Real-Time Daily Editions for July 2013
- Real-Time Daily - Wednesday, July 31, 2013
- Cost Advantage Of Exchanges, Nets Erode As Display Market Approaches Equilibrium
- Interpublic Launches Brand Publishing Unit: Will Create 'Real-Time,' 'Fast-Twitch' Content For Clients
- Defining Deal ID; LiveRail Adds The Method For Private Marketplaces
- Krux, AdzCentral Partner To Bring DMP To APAC Region
- PubMatic's Jonas On Why Programmatic Is Taking Off: 'The Demand'
- Datorama Closes Funding, Will Enhance Cross-Channel Attribution
- Google Glass Explores How Tech Can Translate Into Movies, Advertising
- JellyFish To Invest In RTB Trading Desk After Loan From Barclays
- For Publishers, Is the Programmatic Wall Finally Crumbling?
- Keeping Up As 'Real-Time' Data Changes
- Real-Time Daily - Tuesday, July 30, 2013
- Real-Time With Chris Paul, Vivaki's GM of AOD, On New Hires
- Kontera Adds Content Discovery Tool To Marketing Platform
- Yahoo, NBC Team To Develop Sports Shows Cross-Platform
- TBWA\Chiat\Day New York; Jordan Holberg
- Tremor Video Removes In-Banner Video Ads
- Real-Time Game Marketing Platform Adds Push Notifications
- Reaching Affluent Audiences With Programmatic Premium: Talking With RUN's Hittman And Schwartz
- Omnicom/Publicis: Looking Beyond Media Leverage
- Real-Time Daily - Monday, July 29, 2013
- What It Takes To Be A 'Modern Marketer' (Hint: Not Much)
- How PubliCom's Stack Stacks Up
- Turn Pits Man Vs. Machine, Machine Wins
- Getting Real With RTB: 23% Of Advertising Now Using It
- Publicis Omnicom Creates Uncertainty For Brands
- What's Real-Time?
- What Does Real-Time Marketers Really Mean?
- Programmatic Patience
- How Publishers View Programmatic Video
- Real-Time Daily - Friday, July 26, 2013
- 'There Is No Ideal Balance' Between Humans And Machines; Real-Time With SiteScout's CEO Paul Mokbel
- Businesses Prefer Twitter To Social Media Rivals
- Facebook's Sheryl Sandberg: FBX Is 'Very Small'
- Are You Suffering From Real-Time-Marketing Addiction? Apparently So
- RTE To Sell 'Nearly 100%' Of Digital Video Inventory On Adap.tv
- Catch-22: More Automation Calls For More Humans
- Premium Programmatic: Five Challenges Publishers Face
- Internet Ad Spending Up Globally, But TV Still King
- Big Differences In RTB Marketers
- Honda Finds Real-Time Vine Video Boost
- Digital Sellers Would Like The Upfront Never To End
- Real-Time Daily - Thursday, July 25, 2013
- Is RTB One Of The Media Industry's Best-Kept Secrets?
- YieldMetrics Rebrands To Adomic, Reflects Rising RTB Ad Spending
- Marching To The Beat Of OMMA RTB
- SteelHouse Platform Now Finds 'Like-Minded' Consumers In Real-Time
- Gradient X, Shift Partner To Mix Mobile And Social Programmatic
- How Chromecast Will Support Cross-Channel Marketing
- RTB's 23/77 Rule (Of Thumb)
- Nine Benefits Of RTB For Buyers, Publishers, And Exchanges
- IAB Releases Quality Guidelines
- Adsmobi, Smaato Programmatic Teams Combine
- Real-Time Daily - Wednesday, July 24, 2013
- Real-Time With Papa Smurf
- Search Retargeting Brings Intent To Facebook News Feed
- Maximizing The Potential Of New Advertising Models
- Gazelles At The Watering Hole: Publishers Need Mobile Success Stories
- AOL Programs First 'Programmatic Upfront,' Wants To Cut Out Ad Tech's Middlemen, Explode 'Creativity'
- French Trading Desk To Double Down On Programmatic Video, Partners With TubeMogul
- Krux Opens London Office, Adds Three New Clients
- Dealer.com Unveils Unified Advertising Exchange
- Kellogg's Planning To Extend EU RTB Activity
- Foursquare Launches Self-Serve Platform
- Real-Time Daily - Tuesday, July 23, 2013
- Just Because It's On Twitter Doesn't Mean It's Real-Time Marketing
- Report Finds Advertisers Gaining Upper Hand From Programmatic Buying, Most Publishers Still In Denial
- Audience Or Intent? A Talk With Vertical Data Guru Eric Roza
- SiteScout Launches Open API For RTB Marketplaces
- Tweeters Fuel Virtual Real-Time Twitter NASCAR Race Via Social TV
- Programmatic And Premium Are Not Opposites
- AOL Networks' Seth Demsey On Programmatic
- Real-Time Daily - Monday, July 22, 2013
- Social Media Provided Real-Time Info Stream On Royal Baby Even If You Didn't Care
- Ad-Tracking Tool Increases Sites' CPM, Aids Brand Marketers
- Topsy Adds Boolean Search Capabilities To Social Platform
- Search Intent Signals Find Purpose In Twitter
- Ads In The Form Of A Question: Qriously Wants To Put 'Horrific' Mobile Ad Experiences In Jeopardy
- The Exchange Lab Continues Expansion, Hires Gignac As Global CMO
- If Ad Tech Is Over, What Comes Next?
- OMMA Display In LA Starts Tomorrow
- Hyperbabble Of The Day
- Real-Time Daily - Friday, July 19, 2013
- The Rise Of Programmatic Direct
- PubMatic's EU Revenue Up 176% In 2013
- AcuityAds Receives $3 Mil. Funding
- Nativize The Ad, Not The Page
- Lord Named CEO, AOL Networks
- Yelp! In-App Ordering Sparks 1000+ Restaurants To Sign Up With Partner Eat24
- Apple Buys Location-Data Startup Locationary
- Strathcom Media Finds Bid, Budget Optimization
- Real-Time Daily - Thursday, July 18, 2013
- Introducing A New RTB Platform (It's Not The Kind You Are Thinking Of)
- 42% Of Consumers Don't Notice Retargeting
- TV Networks' Answer To On-Demand Viewers
- Adobe Launches Social Predictive Platform
- ExactTarget Introduces HubExchange App Marketplace
- The Relative Cost Of Trading Between Segments
- Mobile Targeting Sparking Ad Tech Consolidation
- Consolidated Demand: Here's How Europe Can Leapfrog The U.S. In RTB
- Hashtags Boost Online Brand Visibility
