- Real-Time Daily - Tuesday, Dec. 16, 2014
- Digital Marketing In 2015: Mobile, Data And RTB Hype
- Rocket Fuel Fills CFO Void With Appointment Of Sankaran
- Thanks To Social, Over Half Of Marketers Now Retargeting On Mobile
- Facebook Is Dropping Bing So It Can Turn Search Queries Into Better Targeted Ads
- IDG TechNetwork Expands Programmatic Media Buying Into China
- Real-Time eMail Tactics
- Local Ads Propel Uptick Of Outdoor Revenue
- Mobile Marketers - Consumers Won't Engage Until You Get Native And Stop Interrupting
- Twitter Activity Peaks After TV Showings
- GroupM's Modi Partners With Videology For Programmatic TV
- Most Second-Screeners Don't Follow TV, Ads
- Microsoft Debuts Skype Translator
- Real-Time Daily - Monday, Dec. 15, 2014
- New Programmatic Quiz: Have You Gotten Smarter?
- The Trade Desk Taps Greenberg To Head New Programmatic TV Division
- Mobile Marketers - Consumers Won't Engage Until You Get Native And Stop Interrupting
- Video DSP VideoAmp Launches With $2.2 Million In Funding
- TV Automation is Already Here -- Retire The Fax Jokes
- Auto Ads, Holidays Dominate November's Programmatic Cost Index
- Hi, My Name Is Digital Marketing -- And I Have A Problem
- Cross-Channel Chatter And Building Better Stories
- Programmatic TV Still More Talk Than Action
- Marketing Trends And Resolutions
- Microsoft Debuts Skype Translator
- People-Based Targeting Takes Center Stage In A Keywordless World
- Real-Time Daily - Friday, Dec. 12, 2014
- New Technology Is Here To Save Your Impressions From Other Technology
- 10 Programmatic Predictions For 2015
- Posterscope Launches Real-Time Outdoor Media Trading: Signs Outfront, Lamar From Supply-Side
- A Programmatic Future Needs Attribution As Its Trailblazer
- Programmatic Transparency - 3 Questions To Ask
- Ex-Yahoo Exec Conti Joins AppNexus To Run EMEA Publisher Sales
- Automating Traditional Television Buying Process: Why? Why Now?
- GroupM Names David Michael To New CIO Post
- Engineers Become 'The Pretty Girl At The Ball'
- Programmatic More Transparent If The Right Questions Are Asked
- Publicis Groupe Acquires Content Marketing Shop Relevant24
- Why Are You Ignoring Attribution?
- Real-Time Daily - Thursday, Dec. 11, 2014
- Brands Breaking Programmatic Taboo
- Video Viewability Rising As Marketers Turn To 'Programmatic Direct' Technologies
- Automating Traditional Television Buying Process: Why? Why Now?
- Ritzcovan Joins Sizmek As Global CRO
- Unifying Sky - Is It All About Building A Single European Programmatic TV Platform?
- Facebook Brings Twitter-Like Features To 'Trending'
- Hyperbabble Of The Day
- Clarification: Sharethrough's Ad Viewability
- Can You Hear Me Now?
- U.S. Share Of Global Ad Spend Falls To Less Than A Third
- RTB For Native Takes Off With TripleLife Partnerships
- Microsoft Bing Pulse Takes On Real-Time Marketing Campaigns
- Programmatic Will Become More Transparent In 2015
- Brands Concerned By Google Viewability Study Warning
- Why Are You Ignoring Attribution?
- Big Data Is Finally Going Native
- Real-Time Daily - Wednesday, Dec. 10, 2014
- Google AdX Tops RTB Quality Index
- Virool Adds Nielsen Online Campaign Ratings To Platform
- The Axis Of Marketing: Data + Content
- '8' Reasons To Read About This New Video Platform
- What Predictive Analytics Means For Marketers
- PubMatic Taps 140 Proof For New Audience Profiles
- Hyperbabble Of The Day
- U.S. Share Of Global Ad Spend Falls To Less Than A Third
- Can You Hear Me Now?
- CMO Council, Nielsen Find Marketers Love Digital, Want ROI
- Digital Marketers Get Mugged For a Billion Pounds - Why Aren't They More Angry?
