MAD Agency Daily Editions for May 2016
MAD Agency Daily - Monday, May 16, 2016
JWT Launches Effort to Stem White Boy Bro Culture In Advertising
Walmart's Mathur Joins WPP's Essence As Analytics Head
Mcgarrybowen Expands To Mexico With Agency Acquisition
Iconic Nathan's Famous Celebrates 100th With Famous New Yorkers
TribalWorldwide Tells Kids To Just Say No To Cough Syrup
Philippines Taps Social Influencers For Travel Campaign
360i Teaches Non-Profits To Fish For Themselves, Feed Their Own Digital
Aleppo Rising
GroupM's Rob Norman: What's The Scroll Worth?
NEW! Grey Brazil Using Mud From Burst Dam To Create Bricks, Rebuild Communities
REVOLVING DOOR: Droga5 New York Ups Pair To Co-Heads Of Strategy
BIZ DEV: M&C Saatchi LA Awarded Sacramento Kings Work
MAD Agency Daily - Friday, May 13, 2016
People Hate Your Ads But 85% Would Rather Watch Your Ads Than Pay For Content
Diageo Launches $2 Billion Global Media Review
FTC Reportedly Re-Evaluating Google Search Practices For Abuse
Clinique's Levy To Head Content At We Are Social
StrawberryFrog Revamps Strategy Team
It's Not Just A Store, It's An Experience
National TV Market Strong, Second Half Raises Concerns
Havas CEO Bollore Nominated to Vivendi Board
Is America The Weiser Or The Loser? My Continent For A Beer!
Brand And Agency Collaboration Tough, But Necessary
Duracell's Hearing-Loss Appeal Is Tone-Deaf
NEW! Loyal Soccer Fans Micro-chipped To Gain Access To Wherever Team Plays
REVOLVING DOOR: Argonaut Hires Robert Riccardi As CEO
BIZ DEV: CP+B Brazil Named AOR For Smirnoff, Johnnie Walker And Ypioca
MAD Agency Daily - Thursday, May 12, 2016
Content Marketers Rejoice: Ad Blocking To Cost Publishers $27 Billion by 2020
Deloitte's Heat Expands To New York
Old Navy's Erin Riley To Lead TBWA/Chiat/Day LA
Catch Catches Nike's Vision
Preston Kelly Lands Weather Shield Account
White64 Appoints Alicia Gehring Head Of Media
Authenticity Overtakes Aspirations In Online Video Ads
Automation Accomplished, It's Time for the Creative Renaissance
Rocket Fuel Angles For Agency Business
Beacons Double This Year, On Way To 400 Million In Market
NEW! Amusement Park Sells Bottled Screams In A Jar
REVOLVING DOOR: Evan Walker Joins GSD&M As Media Supervisor
BIZ DEV: Olson Named AOR For Hisense And Higi
MAD Agency Daily - Wednesday, May 11, 2016
You Will Not Believe What This Ad Agency Did Before Every Single Other Agency!
Western Union Puts $100 Million Media Assignment Into Review
Agencies Form 'Smart Alliance' To Facilitate Global OOH Campaigns
Carat Wins U.S. Media AOR For Anki
Chad Stoller Takes On New Innovation Role At IPG Mediabrands
Campaign Tackles Stigmas Attached To Being Blind
Why I Love New York
NEW! Subaru Canada Encourages Stargazing With #SubaruDarkSky
REVOLVING DOOR: 360i Promotes Two
BIZ DEV: Tank Joins Forces With TEDxCambridge
MAD Agency Daily - Tuesday, May 10, 2016
In Controversial Move, KBS Signs Tom Brady To Simmons Beautyrest Campaign
FCB Lisbon Creates Campaign Targeting Prejudice Toward Paralympians
Magna Global Shifts $250 Million From TV To YouTube
Dentsu Aegis Acquires China's VeryStar E-commerce Agency
Adblock Plus Reaches 100 Million Active Installations
New Lotto Campaign Explores The Power Of Five
A Firestorm, Financial Collapse -- And A Way Out?
Twitter Escalates Battle With U.S. Intelligence Agencies
NEW! Dignity Health Shows The Signs Of Strokes
REVOLVING DOOR: Doner LA Adds 5 To Creative Dept.
