creative Hires In Boulder, Hong Kong
- BIZ DEV: Eurail Group Taps Spring O'Brien As North American AOR
- MediaPost Agency Daily - Friday, Feb. 12, 2016
- Agency's 'Valentine's Day Card Generator' Gives the Finger But Hasn't Lost The Agency Any Clients
- IPG's Philippe Krakowsky Named Chairman IPG Mediabrands
- Spin Master Puts Media Assignment Into Review
- iCrossing Creates New Media Services Unit
- Nielsen Adds More Business For Total Audience Measurement
- For Valentine's Day, Physical Shopping Beats Digital
- Advertising's Transparency Struggles Come From A Misguided Model
- NEW! Smokers Can Cause Pets To Get Sick, Ending Adorable Cat Videos, Says Truth's #Catmageddon
- REVOLVING DOOR: Havas Worldwide New York Names Laura Maness As President
- BIZ DEV: University Of Alabama At Birmingham Awards PadillaCRT A Digital Assignment
- MediaPost Agency Daily - Thursday, Feb. 11, 2016
- Calgary Agency Sends Porn-Inspired Double Entendres to Clients For Valentine's Day
- Coming Off A Weak 2015, Publicis Expects 2016 To Be 'Year Of Transition'
- OMD Remains Top Gunn, Bests Other Media Shops For 10th Consecutive Year
- Rauxa Appoints New CEO, Becomes SteelHouse AOR
- Grupo Gallegos Forms Brand Activation Group
- Airbnb Ties With Jungle Book, Bear Grylls In New Campaign
- Dentsu Aegis To Acquire Amsterdam Agency
- PSE Gets Animated In New Campaign From DNA
- Marketing in the Digital Economy: It's All About Relationships
- NEW! Angel Soft Shows Stepfamily Love in 'Related By Love'
- REVOLVING DOOR: Todd Eisner Joins barrettSF As Creative Director
- BIZ DEV: Genuine Named Digital AOR For Spartan Race
- MediaPost Agency Daily - Wednesday, Feb. 10, 2016
- Marketer Behind 'Ship My Pants,' 'Show Your Joe' And 'ElfYourself' Heads to Chicago Agency
- Omnicom's New Global Media Agency To Launch 'In A Few Weeks'
- E*Trade Media Assignment Goes Into Review
- Horizon Media Hatches First Incubator Project: VoterGuru
- Terri & Sandy Solution Adds Phonak Duties
- The Wedding Is On; Now What?
- A New Way to Determine Corporate Value
- NEW! Coors Light To Consumers: 'Climb On'
- REVOLVING DOOR: Juan Cruz Vassallo Joins The Community As Associate Creative Director
- BIZ DEV: Mekanism Wins Alaska Airlines
- MediaPost Agency Daily - Tuesday, Feb. 9, 2016
- Wall Street Analyst Wieser Upgrades IPG To 'Buy' Rating
- Amsterdam Shop SuperHeroes Establishes U.S. Outpost In NY
- Mediabrands Boosts Mobile Chops With Purchase Of UK's Mubaloo
- Paramjeet Sanghera Joins Jellyfish As CTO
- Nature's Path Breaks New Marketing Campaign
- Why The 4As Media Guidelines Are Missing The Point
- Step Aside, Hyundai, Heinz And Doritos -- TurboTax Wants Its Moment Of Super Bowl Glory
- NEW! Sweethearts Candies Wants Fans To Share Their Sweetheart Stories For Valentine's Day
- REVOLVING DOOR: Cameron Wilson Named Creative Director For Tribal Vancouver
- BIZ DEV: Xcel Energy Names Yamamoto As AOR
- MediaPost Agency Daily - Monday, Feb. 8, 2016
- Newsflash! This Article Is Not About Super Bowl Ads!
