• Bay Citizen News Org Debuts In May
    The Bay Citizen, the nonprofit news organization, will launch operations May 26. Originally envisioned as a possible way to save the San Francisco Chronicle, has morphed into a combination news and community resource. Students from UC Berkeley's graduate school of journalism and volunteers will provide much of its content, some of which is destined for the Bay Area section of The New York Times. In late January, the Bay Area News Project, backed by $5 million from billionaire Warren Hellman's family foundation, lost public broadcasting station KQED as a partner, but selected Weber, former editor-in-chief of The Industry Standard, …
  • Univision, Impremedia Partner For Content
    Univision Interactive Media, the digital division of the Univision Communications, is partnering with impreMedia Digital to exchange content across their online and mobile networks in the U.S. The deal encompasses a wide array of local and national entertainment and news feeds, as well as original articles refreshed daily. On the music front, Univision Interactive Media will provide impreMedia with a feed from Lo Ultimo, Univision.com's exclusive destination for the latest in music. The two will also exchange news content. Univision Interactive Media's national Noticias site will showcase headlines from impreMedia's popular publication, La Opinión.
  • e5 Fires 'THR' Publisher, More Changes On Way
    Legendary trade magazine The Hollywood Reporter is having another massive shakeup, due to its new owners e5 Global Media. Publisher Erik Mica is out. Ever since CEO Richard Beckman was hired in January, he has been telling people outside the trade -- but not the staff -- that he plans massive firings at because the company plans to abandon the traditional trade format to become a small online showbiz news aggregator, and a glossy magazine, and a cable TV programmer depending on whether entertainment brand itself is marketable. Or, e5 may just flip the property. It may be …
  • Marlee Matlin Launches Reality Show on YouTube
    Oscar winner Marlee Matlin had an idea for a reality about the lives and struggles of deaf people -- but it was a little too real for TV networks. So she took her show "My Deaf Family" to Google's YouTube. "Deaf and hard of hearing people make up one of the largest minority groups," she said in an interview through her interpreter, Jack Jason, "and yet there has never been a show, a reality documentary series that features what life is like for them." Matlin financed the show, which profiles a family in Fremont, Calif. All are deaf, except for …
  • Marketers Ready For World Cup
    Advertisers are already gearing up for June 11-July 11 and the World Cup. New ads for Powerade, sold by the Coca-Cola Company, will play up its status as the official sports drink of the 2010 World Cup. Hyundai is the exclusive automotive sponsor of the ABC and ESPN coverage of the World Cup. The event has attracted a lengthy list of blue-chip sponsors seeking to capitalize on the global passion for soccer.Among those marketers are Adidas, Anheuser-Busch InBev, Coca-Cola, McDonald's, Nike and Visa. The ardor for the World Cup is another example of how advertisers are stepping up support …
  • Ex-'BusinessWeek' Prez Heads McGraw-Hill Construction
    Keith Fox stepped down as president of BusinessWeek, but has now been named president of McGraw-Hill Construction. He replaces Norbert Young, who left the company last fall. Fox served as president of BusinessWeekfrom 2007 until its sale to Bloomberg LLC in December 2009. He joined McGraw-Hill in 2000 as senior vice president of marketing and business development for BusinessWeek. Fox takes over at McGraw-Hill Construction-which includes its Dodge division and publishes Architectural Record, Engineering News-Record, GreenSource and 10 regional publications at a tough time. Reed Construction Data, a unit of b-to-b publisher Reed Business Information, has a lawsuit …
  • 'Madness' Grabs Hoops Fans Online
    With the big rise in traffic to March Madness on Demand, where CBS is streaming all the games live, more people are watching this year's tournament than last -- just not on television. With three games yet to play in the tourney, CBS is averaging a 5.9 overnight rating among households, according to Nielsen. That's equal to last year and up 7% over a 5.5 in 2008. But MMOD continues to see huge increases, boosting the tourney's overall viewership. Through the first two rounds, the most recent numbers available from CBS, the MMOD video player has had more than …
  • Clear Channel Wins National Starbucks Campaign
    Clear Channel Radio has won the ad contract with Starbucks Coffee Co. to promote the coffee chain's new Coffee Journey marketing campaign. Starbucks is advertising its new line of "bold" coffee flavors along with special pricing. Clear Channel Radio is airing the campaign on select radio stations throughout the country. Clear Channel rdio personalities nationwide are also participating. Financial terms of the advertising contract were not disclosed. The spots feature Starbucks Global Coffee Educator Jason Simpson in a series of special on-air interviews. In the commercials, he will tout a different flavor. Customers who buy each featured brewed coffee …
  • Hallmark, Martha Consider New Cable Channel
    Hallmark and Martha Stewart, may be joining forces behind a new lifestyle cable channel. Crown Media Holdings, the Hallmark parent, is holding prelim talks with Martha Stewart Living Omnimedia about forming a new company jointly owned by both outfits. The thinking: Hallmarks wants to tap Martha Stewart Living Omnimedia's digital expertise, while MSLO wants a bigger stake in the TV business. And if Oprah's getting her own channel, why not Martha? The companies' first partnership was announced in January. The Hallmark Channel revealed a multi-year strategic partnership that has The Martha Stewart Show moving out of syndication and over …
  • TV Makers Selling 3D Television Idea
    Samsung Electronics is introducing 15 3-D television models with a live-action three-dimensional commercial created by the same technical production company that made "Avatar," James Cameron's popular film. Special spectacles -- which look nothing like the paper versions but come at an additional price -- are required for the full visual experience. Consumers need to feel they are not buying into a one-off, so the company has worked with DreamWorks Animation and the pop band Black Eyed Peas, and is talking to Hollywood studios and other companies about creating and providing 3-D content for home viewing. TV manufacturers are …
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