BIZ DEV: Cheeses of Europe Consolidates With Sopexa
MAD Agency Daily - Monday, May 9, 2016
Agency Makes Bricks Out Of Mud From Brazilian Dam Disaster
MDC Shares Continue To Slide After Missing Analysts Q1 Expectations
DigitasLBi Teams With Facebook To Launch Live-Streamed Morning Show
Trump's Anti-Immigrant Rhetoric Used To Promote Upcoming Soccer Tourney
180LA Recruits Social Media Manager Using Snapchat
Noble People Taps Droga5's Tamera Geddes As Managing Director
National Association Of Realtors Touts 'Phil's-osophies'
Donald Trump Dominates 'Earned Media'
FCB Rainmaker Chris Shumaker Upped To Global CMO
Up His Alley
The Lives Of Others: Unpacking The Value Of Social
NEW! Hockey Team Turns 'Checking' Into Rink Bingo For Attendees
REVOLVING DOOR: GroupM Multicultural Names Nelson Pinero As Senior Digital Director, Senior Partner
BIZ DEV: LRXD Named First AOR For Granite City Food & Brewery
MAD Agency Daily - Friday, May 6, 2016
Yikes! 74% of Millennials and GenZs Hate Social Media Ads
WPP Rebrands Team Detroit, Blue Hive, Retail First As GTB
Omnicom Agrees To Acquire Healthcare Shop BioPharm Communications
Corbis Rebrands To BEN, Moves To L.A. To Focus On Product Placement
Horizon Media 'Springs' For New Back-to-Work Program
Mother, StrawberryFrog Celebrate Mothers As Their Big Day Approaches
Netflix Seeks Media Agency For Special Projects
The Black Knight, The Black Swan & Trump Soul
NEW! Grandma's Cookies Launches Hilariously Awkward Ads
REVOLVING DOOR: Matt Casey Joined Gyro Manchester As Creative Director
BIZ DEV: Intermarket Adds Five Clients
MAD Agency Daily - Thursday, May 5, 2016
This Ad Agency Executive, It Seems, Got Down on His Knees to 'Push the Envelope'
IPG's Deutsch Wins Pandora Ad Account
Agency Veteran Dennis Ryan Named CEO Digital Kitchen
New 'Perfect Deal' Ownership Model At The VIA Agency
BBDO New York Expands Leadership, Names Kirsten Flanik President
California Dreamin': Cutwater Lands Santa Barbara Tourism Account
A Contract For Trust
Let's Make Online Advertising Great Again!
NEW! Protect Yourself With The Trump Clause
REVOLVING DOOR: Jeff Liang Named Chief Digital Officer Of Assembly
BIZ DEV: CBX Rebrands Avalon Organics
MAD Agency Daily - Wednesday, May 4, 2016
360i, Partners Launch Effort That Will Make Toys For Paralyzed Children
MDC Misses Q1 Expectations But Vigorously Denies Gotham City Claims
Havas Media Ups Hiltz To Global Brands, Taps Kinsella To Run North America
IPG's Initiative Appoints Kate Bower Global Chief Strategy Officer
Posterscope Acquires Digital OOH Platform Liveposter
Head & Shoulders Celebrates 'Brave' Scalps
Report Finds WPP's Xaxis Unit's Global Revenues Increased Nearly 20% in 2015
How We Might Search (On the Go)
NEW! Pepsi Launches Global Campaign Where Emojis Come To Life Offline
REVOLVING DOOR: Rob Thorsen Promoted To President Of Big Spaceship
BIZ DEV: Laughlin Constable Awarded Wisconsin Dept. Of Transportation Work
MAD Agency Daily - Tuesday, May 3, 2016
Agencies And Brands Have Upped Digital Video Ad Spend 114 Percent
George Manas Tapped To Run OMG's Resolution Media
Jeff Goodby Is Not Happy About the Ad Industry's Obsession With Data
Financial Analyst Richard Tullo Calls Foul Over Report On MDC Partners
Ogilvy Helps To 'Reclaim History"
Rob Thorsen Named Big Spaceship's First President
Sexy Beasts: WCFF, DDB Launch 'Endangered Love' Campaign
Leading Global Media Agency Dismisses Effectiveness Of Digital Media
NEW! Polish Supermarket Pranks Customers With Lively Yet Frozen Fish
REVOLVING DOOR: Maxus Introduces New Effectiveness Role
BIZ DEV: Clorox Names FCB And mcgarrybowen/Dentsu Aegis Network As Lead Creative Agencies
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