MediaPost Agency Daily Editions for April 2016
- MediaPost Agency Daily - Friday, April 15, 2016
- CNBC Launches In-House Agency to Reach Audiences 'A Thousand Different Ways'
- Pop-Ups With A Twist-They're Tied To The Weather In Real-Time
- Instagram Rolls Out Personalized Video Feed
- Samsung Is This Year's Cannes Lions Marketer Of The Year
- MediaMonks Expands To Brazil
- Georgia's New Tourism Campaign is Pretty Sweet
- Is 'The Real Thing' Still A Thing?
- NEW! Kobe Bryant Conducts A Choir Of Haters In Retirement Ad For Nike
- REVOLVING DOOR: The Marketing Arm Promotes Two
- BIZ DEV: HMSDesign To Develop Brand Identity For Bigelow Tea
- MediaPost Agency Daily - Thursday, April 14, 2016
- Agency Takes Pop-Up Office To College Campuses To Recruit Interns
- Pivotal's Wieser Forecasts Moderate Holding Company Growth In 2016
- Get Real: Organic Valley Tells It Like It Is For Women In The Mornings
- ANA Wants More Time To Analyze 'Far-Reaching' Privacy Proposal
- Tostitos Unleashes Spicy Telenovela For Cinco De Mayo-Timed Launches
- In-Theater Video Ads Grow By Double-Digit Increases
- Advertising Firms + Big Data = Missed Opportunities
- Is Digital Media Too Big To Fail?
- NEW! Moviegoers Think They're Seeing An Action Movie. Instead, They See Real Gun Violence
- REVOLVING DOOR: Publicis Worldwide New York Hires Andy Clarke As ECD On Cadillac
- BIZ DEV: Red Door Interactive To Handle Social Media, SEO, For Asics
- MediaPost Agency Daily - Wednesday, April 13, 2016
- Agency Hires Five New Creatives; But First, Let Me Take A Selfie
- JWT's Johnson: 'Rape Joke' Video Should Be Made Public Without Redactions
- Walmart Subsidiary Asda Appoints New Ad, Media Agencies
- DigitasLBi Promotes 2 In Its Executive Suite
- Golfsmith's New Ad/Marketing Strategy
- Sensor Sighting: TE Connectivity's "What A Sensor Sees" Campaign
- A Year On... What's Changed On The Trust And Transparency Front?
- The World in Bite-Sized Pieces
- NEW! SheaMoisture Hopes To #BreakTheWalls In The Beauty Aisle
- REVOLVING DOOR: DigitasLBi Promotes Two
- BIZ DEV: The Coffee Tea & Bean Leaf Names Pitch Its First AOR
- MediaPost Agency Daily - Tuesday, April 12, 2016
- Apparently, Open Offices Are Filled With Petulant Children With No Manners
- Palisades MediaGroup Recruits PHD Duo To Oversee Its New NYC Office
- Hey, Agencies: Marketers Are Pretty Clear About What They Want
- 2015: A Good Year For IPG And Its CEO
- Yahoo Do You Think You're Fooling?
- Saatchi Preps Major New Campaign For Tecate Beer
- MRM's Louise Clements Departs To Head ICF Olson
- 'Daily Mail' Confirms Potential Bid For Yahoo's Media Assets
- NEW! Romanian Bakery Creates Dessert Line That Illustrates Gender Inequality
- REVOLVING DOOR: Omar Quinones Joins Anomaly As Group Strategy Director
- BIZ DEV: Droga5 Awarded Sundial's SheaMoisture Account
- MediaPost Agency Daily - Monday, April 11, 2016
- GSD&M Co-Founder Roy Spence Inducted Into Advertising Hall of Fame
- Omnicom Unveils New Media Agency
- Test Drive A Volvo XC60, Via Instagram
- NHTSA, Tombras Don't Want Emojis To Ruin Your Life
- Brands Losing Trust In Google To Serve Most Valuable Search Results
- U.S. Advertising As Percentage Of GDP Slows
- End Of An Era: Campaign Highlights Braves' Glory Days At Turner Field
- Coming Clean
- NEW! Competing Auto Brands Inadvertently Power Volvo XC90 T8 On A California Highway
- REVOLVING DOOR: Nancy Reyes Named Managing Director Of TBWA\Chiat\Day New York
- BIZ DEV: Pete & Gerry's Organics Names SwellShark As Media AOR
- MediaPost Agency Daily - Friday, April 8, 2016
