MAD Agency Daily Editions for August 2014
MAD Agency Daily - Friday, Aug. 15, 2014
4A's And ANA Play Blame Game Over Dearth of Agency Talent
Global Ad Spend Will Finally Exceed Pre-Crisis Peak In 2015, GroupM Forecasts
HP Transforms Vine Videos Into A TV Ad
WPP Agencies Appointed To Handle Global Climate Change Campaign
Brizo Faucet Speaks The Language Of Fashion
Ingersoll Joins WPP Healthcare Shop GHG As Partner, CCO
NEW! Twix Uses #TBT, Y2K And Dial-Up Internet To Explain Why Twix Bites Weren't Created Sooner
REVOLVING DOOR: Tribal Worldwide Promotes Amy Elkins To Head Of Client Services
BIZ DEV: Manifest Digital Named Digital AOR For Dymatize Nutrition
From Shark Week To Snark Week
MAD Agency Daily - Thursday, Aug. 14, 2014
Ad Industry Group Aims to Steer Brands Clear of BuzzFeed-Style Content
ANA's Liodice: Marketers Not Hiding 'A Magic Bucket Of Cash' From Agencies
American Honda Consolidates Digital Duties With Publicis Groupe's Razorfish
MDC Partners Acquires Majority of Hunter PR
Ad Industry Vets Launch A Content Contender
Why The New Viewability Standards Are Flawed
Efficiency: Programmatic's Blessing And Curse
NEW! Off-Season, Manning Brothers Rap In DirecTV's 'Fantasy Football Fantasy'
REVOLVING DOOR: Essence Hires Rob Reifenheiser As North American Head Of Media
BIZ DEV: 160over90 Creates Logo, Design Packaging For Golden State Cider
Worldwide Mobile Advertising Hit $19.3 Billion In 2013
Now It Can Be Told--The Agency Vet And Catalyst For 'Shark Week'
Mobile Shopping Impacting Global Retail
MAD Agency Daily - Wednesday, Aug. 13, 2014
New Study Examines Importance of Agency Roles - The Results Will Shock You
4As President Challenges Marketers To Put Up Or Shut Up
Over 90% Of Buyers Using Programmatic, Per AOL Survey
kbs+ Names Kelleher, Mackler Co-Chief Creative Officers
World Cup, New Business Boost Dentsu Results
National Geographic Channel, Campfire Seek Tomorrow's Explorers
Arnold Taps Beeby, Scheiner To Lead Health/Wellness Practice
Just For You: Dynamic Yield Delivers Personalized Sites
Blurred CreativeAnd Media Lines Are Good For The Bottom Line
NEW! Red Sox Fans, Rejoice. Benjamin Moore Launches Fenway Collection With Colors Like Boston Red
REVOLVING DOOR: Starcom Taps Dan Mitz As VP, Director Of Deliver Practice For Allstate And Esurance
BIZ DEV: Iris Mobile Named Mobile Messaging Agency For Wet Seal
MAD Agency Daily - Tuesday, Aug. 12, 2014
With New Agency Will Miller Lite Bring Back 'Tastes Great...Less Filling'?
Lori Senecal Named CEO, President MDC Partner Network
Horizon, Clients Interface With Music, Artists In New Ways Via Clear Channel Partnership
CFO's Say Global Economic Uncertainty No Longer A Big Worry
What A Mess: And Delta Faucet Wants To Help Clean It Up
LA Tourism Taps MBuy For International Media
Jon Hsia Joins MEC As MP, Director of Digital Investment And Activation
Miller Lite Launches Creative Review
Mediahub/Mullen Partners With Videology For Programmatic Ads
NEW! Southern Comfort Introduces Viewers To New Species Of Shark
REVOLVING DOOR: Deutsch LA Hires Tom Pettus As EVP, Group Creative Director
BIZ DEV: Haberman Wins Media Buying, Social Media Work For Traditional Medicinals
An Open Letter To The Author Of An Open Letter To John Oliver
MAD Agency Daily - Monday, Aug. 11, 2014
Selection of Boston-Based Pile & Co. For LA Clippers Agency Review Is 'Fascinatingly Moronic'
Dentsu Billings Surge 17% In July As The Firm Expands Holdings On Two Continents
University Of Akron, V12 Launch On-Campus Ad Platform
LA-Based Ad Shop Quigley-Simpson Opens NY Office
Chevron, AdSport Cook Up Gas Station Food Contest
Horizon Media Signs On To Standard Media Index
Move It!
