Television Broadcast
The government's proposed national broadband plan would remove about 210 full-power TV stations -- or 12% of all broadcast stations -- off the free airwaves in 61 markets, according to an analysis by the National Association of Broadcasters.
FMQB
Good news for radio advertisers: the medium is still alive and well, far from facing extinction from streaming services like Pandora. That's among the findings of the second annual survey of 2,000 women radio listeners by Alan Burns and Associates. In other results, radio listeners are forecast to become more fragmented in their tastes -- mostly due to broadband streaming in cars, which brings more non-local stations into into the mix."On the other hand," Alan Burns tells FMQB, "there's less love for radio among younger listeners, and while wireless broadband in cars isn't going to kill radio, it will lower …
American Public Media Marketplace
Fashionisitas can start practicing their weightlifting now: the massive September issue of fashion magazines will be back this year, as ad sales rebound for the likes of Vogue (50 more pages than last year -- 584), Marie Claire and Cosmopolitan."As consumer spending rebounds, clothing and cosmetic companies are flocking back to magazines, because they have a unique appeal that online media can't match.... the old-fashioned leafing through... the glossy color," notes media analyst Ken Doctor, quoted in this post.We're suckers for the spell of the glossy fashion page, so we can't help but agree.
Hispanically Speaking News
A study of TV spots that aired during last year's Super Bowl found that, of 52 ads produced by major agencies, 100% of the creative directors were white - and only four of 67 total ads featured a person of color in the lead role. This is representative of the ad industry's overall body of work, according to TIDES -- The Institute for Diversity and Ethics in Sport at the University of Central Florida -- which conducted the research for the Madison Avenue Project, a partnership between the National Association for the Advancement of Colored People and Mehri & Skalet, …
Future of Film
In this thoughtful post, digital media consultant Chris Dorr lays out a plan for how a subscription-based movie theater program could challenge Netflix in the context marketplace. Just weeks ago, the launch of such a service - MoviePass - was scuttled when the AMC theaters
declined to participate . But Dorr says such a service could succeed by targeting more than just film buffs, charging much less than the $50 per month that MoviePass wanted, letting people see as many movies as they want as many times as they want, and getting theaters more actively involved.
My San Antonio
For fans of Texas high school football, can it get any worse? First, "Friday Night Lights" leaves the air. Now, a decade-long series of opening weekend games, called the Texas Football Classic, has been canned. Still, there's a silver lining with a big-media angle here. The Classic had been organized by Texas Football magazine -- which has now shifted its resources into a new partnership with Fox Sports Net Southwest, to create a four-hour show every Friday night showcasing games from around the state.
Adrants
There's a new campaign urging people not to go see the upcoming theatrical film, "Glee The 3D Concert Movie," the latest offshoot from the successful Fox series. Well, maybe the message is a bit tongue-in-cheek, since it comes from show character Sue Sylvester, the "internationally recognized cheerleading coach" played by Jane Lynch. As "Glee" fans know, Sylvester has done everything in her power to get rid of William McKinley High School's glee club since the series began. Now, she urges potential movie-goers to "Stop Believing." Steve Hall provides the full text of Sylvester's letter to the public, plus a YouTube …
Laughing Squid
Frustrated by the long wait until the next season of "Mad Men"? Then feast your eyes -- and ears -- on reimagined opening credits for the show, done by animator Paul Rogers in the style of films and TV shows from "Mad Men" 's own times, the early '60s.
The Root
It's not every day that a magazine maven gets honored with a postage stamp, so hats off to John H. Johnson, the late founder of "Ebony" and "Jet," whose image will appear as part of the U.S. Postal Service's Black Heritage series. The stamp will be issued some time in 2012. The
Atlanta Post writes about how Johnson's
70-year-old legacy, following an investment by JPMorgan Chase earlier this month, is now only partly black-owned. Meanwhile, current Johnson Publishing CEO, former White House social secretary and Huffington Post fave Desiree Roger
plays mannequin with her daughter in the …
The Wall Street Journal
The New York Times' online paywall appears to be working, with the company reporting 224,000 paid digital subscribers, another 57,000 subscribers on e-readers, and a slowdown in the decline of print subscriptions -- because readers have less incentive to cancel them now that they'd need to pay for online access. Nonetheless, as Russell Adams reports, print ad revenues at Times papers declined 6.4% year over year in the second quarter, while digital ad revenues rose 15.5%.