• NYC's MSOs To Provide Parks With Free WiFi, To A Point
    As part of their new franchise agreements with New York City, Time Warner Cable and Cablevision have agreed to provide their subscribers with free WiFi in 32 public parks within two years. Non-subscribers will also get WiFi for free, but only three 10-minute sessions per month. After that, they'll be charged 99 cents a day. Other provisions in the new agreement include TWC partnering with local nonprofits to create 40 public computer centers with free broadband access within low-income communities, and Cablevision providing free Internet service to all public libraries within its service area.
  • 9/11 As Both A Personal And TV Event
    As the 10th anniversary of 9/11 approaches, we're going to be hearing lots of personal remembrances, and here's one of the best so far: Multichannel News editor, former Wall Street Journal reporter and our fellow Brooklynite Mark Robichaux blogs about how office papers from the World Trade Center rained down on his neighborhood, how he had spent every morning for ten years buying bagel and coffee from the same lady at the same coffee shop in 2 WTC, and how touched he was by TV images of the first responders, the survivors, the families of victims, the heroes.
  • How Arbitron's PPM Ratings Have Changed Radio Programming
    Steve Carney provides a detailed account of how Arbitron's Portable People Meters (PPMs) have not only changed radio ratings but radio programming itself. In addition to format changes, the change to instant measurement from the diary method -- which relied on listeners' memories -- has resulted in the end of such practices as incessant repetition of station call letters, and promotions timed to reach a crescendo just before the end of diary periods. The PPMs may also have led to the playing of less new music -- because now Arbitron knows when someone hears the first notes of …
  • Philadelphia, Pittsburgh Newspapers Form Edit/Ad Alliance
    The Philadelphia Inquirer, now owned by Philadelphia Media Network, and the Pittsburgh Post-Gazette, owned by Block Communications, have formed an editorial and advertising alliance. A jointly produced NFL football package will be published in both papers on Sept. 8. On the editorial side, the two papers will also collaborate in coverage of the 2012 Presidential campaign and statewide coverage, and share both print and online content. On the ad side, they will work together to secure national and regional advertisers, and divvy up promotional initiatives.
  • Indy Station Proves Value Of Investigative News Reporting
    With a dedicated investigative unit and a fierce commitment to enterprise reporting, a family-owned TV station in the 27th largest market -- Indianapolis -- has emerged as a model for large market television journalism, reports Diana Marszalek. WTHR, an NBC affiliate owned by the two-station Dispatch Broadcast Group, has won this year's RTDNA's Edward R. Murrow Award for overall excellence by a large-market station, plus DuPont and Peabody awards. "If all we do is cover the late-breaking news then we are rapidly making ourselves irrelevant in the minds of our viewers," says news director Keith Connors. Oh yes, WTHR's news …
  • NYC TV Production Booms As Gritty Neighborhoods Disappear
    Once upon a time, say the 1950s, New York City was a bastion for prime-time TV programming. So it goes again -- and to tout the fact that 23 of this season's prime-time series are being filmed in city studios, Mayor Mike Bloomberg showed up at Steiner Studios in the Brooklyn Navy Yard, which blogger Adriane Quinlan notes once "bustled with ships." There, Bloomberg stood on a set made to recreate the Pam American World Airways terminal, which once stood at an airport named Idlewild -- now JFK. Bloomberg noted that the producers of ABC's "Pan Am" have also …
  • Direct Response Meets Digital Out-Of-Home
    Per-inquiry direct response advertising has come to digital out-of-home, as tech firm rVue is making it easier for outdoor ad nets to run infomercials, Groupon deals and other DR vehicles on their screens. A web hub allows rVue's partners to choose content for their networks, which will provide 800 numbers or QR codes to entice consumers to make purchases on the go. The content is expected to fill unsold, remnant inventory on outdoor networks. Advertisers won't pay for the ad time, and rVue and its partners will share in any revenue the advertisers generate.
  • Cosmo's First E-Single: Three Sexy Tales For A Buck
    PaidContent's headline sums it up: "Sex and the (E-) Single Girl." Cosmopolitan has packaged three "naughty tales" that appeared in consecutive issues of the magazine this summer into its first "e-single" -- a digital volume titled "Cosmo's Sexiest Stories Ever." Published in a 50/50 venture with Open Road Integrated Media, the 99-cent collection is available through Amazon, Barnes & Noble, Kobo, Apple's iBookstore, the Sony Reader Store and Overdrive. The included stories are "Sex Under the Stars" by Jane Green, "Birthday Sex She'll Never Forget" by Jennifer Weiner, and "Falling in Lust at the Jersey Shore" by Meg Cabot.
  • For TV/Radio Stations, 'Unfairness' Is Now Completely Legal
    With the "anything goes" mentality of television and radio these days, we had no idea the Fairness Doctrine still existed. And now, finally, it doesn't. On Monday, the FCC officially removed the doctrine from its rulebook, although the policy hasn't been enforced for 25 years. The lack of enforcement helped usher in conservative talk radio, writes John Eggerton, and Republicans have been particularly concerned about the possibility of the doctrine returning. That possibility is now gone, along with other bygone rules that required free response time to personal attacks and equal time for opponents when a station endorsed a candidate.
  • How Tabloids Keep News Interesting
    Roy Peter Clark honors a recent New York Daily News front page that brilliantly illustrates Wall Street's recent volatility -- an example of how tabloid newspapers continue to play a vital role in journalism. "The responsible tabloid (a near oxymoron?) does not ignore serious news, but chances are it will see that news in unconventional ways, either through the engine of bald outrage or low comedy," he writes, adding, "let's send up a cheer that there are still photographers and headline writers at tabloids who devote their lives to making news interesting, even laughable, especially on a day when …
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