Around the Net In Brand Marketing Editions for January 2008
Around the Net In Brand Marketing - Thursday, Jan. 31, 2008
Starbucks To Stop Selling Breakfast Sandwiches
Lord & Taylor's In Negotiations For Fortunoff
Kraft, Kellogg Will Boost Spending To Build Brands
Target Losing Its Cool As Wal-Mart Finds Its Way
Costco Will Market Its Own Beer Line
Ford Plans To Sharply Increase Incentives
Penney CEO To Merge Store And Online Marketing
Lilly Mulls $1 Billion Fine to Settle Zyprexa Case
Around the Net In Brand Marketing - Wednesday, Jan. 30, 2008
Costco Loses State Case On Alcohol Pricing
Lampert Admits Flubs, Sees Sears Turnaround
New 4A's Boss: Agencies Can Learn From Outside Experts
Gasp! Vuitton Takes To Mass Media
Under Armour Takes Run At Athletic Footwear
Ford Suggests Taurus Redesign In Works
Advertising Watchdogs Expose False 'Green' Ads
Starbucks Will Shut Down Stores In U.S.
Around the Net In Brand Marketing - Tuesday, Jan. 29, 2008
Movie Biz Loses Product Placement Dollars To Web
GM To Unveil Hummer Pickup
Quiznos Suit Could Kill User-Generated Ad Contests
Colt 45 In Hip Re-Branding Effort
Mars Markets Caffeinated Snickers
Pharma Trade Group Admits To Consumer 'Backlash'
Philip Morris Readies Global Blitz of New Products
Around the Net In Brand Marketing - Monday, Jan. 28, 2008
Target Tells Blogger To Go Away
Next For Reinvention: The Art of Selling
Marketers: Recession Is Here
Tennant Battles Cheap Imports With Innovation
ARF Study: Experiential Marketing Boosts Purchase Intent
Realtors' Ads Defy Reality Of Housing Meltdown
Old Navy Launching New Image, Logo, Campaign
Around the Net In Brand Marketing - Friday, Jan. 25, 2008
Carlsberg, Heineken Agree On $15.3 billion S&N Deal
Top Marketing And Sales Execs Leave Sprint
Palm Shutting Down All But 1 Retail Shop
Source Says Hill Will Succeed Drake As 4As Leader
Bloggers Impact Beauty Marketers
Hops And Barley Shortages Squeeze Beer Prices
Super Bowl Ad Addresses Teen Drug Abuse
F.D.A. Wants Boots On The Ground Overseas
Around the Net In Brand Marketing - Thursday, Jan. 24, 2008
GM Edges Toyota In '07 Sales
Dannon Faces Suit For Yogurt Health Claims
Batman Viral Marketing Has Focused On Ledger's Joker
Heart Groups Back Drug Made By Financial Contributor
P&G's Lafley Uses The Past To Invent Future
Luxury Labels Hit In Pocketbook
Gates Calls For Kinder, 'Creative' Capitalism
Dunkin' Donuts CMO On Offensive
Wal-Mart Chief Offers Social Manifesto
L'Oreal Will Pay $1.68B For YSL Beaute Brands
Around the Net In Brand Marketing - Wednesday, Jan. 23, 2008
Sears's Unorthodox Tactics Encounter Resistance
Merck, Schering-Plough Pull Vytorin TV Ads
Thomas & Friends Reach Class-Action Accord
LeBron's Sneaker Pays Homage To Bronx Bombers
Starbucks Offering $1 Coffee In Seattle
Here Comes Tata (And Other Developing-Country Multinationals)
Shakeout Looms At Wal-Mart's Apparel
Around the Net In Brand Marketing - Tuesday, Jan. 22, 2008
Marketers Must Lock In Customer Loyalty
IBM Targets Small Businesses
In-Game Ads Look For Winning Formula
Delta Battles To Keep Brand Name Alive
Brawl Over Fed's Alcohol Labeling Proposal
Quiznos Rolling Out New Products, Online Ordering
How Retail Bankers Target The Mass Affluent
Around the Net In Brand Marketing - Monday, Jan. 21, 2008
Bud Light Steals A-B's Thunder At Super Bowl
Texas Instruments To Sell Rear-Projection TVs
Pepsi's Monster Gives Away Goodies In Manhattan
Pepsi Treats Energy Drink Amp As A Megabrand
Study: Wal-Mart Has Positive Impact On Communities
Vytorin Ads Slam DTC
Sears Reshuffles Amid Slow Sales
Ad Exec Has Flair For Pushing Green
Macy's Online Bursts At Seams
Hydrox Devotees Pressure Kellogg To Revive Cookie
Around the Net In Brand Marketing - Friday, Jan. 18, 2008
Mary Kay, Avon Find Market Among Poor Latinas
Parents Slam Producers For Film Marketing To Kids
Study: 'Junk Mail' Label Broadens
Retailers Cut Back On Store Openings And Inventory
Richard Knerr, Hula Hoop, Frisbee Marketer, Dies at 82
One-Way Advertising Has A Place
Videogame Revenues Leap 43% In 2007
Global Firms Back Plan To Certify 'Green' Palm Oil
Miller Looks To Revive MGD
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