Search & Performance Marketing Daily Editions for August 2021
- Search & Performance Marketing Daily - Tuesday, Aug. 31, 2021
- LinkedIn Tells Advertisers It Will Fold Stories As It Prepares To Launch Something New
- Apple And Google Must Let App Developers Use Other Payment Systems In South Korea
- Publishers' Ad Transaction Costs Rise, Despite Shift To Automated Buying: Survey
- Stirista Aids Ad Council And American Lung Association With Free Digital Awareness Campaign
- DoubleVerify Acquires Ad Verification Firm Meetrics, Offers New Ad Transparency Score
- Essence Taps Agency Veteran Hartell To Manage Its Google Relationship
- Global Movie Consumer Spend Rises, Streaming Grows
- 7 Overlooked Ways To Work With Influencers
- Holiday Whispers: Consumers And Brands Differ On Top Shopping Channels
- Search & Performance Marketing Daily - Monday, Aug. 30, 2021
- No More Video Games During The School Week
- Google Could Pay Apple $15B To Keep Its Search Engine The Default On Safari
- OOH On Its Way Up, Place Exchange Data Shows, eMarketer Confirms
- Zeta Offers Advanced Multicultural Audience Targeting, With 78M U.S. Adult Consumers
- Gimme BIMI: How To Use The New Branding And Security Tool
- Why Did The Advertiser Cross The Road?
- Consumers Want Personalized Content, Research Suggests Brands Are Having Trouble Delivering It
- Small Businesses Boosting Digital Ad Spend, But Not Seeing Benefits
- Apple's News Partner Program Offers More Unknowns
- Search & Performance Marketing Daily - Friday, Aug. 27, 2021
- Illusion Of Living In A Virtual World
- 'Got Milk?' Campaign Turns Into 'Never Doubt What You Love'
- Amazon Advertising Spurs Growth Of Dedicated Agencies
- Tesla Found To Invest In Organic, Paid Advertising
- The Surge In Retail Ad Platforms, Demystified
- TikTok Tests Longer Video, More Options For Advertisers
- IBM Watson, Reelgood Offer NBCU New Measurement Proposals
- NBC Wants Measurement 'Independence' - Now Define It
- CTV Accounts For 60% Of Premium Video Ad Views, Programmatic Buys Now Up To 24%
- Latinos Accounted For 50%+ U.S. Growth In Past Decade
- Artificial Lack Of Intelligence
- Search & Performance Marketing Daily - Thursday, Aug. 26, 2021
- How Control Of Consumer-Generated Data Affects Online Advertising
- Walmart Launching DSP With The Trade Desk, Will Connect Online With In-Store
- Google Battles New Mexico Over Attempt To Revive Claims Of Students' Privacy Violations
- As Delta Variant Impacts Marketing Strategy, Change Your Creative Approach
- Are Local Advertisers Growing Too Reliant On Digital? Agencies Think So
- Report: Ads From Major Platforms, Brands Support Piracy -- And Apps Are Now Driving The Threat
- Court Confirms 1-800 Contacts' Antitrust Victory Against FTC
- 5 Way To Tell If Your Website Works
- Search & Performance Marketing Daily - Wednesday, Aug. 25, 2021
- Knowing Why, Where, And How To Turn Search Rank To Revenue
- Secrets Behind Local Organic Search Traffic
- Local Advertiser Survey Shows Social, Search Most Common Parts Of Media Mix -- And Growing
- AMP Decelerates: Few Firms Are Using The Tool Hailed As The Biggest Advance In Email
- Comscore Seizes On Nielsen Debacle, Expedites MRC TV Audit
- P&G Says 'Objective' Media Metrics Needed, Most NBCU Data Partners Submit RFPs
- New Marketplace Activates Linear TV Ad Inventory Through Digital Platforms
- Trump Seeks Court Order Forcing YouTube To Restore Channel
- Facebook Prevails In Battle Over Housing Ads
- Report Reveals Incessant 'API' Updates Draining Marketer, Agency Resources
- Is There A Reliable Standard To Measure Social Media Engagement?
