Real-Time Daily Editions for January 2014
- Real-Time Daily - Friday, Jan. 31, 2014
- That Awkward Moment When FBX Scrambled Two RTB Companies In One Ad
- Demand For Online Video Ads Increases Threefold Following Super Bowl
- Inneractive Closes $6M Series C Round
- Long Live The #SuperBowl
- Precision Health Media Rebrands, Offers Tech To Other Verticals
- Where Does Personalization End And Discrimination Begin?
- Memo To Marissa Mayer
- Social Media Ad Firm Moontoast Raises $4.5 Million
- Replace Real-Time With Right-Time!
- Click Fraud Costs Marketers $11B, IAB Issues Key Report
- Macroeconomics And The Digital Space
- Real-Time Daily - Thursday, Jan. 30, 2014
- Run! It's The Sales Team Armageddon! Oh, Wait, It's Only Over There? Never Mind!
- Jelli Launches 'Programmatic Direct' Platform For Radio Stations, Networks
- Ad Tech Progress Requires Drastic Shift In Agency Priorities
- Exchanges Kicking Fraud To The Curb, Still Lag Behind In Viewability
- 5 Things Super Bowl Advertisers Should Be Doing But Aren't
- Forever 21 Tackles Mobile Programmatically
- Abundant Venture Partners Launches Ardent IO
- Demand Media Shifts Focus To Programmatic, Eliminates Direct Sales Team
- Santa Claus, The Tooth Fairy, & 100% Sellout
- Real-Time Daily - Wednesday, Jan. 29, 2014
- Federated Media Goes Full Programmatic And Declares Itself 'Sovrn' - Real-Time With New CEO Knapp
- Publicis Groupe's VivaKi Taps Beringer To Run Its AOD Unit
- Behavior Analysis Triggering Increase In Paid-Search Clicks
- RTB House Expands To UK, Ireland
- IAB Explores Alternatives To Cookies
- Federated Media Sells Content Marketing Division To LIN, Rebrands Programmatic Arm
- The Best Biggest Strategies, Per Google
- RTM: Preparing to Be Spontaneous
- Is There Room For 'Premium Mobile Video' In Programmatic?
- Search Remarketing: What You Need To Know
- Real-Time Daily - Tuesday, Jan. 28, 2014
- App-adaisical No More: Which Screen Is The 'First' One Again?
- Programmatic Accounted For Nearly Half Of SpotXchange's Revenue In 2013
- Motility Ads Luring App Developers To The Big Screen
- Fox, Bing Team For State-Of-The-Union Reactions
- Admedo Launches Self-Serve Ad Platform
- LiveRail Adds Peter Naylor To Board Of Directors
- Thought Catalog Reveals How Indie Publishers Are Taking Advantage Of RTB
- Real-Time Daily - Monday, Jan. 27, 2014
- The Super Social Bowl
- Software Is Eating Marketing -- And Your Job
- Horizon Turns New Page In Programmatic, Guarantees Ad Is In-View Before Bid Is Made
- Viewable Ads
- Natalie Mazer Joins AudienceScience, Places Bet On Hands-On Advertisers
- Encrypted Search: How Search Marketers Need To Rethink Metrics
- Now Hear This: Provenir Launches New Listening Platform
- Mobilizing A People's Army Of Data Feeds
- Google Scoops Up Artificial Intelligence Firm DeepMind
- Google's Future In Lights, Camera, Brand Publishing
- Real-Time Daily - Friday, Jan. 24, 2014
- I Am Not A Geek, But I Play One When Querying Google
- TubeMogul Adds Viewability Reporting For Online Video Ads
- Who's Minding The Store?
- MediaMath Unveils Certification Program For Programmatic Buyers
- Ignoring Fraud Puts Your Reputation And Revenue At Risk
- Unmetric Adds Competitive Tracking Of Social-Media Campaigns
- Super Bowl Ads All Programmatic By 2020?
- Sorrell: 'Opt-out' Is No Longer An Acceptable Data Strategy
- Former Agency Buyer: 'We Don't Trust 95% Of The Sales Reps Out There'
- 2014 Ad Tech Memes
- The Basic Questions To Ask About 'Programmatic'
- Real-Time Daily - Thursday, Jan. 23, 2014
- Turning 'RTM' Into 'Replay' Time Marketing
- AdRoll Rolls On, Acquires Second Company In Userfox
- RTB For Online Video: 'Don't Trust - And Definitely Verify'
- Check Yourself: DoubleVerify's New Fraud-Free Viewability Measurement
- 'Small Data' Is Still A Hurdle For Brands Wanting 'Big Data'
- Not Feeling The Love: Mindshare Reports Brand Loyalty Decline
- 'Programmatic Systems' Accounted For $1.9B Of Multi-Screen Video Spend In 2013
- nRelate Gives Publishers Control Of Native Ad Quality
- TechMedia Network Buys BuyerZone, Enlarges Lead-Generation Biz
- Agency Owners Bullish On Acquiring Analytics Firms, Cool To Ad Tech Deals
- Real-Time Daily - Wednesday, Jan. 22, 2014
- Programmatic Creative: Smart Application Of Tech, But Does It Truly Help With Scale?
- Xaxis, 24/7 Finalize Merger
- How BlueKai Will Help POPSUGAR Find Its Audience
- PubMatic Partners With Sony Subsidiary, Enters Japanese Market
- Hyperbabble Of The Day
- OwnerIQ Boosts Its Tech's IQ
- PulsePoint Promotes Scott Portugal
- iBeacon Beams Up Digital Shopper Marketing
- Real-Time Daily - Tuesday, Jan. 21, 2014
- International Adoption Shrinks U.S. Share Of Global RTB Market From 47% To 31%
- Inventory Available For RTB Grew 35% In 2013; Supply And Demand Evening Out
- 4C Turns Publicly Available 'Big Data' Into Millions: Raises $5M Series B Funding
- Cost To Reach Football Fans On Exchanges Dips; Travelers Still Expensive
- OpenX Taps Harman To Lead EMEA Operations
- CPXi Gets To Bottom Of Programmatic Creative To Achieve Scale
- OfficeMax's 'Dead Daughter' Gaffe Torpedoes Big Data
- Real-Time Daily - Monday, Jan. 20, 2014
- Don't Tell Anyone, But The Secrets Of Ad Technology Are Being Shared
- From The Desk Of Keith Gooberman: Top Trader Makes Bid For Independence
- You Can Practice Real-Time Marketing With The Lights On
- 'Buy Direct, Deliver Programmatically' Paying Off For Video Advertisers
- Agency Integration Of Media And Creative On The Horizon
- Paul Donato And The Final Frontier
- Obama Limits NSA Data Collection, Marketers Mull Changes