- EBay Experiments With Programmatic-Only Service
- Brands Concerned By Google Viewability Study Warning
- Real-Time Daily - Tuesday, Dec. 9, 2014
- On Understatements, Exaggerations And Billions Of Dollars Lost To Fraud
- Marketers Could Lose $6.3 Billion To Bots In 2015
- Programmatic Gets Personal: What to Watch in 2015
- True[X]'s New Platform Touts 'Viewed' Ads, Not 'Viewable'
- Media All Star: Ari Bluman
- Operative Launching 'Programmatic Direct' Platform For Publishers
- SpotXchange Names Cooke VP Of Programmatic TV
- Outfront Creating Digital Platform For Outdoor Ads
- eBay UK To Run Programmatic-Only 'Experiment' In 2015
- Dear Digital Evangelists, TV Is Far From Dead
- Real-Time Daily - Monday, Dec. 8, 2014
- Why 'Programmatic' Is The Word Of The Year
- 'Programmatic' Voted Marketing Word of the Year
- Programmatic Ad Spend In Europe Increases 16% Quarter-Over-Quarter
- U.S. Marketers Increase Programmatic Buys 43% During Thanksgiving Holiday Weekend
- Global Advertising To Grow 4.8% In 2015, According To Magna Global
- Heineken, Urban Daddy Surprise Consumers With 'Spark My Party'
- Google: Less Than Half Of Display Ads Are "Viewable"
- Marketers Need To Get The Simple Things Right, Then Ask For IT Budget
- Omnichannel And Integrated Planning: The Spirit (At Least) Is Willing
- Will Native Advertising Kill Google And The Banner Ad?
- Real-Time Daily - Friday, Dec. 5, 2014
- Real-Time With TubeMogul CMO Eadie On New Programmatic TV Platform
- The New 'Co-op' Isn't Retail Ad Budgets, It's Audience Data
- Programmatic Measurement: Confirming The Outsize Value Of TV
- American Family Insurance Gets Hyper-Local, Taps Programmatic For Video Campaign
- Google, Mindshare Develop Real-Time Marketing Tool
- Mobile SSP Inneractive Adds 4 To Exec Team
- More Than 56% Of Ad Impressions Are Not Seen, Google Says
- TubeMogul Now Going To Sell TV Advertising, Too
- LiveRail Helps Fox Television Sites Run Video Ads
- My Apps Now Learn From Me
- Native: Three Digital Steps To Avoid Print's Mistakes
- Real-Time Daily - Thursday, Dec. 4, 2014
- Everyone, Even Google, Has a Viewability Problem
- Microsoft Takes Audience 'Pulse,' Bing Now Visualizes Real-Time Feedback
- TubeMogul Now Going To Sell TV Advertising, Too
- 100 Xaxis Accounts To Use Datorama In 2015
- Datalogix Eyeing Sale With Nielsen As Potential Buyer
- Yahoo Positioned To Surpass Twitter In U.S. Mobile Market Share
- Google Says 56% Of Ads Are Not Viewable
- Programmatic Driving Revenue Growth For SpotXchange
- Google And Facebook Set To Own More Than Half Of UK Digital Display Next Year
- Fully In-house Tech Stack May Be Programmatic Pipe Dream
- Click-Throughs Are Dead - So Viewability Has To Get Better Than 50:50
- Shrinking Ad Sales Staffs Should Check Their 'Marketability' Scores
- Real-Time Daily - Wednesday, Dec. 3, 2014
- 'Algorithms That Learn' Catching Up To Personally Identifiable Information
- Cognitive Networks Raises $14.5M For Content Recognition Technology
- Six Flags: Mobile Ad Exchanges Are More Than Amusing To Brand Advertisers Now
- MediaMath Launches App Featuring Nielsen OCR Data For Media Measurement
- Google Updates DoubleClick Verification, Gives Advertisers More Control
- WPP, IBM Strike Multiyear $1.25 Billion 'Cloud' Accord
- Jumpstart Taps Nativo For Native Ad Tech
- Baileys And Guardian Labs Using Real-Time Data To Shape Content
- Prime Time Is App Time, But The Impulse to Download Was Sparked Earlier In The Day
- Black Friday and Cyber Monday Have Merged. Viva Omnichannel Weekend!?
- 500 Million Brand Tweets Sent Every Day