Around the Net In Brand Marketing Editions for August 2009
Around the Net In Brand Marketing - Monday, Aug. 17, 2009
GM Still Has More Brands Than It Can Effectively Market
Hispanic Market Critical To Bounty, Charmin's Success
New Beverage Niche Takes Relaxation Direction
Ford Happy With Awareness Generated By Online Fiesta Campaign
Restaurants Offering Free Meals For Kids To Boost Traffic
Buoyant Packaging for 'Light' Products New York Times
Farmwashing: Big Food's Branding Woes ... Again
Around the Net In Brand Marketing - Friday, Aug. 14, 2009
Wal-Mart Gets A Handle On Regional Differences In Global Market
Bottled Water Sales Slip For First Time In Five Years
StarKist Making A Major Push for Pouched Tuna
Hyundai Has Come A Long Way From 'The Brink Of Oblivion'
Pharma Backs Obama Health Reform With $150 Million Campaign
Trade-In Program Drives Ford To Boost Production
Republic Beats Southwest To Buy Bankrupt Frontier Air
Target Selling Glow-In-The-Dark Ouija Boards
Around the Net In Brand Marketing - Thursday, Aug. 13, 2009
P&G Rolling Out Scope Outlast Oral Care Line
Gap Sees A Marketing Opportunity In 'Rock-Star Butt'
Kerri Martin Named CMO Of Electric-Car Maker Coda
Dogs (And Cats) Are Going To Nestlé's Business
CMOs See Better Times Ahead; Upsurge in Social Media
Food Firms Warn Of Sugar Shortage
Redbox Sues 20th Century Fox Over DVD Releases
Danica Patrick Will Take Fans For An Indy Ride For AirTran
JetBlue Offers One Month All-You-Can-Jet Pass For $599
Around the Net In Brand Marketing - Wednesday, Aug. 12, 2009
P&G, Coca-Cola Pulling The Plug On Billable Hours
Meat Cutters Offering Cooking Advice To Lure Shoppers
No Algorithm Can Replace Real-Time Customer Care
Anheuser-Busch Tests Select 55 In 12 Markets
Dell Rolling Out Nickelodeon-Branded PCs For Kids
Corporations Take A Low-Key Approach To Event Sponsorship
Editorial: Congress's Toys Panic Is Set To Ruin More Businesses
JWT's Offices: Designed for Telling Tales (And BS-ing)
Safeway Cuts Cost Of Staples By As Much As 25%
Credit Card Offers Back On The Rise
Around the Net In Brand Marketing - Tuesday, Aug. 11, 2009
Marketing Meddling Sparks Brain Drain At Chaotic Pepsi
Movie Resurrecting Brand Julia Child
Consumers Tweet About Their Private Preview Of GM's Cars
Naming Names: The 10 Worst Green Brand Handles
BMW Launching Its Big Push Campaign For Diesel
Toyota Abandons Goal Of 15% Global Market Share
Now Playing At The Post Office: Bilko, Groucho, Dragnet
Jimmy Bedford, Guardian Of Jack Daniel's, Dies At 69
Around the Net In Brand Marketing - Monday, Aug. 10, 2009
Times Square Advertisers Forming Coalition
Publicis To Buy Razorfish From Microsoft For $530 Mil.
Gatorade's CMO Got Lots Of Miles From Nike Experience
PR And Advertising Face Off At The Social Media Crossroads
National Consumer Protection Agency Facing Strong Opposition
Push To End DTC Drug Ads Has Many Fronts; Little Chance Of Success
Bud Light Is Getting Back Its Sense of Humor
Sam's Opens Más Club In Houston Market
Around the Net In Brand Marketing - Friday, Aug. 7, 2009
Starbucks Launches Take-A-Break-From-Work Web Site
Banana Republic Contest Offers To Let Entrants Go 'Mad'
Hearty Brands That Have Weathered Past Recessions
Is Microsoft's Bing Jingle As Bad As Online Critics Claim?
How Powerade Defeated Gatorade In Court
Sales Rise At Unilever Under Polman's Initiatives
Buick Makeover Running On All Cylinders
Around the Net In Brand Marketing - Thursday, Aug. 6, 2009
Sitting On The Shipping Dock, Watching The Tide Basic Roll In
Toyota Announcement Breeds Confusion At U.S. Agencies
Jackson Deals Could Net Tens Of Millions
Pepsi Launches Own Music Label in China
Retailers Hoping Plaid Fever Will Put Them In The Black
Cash-For-Clunkers Plan Heads To Senate Vote Today
Walgreens, Vanderbilt Med To Provide Home Healthcare Services
Around the Net In Brand Marketing - Wednesday, Aug. 5, 2009
Pepsi's Bottler Buy Gives It More Flexibility With Niche Products
Whole Foods To Push Organics As Scholars Debate Their Benefits
NFL And P&G Break The Huddle With A Novel Sponsorship Play
Franchisees Don't Like What They See In Some Ads
Sony Shows Off Its Pocket-Size E-Book Reader
Medical Papers By Ghostwriters Pushed Therapy
Friendly's Debuts Smaller Restaurant With Limited Menu
Marketers Still Making The Most Of Michael Jordan
NAD To General Mills: Pull Progresso Comparative Ad
Around the Net In Brand Marketing - Tuesday, Aug. 4, 2009
Advertisers Target DINKs In Recessionary Times
Burwick's Resignation Could Signal Bigger Changes At Pepsi
Marketers Navigate The Rocky Road of Entrepreneurship
Study: Sampling Results In Long-Term Sales Boost, Halo Effect
Inside Out: Jessica Simpson Discusses Her Lingerie Line
Latest Starbucks Buzzword: 'Lean' Japanese Techniques
Blogger Accuses Wal-Mart Of Knocking Off Girl Scout Cookies
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