- CPGs Are Big Game Winners Off The Field
- At The Super Bowl, Broncos Win, Budweiser Fumbles
- Bose Tweets Music For Super Bowl 50
- Mindshare: Tweeters Rooting For Manning, Broncos And A Fairy Tale Ending
- Assembly, CP+B Help Hotels.com Score With Sports Marketing Platform
- Persistent Pedaler
- Super Bowl, NFL Out-Of-Home Viewing Rises
- NEW! PayPal Launches First Super Bowl Ad
- REVOLVING DOOR: Ricardo Diaz Joins Omelet As Executive Digital Director
- BIZ DEV: Stalwart Communications Named Agency Of Record For hearTV
- MediaPost Agency Daily - Friday, Feb. 5, 2016
- IBM's iX Scoops Yet Another Digital Shop
- Agency Strikes New Kind Of Unwired Deal, A Step Toward Local Broadcast Programmatic
- NO MORE Domestic Violence Super Bowl Ad To Run In Third Quarter
- MTV, Preacher Put A Spotlight On Rape Culture
- 3% Conference Orchestrating Super Bowl Tweetup
- MEC Makes Two Global C-Level Appointments
- Nationwide Insurance, McKinney Part Ways After 7 Years
- Agency Vet Dan Wald Joins Joanne Davis Consulting
- GreyHealth Group Buys The Lathe
- What The Fun? How A Little-Known Holiday Can Mean Big Things For Your Agency
- Programmatic TV: Don't Adopt The Mistakes
- NEW! Michelob Ultra's Super Bowl Ad Raises A Cold One To Fitness Fanatics
- REVOLVING DOOR: Simon White Named CSO Of FCB West
- BIZ DEV: VentureFuel Partners With CitrusMark
- MediaPost Agency Daily - Thursday, Feb. 4, 2016
- This Hot Dog Lover Is Really Miffed That Heinz Put Ketchup Bottles In That Cute Super Bowl Dachshund Ad
- IBM Discloses Third Agency Acquisition In Two Weeks
- Local Agencies: Want More Business? Pitch A Franchisee
- Bud Light's Super Bowl Ad Bows New Political Party: The Bud Light Party
- Programmatic Prices Increase Despite Rise In Volume, Market Concentrates Around 'Quality' Supply
- Spark, DDB Help ConAgra Relaunch Banquet
- Shoe Carnival, 22squared Launch Retailer's Largest Social Media Effort
- Spalding To Recruit 'True Believers' In New Campaign
- The Impact Of Viewability On Creative Advertising
- NEW! Mountain Dew's Super Bowl Ad Introduces The World To #PuppyMonkeyBaby
- REVOLVING DOOR: Ed Castillo Named Global CSO Of Arnold Worldwide
- BIZ DEV: Raffi Named Kenwerks As Marketing AOR
- MediaPost Agency Daily - Wednesday, Feb. 3, 2016
- New ANA Study Reveals 50% Of Brands Turn To Startups For Social Media And Content
- Otis Spunkmeyer Selects Generator Media + Analytics For U.S. Media Duties
- SMG's Winning Super Bowl Strategy
- Y&L Scoops Up Pet Supplies Plus
- Tribeca Film Festival Creates New Branded Storytelling Award
- Larabar Launches First TV Spots And A Partnership With Feeding America
- James Lipton Rejected As Spokesman In TurboTax's Super Bowl Ad
- Christopher Walken Brings Color To Man's Wardrobe In Super Bowl Ad For Kia
- Potty Talk
- NEW! Steven Tyler Gives His Portrait Vocal Lessons In Skittles Super Bowl Ad
- REVOLVING DOOR: Fiona Lloyd Promoted To Network Development Officer At Carat Global
- BIZ DEV: Cloudfactory Named Global Creative AOR For Strongbow Apple Ciders
- MediaPost Agency Daily - Tuesday, Feb. 2, 2016
- OMG! Chicago Agency Launches Something Totally New! A Freelance Network. Yawn.
- More Fallout From Campbell Ewald 'Ghetto Memo'
- The ANA And 4A's Have -- Predictably -- Split On Transparency
- Hot Dogs Without Ketchup? That's Crazy, According To Heinz Super Bowl Ad
- Some Clarity Vis-a-Vis Native Advertising And Content
- Avocados From Mexico's Super Bowl Ad Takes Place In Outer Space Museum
- Naked Juice's Local Focus
- Nashville Hot Chicken Served The O'Charley's Way
- Big Branding Makeover For Alaska Airlines
- NEW! In Hyundai Elantra Super Bowl Ad, Residents Of Ryanville Have Trouble Focusing
- REVOLVING DOOR: Kasi Bruno Joins 180LA As Executive Strategy Director
- BIZ DEV: GKV Named AOR For SnackWell's And Back To Nature
