There is apparently hope for advertisers and time-sensitive ads in this era of DVRs, as many viewers don't delay watching recorded programs, according to an analysis of Nielsen data by Palisades MediaGroup. More than half of all DVR prime-time program playback happens within a day, the study shows, And by the end of the following day, DVR users have completed about 75% of all program playback. "While DVR penetration appears to be growing at a rapid pace, its usage isn't making a significant impact on ratings, says Susie Thomas, senior VP and director of research and insights at Palisades …

As of the New Year, Britain has rolled out a ban on advertising junk food to kids under 16 in an effort to promote healthy eating and combat childhood obesity. The new curbs, which extend measures already in place for those under 10 years of age, will bar TV ads for food and beverages that have high levels of fat, salt and/or sugar. According to data released in October, half of all Britons will be obese in 25 years if current trends hold. More, 86% of all men in that country will be overweight in 15 years and …