MediaPost Agency Daily Editions for September 2023
MediaPost Agency Daily - Friday, Sept. 22, 2023
GroupM's Wavemaker Takes H1 Global New Biz Crown
Havas Wins Shell Media Account Amid Protests Against Agencies Promoting Fossil Fuels
ChatIPG: Mediabrands Reboots Tech, Data Stack Under A Global Kinesso Brand
Renowned Chocolatier Chef Savors Baileys Newest Liqueur
Sparkling Ice Selects RTO+P As AOR, MRM For Media
Nishimura Returns To Innocean USA As Chief Digital Officer
Weathering Climate Change: What Ad Buyers Can Do About It
Serviceplan Wins Global Marketing Account For Lufthansa
MediaPost Agency Daily - Thursday, Sept. 21, 2023
Spafax Flies AdConnect, New Media-Buying Tool
WPP OpenMind Wins $650 Million Nestle European Media Account
Malfy Encourages Consumers To Imbibe An AR 'Escape'
Google To Let Advertisers Converse With AI-Based Ad Platform
TBWA\Helsinki Taps Pineda As CCO
Stagwell To Help Commercialize RealClearPolitics During '24 Election Cycle
Cannes Lions Parent Ascential's Shares Trading Up On News Of New Strategic Options
MRC Responds To JIC Measurement Plan: Stick With MRC Accreditation
Louisville Slugger's 'Silver Standard' Campaign
MediaPost Agency Daily - Wednesday, Sept. 20, 2023
Watchdog Ranks Adland's Work For Fossil-Fuel Industry, WPP Tops The 'F-List'
Back Market Sends Up Apple In 'New' Activations
New 4A's Partnership To Help Agencies Reduce Carbon Footprints
McCollum To Create New Raptive Revenue Streams As EVP, Innovation
Neuro Research Shows Ads Aligned With Video Content Have Stronger Impact
Elon Musk May Put X Behind A Paywall
Google Quietly Raised Ad Prices To Meet Targets
Media Buyers Urged To Replace Duration Of Attention With Probability
Rob Reilly And Friends Scream Creativity In New Podcast
American Family's New 'Life's Better' Ads
Outer Retains adQuadrant As Digital AOR
MediaPost Agency Daily - Tuesday, Sept. 19, 2023
S4 Capital Shares Fall 21% On Downgraded Full-Year Outlook
Argonaut Named Creative AOR for Codigo 1530
Peet's Coffee Positioned As The Real Deal
Brainlabs Secures 'Landmark' Investment From Falfurrias Capital Partners
Sofology Awards EssenceMediacom Its Digital Brief
Magna Boosts U.S. Ad Outlook For 2023, 2024
Societal Issues Worldwide Show Up In Search And Performance
Network TV's Double Whammy: Flat Pricing, Declining Supply
Amazon Ads Targets Small Business Owners With New Campaign
MediaPost Agency Daily - Monday, Sept. 18, 2023
Mannings Score With King's Hawaiian Slider Sunday
Havas Chicago's Stark Reminder About The Nation's Alarming Suicide Rate
M&C Saatchi Reports 7% Drop In First Half Organic Revenue
Le Truc Names Neumann Chief Creative Officer
Jones Does Double Duty As CFO-COO For Pinnacle Advertising
Walmart Brings Storytelling To Search Via Sponsored Videos
Elephant To Redesign Domino's Digital Ordering System
Byron Allen Bids $10B For ABC, Other Disney Nets
Why Television Reach Is Poised To Strike Out
LinkedIn Should Be Rebranded LinkedSpam (Or SpamIn)
Media And Marketing Execs Raise Record Amount For Annual Cancer Benefit
Google Ad NFL Kickoff Eyes New Lens For Search
MediaPost Agency Daily - Friday, Sept. 15, 2023
Vaping Is A 'Fantasyland' Of Misinformation, Health Dangers
Talon, Mediaplus Forge NA OOH Alliance
New York Botanical Garden Refreshes Brand
McCann Wins Ikea's Global Brand Marketing Account
Fridays For Future US Won't Be 'SILENCED' Over Fossil Fuels Deaths
Tech Titans Meet On Capitol Hill To Shape AI Regulation
Upton, McDonald Join adam&eveDDB As Creative Directors
Rao Succeeds Kenny As Nielsen CEO
Guru Wins Media, PR AOR For Real Estate Firm The Michaels Organization
MediaPost Agency Daily - Thursday, Sept. 14, 2023
Empower Bulks Up Team, Focuses On Measurement 'Disruption'
Carat Adds U.S. To Its Kraft Heinz Remit
Claritas Acquires ArtsAI To Help Drive Personalized Campaigns
Squarespace To Customers: 'Sell' Yourself
Navy Sets Sail With Latest "Sailor Vs" Series
Badger Taps Grey Veteran Ewing For ECD Role
State Farm Recruits Mahomes, Kelce And Reid For New NFL Campaign
SVODs Now Nearly Tied With Live TV As Viewers' Default Starting Point
How SpaceX Starlink Will Succeed In Search
Marketers Need More 30-Day RFPs
Dawn Adds RedPeg Marketing To Its Agency Roster
MediaPost Agency Daily - Wednesday, Sept. 13, 2023
McCann Launches Content Studios Focused On Social, Influencer And Creator Services
Seymour Heads 50,00feet's London Office As Managing Director
Dressed To Thrill: Bombay Sapphire, Christian Siriano Design 'Made' Campaign
Dentsu Study Finds Consumers Less Confident About Investing, Retirement Planning
Marotel Heads European Ops For Worldcom OOH
FCB Gives Smokey Bear A Makeover In New PSA's
Ford Hires CMO Away From Toyota
Dentsu 'd.scribes' New And Improved AI Tool
MediaPost Agency Daily - Tuesday, Sept. 12, 2023
Mindshare Taps UM's diSapia As Global Chief Strategy Officer
Assembly Taps 3 New Managing Partners For Europe
Lions Owner Ascential Announces C-Suite Changes
Jeter Bats For Optimum Complete
Luminary, Acast Team To Monetize Podcast Reach
Ogilvy Named Creative AOR For Verizon's Consumer Business
Pocket.Watch To Sell Ads For Mattel Shows On YouTube
Influencer Grows In Influence, Set To Top $34B In Marketing Spend
Study Tracks Growth Of Programmatic DOOH
MediaPost Agency Daily - Monday, Sept. 11, 2023
Boost Mobile Connects Users, Supports Their Passion
Sienna Miller Celebrates Marks & Spencers' Fall Line
Quiet Storm Named Lead Creative-Strategic Agency For Chicago Town
Gale Named Lead Agency For Enercare
WPP Adds COO Andrew Scott To Its Board
Media Buyers Say Twitter/X Less Effective Than Social Media
Mazda Chooses Optimal As First Search AOR
Toyota Launches Grand Highlander Campaign From Multiple Agencies
The Rolling Stones Turn To DOOH In 'Angry' Video
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