- Over Two Thirds of Digital Display Is Bought By Robots, Er, Programmatic Computers
- Publicis Media Reorganizes U.S. Leadership Team
- MEC Integrates Content, Social, SEO, Partnerships, Creative Into One-Stop Shop MEC Wavemaker
- MEC Launches Wavemaker To Streamline Services
- Wunderman's Julie Rezek Joining IPG's HackerAgency As NA President
- Omnicom Consolidates Healthcare Shops Under TBWA\WorldHealth Brand
- AdBlock Plus Sticks By Its Script
- Porn As A Prelude To Dating: Reading 'American Girls'
- Branding With A Purpose
- NEW! Sweden Has Its Own Phone Number. Callers Connected To Random Swedes 24/7
- REVOLVING DOOR: Pete Johnson To Join Deutsch New York As ECD
- BIZ DEV: The Firm Public Relations & Marketing Picks Up AAA Nevada
- MediaPost Agency Daily - Thursday, April 7, 2016
- Agencies: 80 Percent of Gamers Will Watch Your In-Game Video Ads
- Follow The Money: Rebate Management Cited As Biggest Factor In 'Trust' Between Agencies And Clients
- The Value Of Awards For Ad Agencies
- Yes, There Is Now An Agency Representing Instagram-Famous Dogs To Marketers And Agencies
- Victoria Beer Breaks Its First U.S. Campaign
- Insights from 'Extreme Ownership': Ego Vs. Pride
- WPP Appoints Nicole Seligman Senior Independent Director
- BrandStar Lands Cheribundi Biz
- Absolut Debuts New Iteration Of 'Absolut Nights' Creative
- NEW! Pepsi Launches 1893, Cola Based On Original Brand Recipe
- REVOLVING DOOR: Beth Rilee-Kelley Promoted To President Of The Martin Agency
- BIZ DEV: Hotwire Named AOR For Travelex
- MediaPost Agency Daily - Wednesday, April 6, 2016
- Shocker! Study Finds College Students Like Relevant Ads. And Two-Thirds Use Facebook
- Target Shifts $500 Million Media Assignment To GroupM
- Haworth, Parting Ways With Target, Talks To Walmart About Handling Its Media
- Rokkan Wins AOR Duties For William Grant & Sons
- Mekanism Opens Up In The Windy City
- Luxury Hotels Unite To Launch Brand Campaign
- Nancy Reyes Joins TBWA\Chiat\Day New York
- The Wave Form Of Complex Strategy
- NEW! Califia Farms Loves You Back
- REVOLVING DOOR: Jeff Cruz Joins MRM//McCann Detroit As EVP, Chief Creative Officer
- BIZ DEV: The O'Hara Project Adds Hoboken Farms To Roster
- MediaPost Agency Daily - Tuesday, April 5, 2016
- MRM/McCann Detroit Hires New Chief Creative Officer
- Johnson: WPP, JWT 'Want It Both Ways'
- The Demise Of Brand-Building
- Media Ratings Auditor To Assess Agency Media Audits, MRC Forms Working Group
- Why There Is No President Klein
- KSL Trustee Settles With Agency's Former Controller
- Eurostar Taps AKQA To Promote New Trains On Instagram
- USAA Hires MullenLowe US To Replace Its Ousted Sibling Campbell Ewald
- NEW! Sonic To Sell Square Shakes Through Instagram At Coachella
- REVOLVING DOOR: DDB New York Adds Five To Strategy Department
- BIZ DEV: Fineman PR Adds Three Clients To Roster
- MediaPost Agency Daily - Monday, April 4, 2016
- Government's Overtime Pay Proposal Could Wreak Havoc With Agency Management And Employee Morale
- Carat Downgrades 2016 Forecast, Citing Lower Expectations For China And Brazil
- WPP Buys Health And Pharma Media Agency CMI
- Perfect Fools Lands Creative Duties For Zound Headphones
- Omnicom Agencies Promote Ascension's Veteran's Choice Program
- Advertisers Slow Bids On Keywords After Google Drops Right-Rail Text Ads
- MRC Proposes Mobile 'Viewable' Guidelines, Says Newsfeeds Remain Vexing
- Power Up.
- NEW! Tough Mudder Launches Electrocshock Therapy 'Toy'
- REVOLVING DOOR: Anaka Kobzev Joins TBWA As Global Head Of Communications
- BIZ DEV: American Standard Named Solve As AOR, Without A Review