- Brand Insider Rerun: Re-Engaging Betty Crocker
- Marketers And Funnel Vision
- Search & Performance Marketing Daily - Tuesday, Aug. 24, 2021
- Shopify, TikTok Partner To Create 'Next Generation Of Merchants'
- Google Made 4,500 Improvements In 2020
- ID Technology Addresses Privacy Laws, Upcoming Ban On Third-Party Cookies
- OAAA, IAB Tech Lab Partner To Align DOOH With OpenRTB
- Recovery In Ad Spending Mostly Lifts Digital Sales
- What Nielsen MRC Accreditation Hiatus Means for Advertisers - Not Much
- Major Events Boost TV News Viewership, Advertising Follows
- Credit Bureau TransUnion Launches Consumer Targeting Platform, Can Validate People's Identities
- Vizio Ads Post More Than $100 Million In Upfront Deals
- Wanted Emails Are Landing In Gmail Spam Folders, Consumers Say
- Search & Performance Marketing Daily - Monday, Aug. 23, 2021
- Marketers Confused About Performance Marketing Vs. Growth Marketing
- YouTube Surpasses 2 Million Creators In Monetization Program
- Verizon Media Makes Big Move To Process Ecommerce Transactions As It Transitions To Yahoo
- What's On The Mind Of LiveRamp President Warren Jenson?
- Google And New Mexico Reach Settlement Over Children's Privacy
- ViacomCBS Cancels VidCon For 2nd Consecutive Year Due To COVID
- New Data Supports The Ad Industry's 'Herd Immunity,' At Least In Anglo Markets
- Anglo Ad Markets Surge 52% During Q2, 25% in First Half
- WPP Acquires AI Specialist Satalia, Aligns It With WT Commerce
- Data Privacy Shifts: Plan Now to Stay Ahead Later
- New Era At Accenture Interactive As Droga Is Poised To Take The Reins
- Search & Performance Marketing Daily - Friday, Aug. 20, 2021
- NP Digital Appoints Canvas Worldwide, iProspect Execs To Strategic Roles Amid Rapid Expansion
- Heard And Seen: Execs At IBM Watson, LiveRamp Talk Ad Targeting
- It Didn't Disrupt MobilityWorks Campaigns After Data Axle Gobbled Up Exact Data
- Google Search Guru Credited For Writing Original Code Retaliates Online Against Ex-Wife
- 1-800 Contacts Sues Warby Parker Over Search Advertising
- Merkle Integrates Identity Tool Within ActionIQ With An Eye Toward The Cookieless Future
- GM Partners WIth AT&T To Increase 5G Connectivity In Vehicles
- Study Indicates Ads Placed In News Media -- Especially Print -- Outperform Social
- Ad Market Expands 43% In July, Smaller Categories Outpace Top 10
- DoubleVerify Bows Publisher Inventory Compatibility Score
- Survey: Best Pandemic-Era Brands See Netflix, Amazon, Apple In Top 5
- What If Today's Ad Strategies Are All Wrong?
- Apple's Planned iPhone Scans Pave Way For Worldwide Censorship, Groups Warn
- Where Should Personalization Sit Within Your Tech Stack?
- Why Email Marketing Is Far From Dead: Drives Ecommerce, Search Marketing
- Apple Tried To Hire Google Search Chief Ben Gomes
- Search & Performance Marketing Daily - Thursday, Aug. 19, 2021
- In The Cloud: Yext AI Search On Salesforce AppExchange Launches
- 74% Of Consumers Expect A Hybrid Customer Buying Experience, Study Finds
- Google Will Allow Advertisers To Adjust Conversion Values In Smart Bidding
- Study: YouTube Scores High Viewing, Ad Recall For Kids
- Catalina Solves Real-Time Attribution In Physical World, Measures Out-Of-Home Sales Lift
- Blue Chip Reorganizes Around 'Collaborative C-Suite,' Says It Makes It 'Nimbler'
- Nielsen's New Gauge Metric: Streaming TV Rises, Cable Loses Ground In July
- Jonah Gitlitz, Former DMA Head, Dies At 92
- The Mobile Medium Is Not The Message: It's Much, Much More
- Media Measurement Market Fragmenting Just Like Media Consumption
- Search & Performance Marketing Daily - Wednesday, Aug. 18, 2021
- Pinterest Digs Into Computer Vision To Launch Diversity-Driven Search Tool
- YouTube Adds Visual Content, Test Brings Google Search Formats Into The Platform
- Facebook, TikTok, Twitter, YouTube Make Separate Rules On How To Address Taliban Content
- Google Flips On MUM
- Agency Study Shows TikTok Now Ranks Fourth Among Local Shops
- Charter, Roku End Long Spectrum TV App Standoff
- Comscore Teams With NewsGuard To Thwart 'Misinformation' Ad Buys
- Make Relationships The Center Of Post-Pandemic B2B Marketing Strategy
