• Agencies and Media Companies Reduce Forecasts (NYTimes.com)
    The industry expects the war in Iraq to lower revenue, but many promotions are proceeding as planned.
  • Advertising Has So Far Remained Surprisingly Constant (NYT)
    The news media have mostly refrained from continuous war coverage, which has allowed near-normal amounts of ads to appear.
  • Fox News Keeps Wartime Coverage Lead (AP)
    Fox News Channel has outdrawn CNN in the ratings through the first five days of the war, a further proof of Fox's audience appeal and a blow to CNN, which was hoping to revitalize the reputation it built during the first Gulf War.
  • FTC Alleges 2 Eye-Surgery Firms Made Misleading Ads (DJN)
    The Federal Trade Commission said two companies that provide laser eye surgery have agreed to stop making advertisements alleged to be misleading.
  • FTC Says Anti-Telemarketing List Ready by October (Reuters)
    A national "do not call" list will be up and running by October, allowing U.S. households to block many unwanted sales calls, the Federal Trade Commission said on Tuesday.
  • Ad Damage 'Less than Anticipated' (CBS.MW)
    While estimates vary a bit, it is becoming clear that collateral damage from the war on Iraq has been fairly moderate -- to the companies bringing the conflict to us in living color.
  • War Poll Result: Change Advertising Practices (AdAge.com)
    A majority of advertising, marketing and media professionals responding to a 24-hour AdAge.com online poll disagree with the tradition of halting advertising during the outbreak of war.
  • Wartime Oscars Suffer Lowest Ratings Ever (Reuters)
    War was hell on the Oscars ratings. With the conflict in Iraq weighing heavily on the minds of Americans, the subdued 75th anniversary edition of the Academy Awards entered the record books on Monday as the least watched Oscar telecast ever.
  • TV's War News Coverage Outdrawn by Comedy Repeats (Reuters)
    U.S. television networks, facing a bill of up to $20 million each per day to cover the Iraq war, found that "Friends" are more popular than enemies as a repeat episode of the top sitcom on Thursday night beat live war cover on ABC in the ratings.
  • Diller Says Au Revoir to Vivendi, to Focus on USA (Reuters)
    Media mogul Barry Diller on Wednesday resigned from top jobs at the U.S. entertainment unit of Vivendi Universal to focus on USA Interactive, the Internet company he controls.
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