Local Digital Ad Revenue Search Top Contributor, Projected To Grow 13% By 2028

by Laurie Sullivan , Staff Writer @lauriesullivan, May 15, 2025

Local digital advertising topped $100 billion and accounted for roughly 70% of all local ad spending, according to an extensive report published by Borrell Associates.

The Annual Digital Benchmark Report estimates revenue for local digital advertising to accelerate by more than 13% by 2028.

This year it is estimated to …

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