Marketing Daily Editions for May 2010
Marketing Daily - Friday, May 14, 2010
Who Likes Major League Baseball?
M&M's Signs With Sean Combs For Color Party
Starwood Hotels Launches Scavenger Hunt
Colgate-Palmolive, VEVO 'Charging Up Music'
'Today' Reinforces Creative Engagement
From Kohl's To Nordstrom, Registers Ringing
Urban Outfitters Regaining Its Swagger
Revlon Taps Kate Hudson For Its Almay Brand
Super-Council Eyes Seat At Creative Table
IOM: Food, Drug Claims Need Same Evaluation
Domino's Illustrates Power Of 'Rational' Appeals
Sherwin-Williams Brings Color Chips To Life
New Lung Association PSAs Focus On Action
Ford Fiesta To Demonstrate 'Internet On Wheels'
Marketing Daily - Thursday, May 13, 2010
Fenway Hires Chin For VP Sales Position
Who Buys Salsa?
Ad Delivery: Timing is Still Everything
Whole Foods Market Posts Strong Results
BP Funds Gulf Coast Tourism Ads
Confirmed: Chris Perry Moves Up At Hyundai
Canadian Club Revives 'Hide A Case' Campaign
Macy's Posts 'Excellent' Sales And Profits
Samsung Enlists Keys For DualView Camera
Rubio's Latest Chain Acquired By Private Investors
Harley Dangles Model To Get Guys' Attention
P&G, NBC Partner On Content For Boomers
Southern Comfort Unveils Streamlined Design
Elations Leverages Boomers' Facebook Usage
Marketing Daily - Wednesday, May 12, 2010
Who Plays The Slots?
Advice To BP That It Didn't Ask For
Kids Snacks: Yogurt Shows Biggest Consumption Rise
Visa Intros FIFA World Cup App
Target, Macy's Give $5.8 Million To Hunger Programs
Kmart Backs Kenny Chesney Concert Film
Frederick's of Hollywood, Hard Rock Team Up
Q&A: Redefining Teens, $216 Billion Buyer Power
Toyota Strengthens MySpace Brand Promotion
Dunkin' Faces Angry Fans On Free Iced Coffee Day
Citizens Campaign Includes New Tagline
Acura Effort Says Luxury Can Be Sensible
Task Force Releases Obesity Recommendations
Tissot Launches 'Augmented Reality' Effort
Marketing Daily - Tuesday, May 11, 2010
Hilton Offers Getaway Discount
7-Eleven Launches Latest Slurpee Music Contest
The Marketer's Bookshelf: Trust In The Post-BP Era
McDonald's CMO Moves To U.S. Cellular
Taye Diggs To Do Virtual Book Reading For Alpo
Subway And Bud Light Back College Rugby
Southwest Serving Corona Extra With Lime
Chevy Goes To Bat With 3D IPad Game
Macy's Presents Self As Tourist Destination
Google's Android Takes Bite Out Of Apple
McDonald's Shows Healthy April Sales Gains
Marketing Daily - Monday, May 10, 2010
McDonald's CMO Moves To U.S. Cellular
Kobo To Launch E-Reading Service
P&G Turns To Infomercial For Olay Pro-X
Who Eats At Steakhouses?
Macy's Celebrates Asian-Pacific Americans
GayTravel.com Looks For Pro Tourist
Privacy Policies: Our Subprime Mortgages
Starbucks' Via: One Doorway To Worldwide Synergies
Gen Y, Health-Conscious Diners Key Opportunities
Lennox Campaign Touts Solar Air Conditioning
Nielsen: World Is Sure Recession's Worst Is Over
LG Uses Film Sponsorship To Tout New Phone
First-Quarter Credit Card Offers Up 29%
Tecate Contest Leverages Passions For Soccer
Marketing Daily - Friday, May 7, 2010
Toshiba America Melds Units Into One Firm
Belle Tire Mobile Program Lifts Sales
The Future Belongs To Chatter Marketing
Who Drinks Bottled Water/Seltzer?
KBB Ranking: Ford Profits From Toyota's Woes
Kim-Clark Veep Talks Turkey About Personal Care
Sunny Delight's Fruit2O Helps Fight Diabetes
Captain Morgan, 'Maxim' Host Birthday Bashes
Gens X/Y, Rich Households Hike Private-Label Sales
Gadget Spend Up, Reflecting Their Essential Nature
April Sales Were Better Than Expected
Sprint Nextel Expands Its Prepaid Strategy
Marketing Daily - Thursday, May 6, 2010
Virgin America Partners With Wine Expert
2KSports Awards $1 Million To MLB Game Player
Who Buys Central Air?
Moving To Measuring Performance
Mercedes-Benz Signs With James Beard
P&G Moves Into Pet Category Naturals
Among Gen Y Affluents: Chanel, BMW Top Brands
Joel Ewanick Quits Nissan, Heads For GM
CPGs, Restaurants Shift Capital Spending Overseas
Olympus Challenge Taps The Inner Artist
Playtex Aims To Hook Women With Right Fit
Newly Introduced Congressional Bill Tackles Obesity
Miller High Life Gets Packaging Redesign
Marketing Daily - Wednesday, May 5, 2010
TomTom Enlists 'Star Wars' Voices For GPS
Fifth Third Bank Partners With Jarc
Macy's Launches 'Sex and the City 2' Promotion
Schwan's Taps Bob Corscadden For CMO
April Sales Portend Recovering Market
Arizona's Hot New National Campaign
Who Uses Hand/Body Cream?
U.S. Trust Asks 'What Is Worth?'
EA Targets Skaters, Gamers For 'Skate 3'
Industry, Media Launch Obesity-Fighting Platform
Al Fresco Markets 'Refreshed' Brand Image
J&J Recall To Hurt Sales, Not Brand Image
Mixed-Up Marketers: Execs Struggle With New Roles
Marketing Daily - Tuesday, May 4, 2010
Good Humor Celebrates 90th Anniversary
Toyota Sees Sales Lift Of 24% In April
Nintendo Adds Motion Sensor To Wii Systems
Sam Adams, Poland Spring Ease Mass. Water Woes
Arby's Promo Helps Big Brothers Big Sisters
Kraft Cinema Program Debut Drives Interactivity
Massey Energy Response Was Pitiful
Augmented Reality Extends Hotels.com's TV Effort
Ford Talks Muscle, Mileage For '11 Mustang
Surprise! Sears Launches First Fashion Outlet
Victory Dealers Top Motorcycle Satisfaction Study
Marketing Daily - Monday, May 3, 2010
Restaurants Indicate Growth, First Time In 29 Months
Who Painted Their Home?
Cinco Ideas De Mayo
Philips Norelco Launches 'Deforest Yourself'
Chevy Backs Oprah's 'No Phone Zone'
Brand NHL Gets Its Game Back
Pepsi To Intro Geo-Based Loyalty Program
NHL Intros IPad App, Puck Not Included
BP's Woes Illustrate Risk Of Green Branding
AriZona Iced Tea Catches Misguided Political Fire
AutoTrader Effort Highlights Heart And Mind
Bosch Is All Lit Up With New Campaign
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