MediaPost Weekend Editions for August 2016
MediaPost Weekend - Saturday, Aug. 27, 2016
TV Universe Expands, Nielsen Ups 2016-17 Season By 1.7%
Be My Brand Bae: The Age of Chat's Implications For Advertising
You Hate Me, You Really Hate Me
Citizens Disunited
IoT's Next Big Hack: The Internet Of Taxis, Ad Network Anticipated
Can Brandtech Save Adtech?
Media Research Industry Poised To Realign As MRI Parent GfK Goes Into Play
Kantar Forecast: Online's Best Holiday In Five Years
Facebook Begins Cracking WhatsApp's Privacy Walls
Marketing Technology Will Collapse The Digital-Ad Supply Chain
'Guardian' Admits Paying Media Rebates
Instagram Hits 1B App Installs, But Loses Ground To Snapchat
Ad Demand Reaches Seasonal Low, But Posts Best July Ever: Digital Remains Ascendant
FTC Chairwoman Tells Ad Networks: Respect Consumers' Choices
WPP Posts 4.3% First-Half Growth, Takes Write-Down On comScore
Here's Why 'Cait' Was Great
What Exactly Do You Mean By AI?
Harley-Davidson Debuts Engine On Facebook
Marketers: Social Budgets Triple Since '09, Fall Well Short Of Original Projection
U.S. Ad Growth To Hit Record $178 Billion
Viacom Stock Drops After Official Senior Exec Changes
Rio Olympics Grab Major Share Of Top Ad Categories
MediaPost Weekend - Saturday, Aug. 20, 2016
Rio Olympics Grab Major Share Of Top Ad Categories
Ad Theft: An Issue Facing The Nation -- And The Facebook
Battle Over: Dauman Departs Viacom, Dooley Named Interim CEO
Gawker.com Will Cease Publishing
Innovative Magid Research Finds Most-Valued And Least-Valued TV Shows
Marketing Conferences: Time To Raise The Bar
Broadcast TV Networks: High July Reach, Some Losses
National TV Networks Sink 7% In July C3 Ratings
Watching TV Is Too Hard
National TV Ad Spend Rises 3.3%, Lower CPM Programming Gains
NBC's Grip On Olympic Gold Slipping
Auto Advertisers Dominate NBC's Olympic TV Spending
NBC's Prime-Time Olympics Coverage Dips By Double Digits
AT&T Loss Estimated To Cost WPP $100 Million In Revenue
Olympic Ad Doping -- But Who Are The Dopes?
Omnicom Wins Massive $3B AT&T Ad Account
MediaPost Weekend - Saturday, Aug. 13, 2016
Omnicom Wins Massive $3B AT&T Ad Account
The Heist: How CAA Cracked Coca-Cola (And Ovitz Forgot To Negotiate A Fee!)
Olympics Give NBC More Scatter Ad Dollars, Record Digital Results
4As: More Than Half Of Ad Women Have Been Sexually Harassed
TV Critics Adopt Role Of Diversity Police, Attack CBS
Post-Huffington 'Huffington Post,' Arianna Leaves For Health Startup
P&G Steps Away From Targeted Ads On Facebook -- Why?
Finally, Something That's Good As Gold
Best Way To Enjoy Olympics Is Watch Them In Your Own Way
comScore Shakeup: Fulgoni Named CEO, Livek Given Expansion Role
Market Continues Expansion Thanks To Two Suppliers (Guess Which Two?)
Facebook Starts Ad Tech Arms Race With Ad-Blocking Racketeers
Disney Reveals OTT Deals/Platform For ESPN
Facebook Revamps Ad Policy, Ad Blocking Is History
Hulu To End Original Ad-Supported Free TV Service
Mr. Garfield In The Echo Chamber With A Microphone
Dentsu Aegis Acquires Majority Of Merkle, Becomes A Lead Agency Brand
A Coach Who Has Never Flown Coach: Kevin Roberts And The Women
MediaPost Weekend - Saturday, Aug. 6, 2016
Unofficial 2016 Olympic Sponsors Find Ways To Capitalize On Rule 40
A Coach Who Has Never Flown Coach: Kevin Roberts And The Women
U.S. Email Deliverability Drops, Global Rates Stagnant
Where Did The ! in Yahoo! Go?
Pro-Trump TV Ads Most Effective In July, Clinton Ads Fall Short
ANA Calls On 4A's To Clarify Its Position On Transparency, Invites Its Board To Meet With ANA
K2, Ebiquity Form Separate Transparency Practices
Clinton Sees Stronger Emotional Engagement Than Trump After Conventions
Comcast Defends 'Pay-For-Privacy' Pricing, Makes Case To FCC
Apple Strengthens Do-Not-Track On iPhones And iPads
Despite Downward Ad Revision, GroupM Projects Marketing Will Surpass $1 Trillion In 2017
MEC Wins Hertz Global Media AOR For The Americas
A Discredit To His Place
Thrilla In Phila., Day 4: The Coronation Of Hillary
4As Rejects ANA/Ebiquity Recommendations
Trump's Bump: The Scary Appeal Of The Authoritarian Father