NEW! Meow Mix Jingle Gets Electronic Dance Music Update
REVOLVING DOOR: TBWA\Chiat\Day LA Hires Mark Peters As CD For Southwest Airlines, Nixon, Gatorade and NKLA
BIZ DEV: 7thingsmedia Tapped To Create Charlotte Tilbury's First U.S. Digital Campaign
MAD Agency Daily - Friday, Aug. 8, 2014
This Week Ad Industry Interns Had A Party...And Pimped Dogs on Tinder
Kasha Cacy Is UM's New U.S. President
Belk Goes Back To School With HelloWorld
Interakt Taps Degen For Top Digital Solutions Role
Marketing Tech Firm Nami Launches Media-Buying Division
160over90 Pours Some Sunshine For Golden State Cider
North Lake Tahoe Offers 'Real Summer'
Starcom Goes Back To School
Starcom, VivaKi, Carat Execs Weigh In On Programmatic TV
NEW! 'Xmas Jammies' Family Back In Video For Hasbro's 'My Monopoly'
REVOLVING DOOR: Gyro Hires Nancy Seidel As Client Services Director For Denver Office
BIZ DEV: Mason Jar Cookie Company Awards Social Media Work To The O'Hara Project
Real Housewives: Ladies Who Launch
MAD Agency Daily - Thursday, Aug. 7, 2014
Horizon Media And MyersBizNet Host 300+ Ad Industry Interns
WPP's Possible Acquires App Developer Double Encore
Y&R's Diamond Upped To Chief Client Officer
BBH Looks Forward After CEO Switch
Schwan's Wants To Tailgate With You
Leo Burnett Wins McD's Brand 'Refresh' Assignment
Marketing: It's business as usual
NEW! Scottie Pippen Thinks He's The Greatest Chicago Bulls Player In Foot Locker's Back-To-School Ad
REVOLVING DOOR: McCann Promotes Mat Bisher To ECD On Microsoft, Jose Cuervo
BIZ DEV: Nailed It: Stonyfield Awards Nail Its Creative Account
Woman in Burger King 'Blowjob' Ad Speaks Out...Five Years Later
MAD Agency Daily - Wednesday, Aug. 6, 2014
John Oliver Skewers Native Advertising...And Offers A Hilarious Solution
Tim Castree To Exit MediaVest USA COO Post
Peachtree Financial's Rebrand 'Promise'
StrawberryFrog Imports Swedish Humor For Wasa Bread Campaign
Jeff Benjamin Exiting Top NA Creative Post At JWT
Omnicom's Siegel+Gale Sets Sights On Asia With Gramco Partnership
Why Are Brands Reviewing Agencies?
Attack The Opportunity In Advertising
Agencies Building Their Own Tech Stacks
NEW! Comedians Get Territorial Over Dodge Dart In 'Don't Touch My Dart' Campaign
REVOLVING DOOR: InterMedia Advertising Promotes Grant Rosenquist To SVP, Media Insight and Planning Director
BIZ DEV: Patron Places Creative Account In Review
MAD Agency Daily - Tuesday, Aug. 5, 2014
If An Agency Calls Its Office Space Groovy, Is The Agency Itself Groovy Too?
RB Signs Nine-Figure Global Deal With Facebook To 'Move Away From Advertising'
Red Bull Takes Flight In Tricked-Up Twitter Campaign
SF-Based GPJ Launches Sports Marketing Unit
In Seattle, Rain Helps Promote Upcoming Bumbershoot Festival
Publicis Worldwide Acquires Stake In Arcade
Why Are Brands Reviewing Agencies?
Mobile Commerce: A Big Year Later for Beacons, Payments, Agencies
NEW! Subaru Canada's 'Group Photo' Pokes Fun At The Social Media-Obsessed
REVOLVING DOOR: Starcom Hires Jake Rice As VP, Search Director Of LA Office
BIZ DEV: Elevator Adds Two Clients To Agency Roster
The Tide Is Turning. Also Febreze.
MAD Agency Daily - Monday, Aug. 4, 2014
Brand Loves Agency Contact So Much It Hires Her As CMO
World Cup Winners Scored With Real-Time Relevance
Beth Viner Named Interbrand CEO New York, San Fran
Project: Worldwide Acquires Perfect Pitch
Vanity Fair Lingerie Supports 'Women Who Do'
The Little Frog That Couldn't
NEW! Father Shows Viewers #HowToDad In Ad For Peanut Butter Cheerios
REVOLVING DOOR: Carol Lombard Named VP, Director Of Integrated Production At Innocean
BIZ DEV: Standard Time Named AOR For Olloclip
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