Search Marketing Daily Editions for April 2014
Search Marketing Daily - Wednesday, April 30, 2014
Broadcast TV King El Pollo Loco Crowdsources Slogan On Social, Ignores Search
It's Time: Search, Advertising Agencies Must Bend
Millennial Men Are Biggest Mobile Travel Users, Airlines Biggest Ad Spenders
Twitter Expected To Deliver Strong Operating Results, Digital Ads Modest
Fast-Growing Moe's Moves Into National TV
Google Gives Thumbs Up To IBM Chips
Google Buys Patents From Foxconn
Local Search: Tips For Driving Buyers To Businesses
Forecast: Ad Revs Up 6% To $168B This Year
"Sign in with Google" Button Could Be Death Knell For Google+
What The Modern Shopper Looks Like
Search Marketing Daily - Tuesday, April 29, 2014
A Lesson In Calculating Lifetime Customer Value For Digital
DHS Warns Against Vulnerability In IE; Marketers Don't Expect It To Affect Search
Local Search: Tips For Driving Buyers To Businesses
Target Taps Facebook, Embraces Mobile And Search
Targeting, Discrimination And Envy
Mobile Spend, Traffic Grows, Advertisers Adopt Rich Media Units
Two-Thirds Of Content Sharing Still On Desktop
Public Ad Exchanges And The "Data Fault Line": A Multi-Screen Perspective
Score One For comScore, Signs Yahoo For Global Ad Measurement
Yahoo Unveils Original Comedies, Live Nation Deal
Safari Users Urge Appeals Court To Rebuff Google, Vibrant Media, WPP
CBS, CW To Share Research For Upfront
Square Adds Mobile Pickup, Features To Bolster Payments Service
Google Gives Thumbs Up To IBM Chips
Google Buys Patents From Foxconn
Search Marketing Daily - Monday, April 28, 2014
SEMPO Builds Global Presence To Identify Trends, Solve Challenges
Updates To SEO
360i Builds Tool To Reverse-Engineer Search Quality Score
Local SEO Budgets To Rise By 2018, Paid Search Falls
Can Mobile, Video Save The Dying Banner?
Facebook To FAN Audience-Buying Fire, Set To Unveil Mobile Network
In-Store Assistance? Shoppers Take Mobile over Salespeople
Search Data Drives Strategy, Wells Fargo Advisors CMO Says
Where Did I First Hear The News? Guess What? It May Not Have Been On Twitter
The Future Of Marketing Data
PCH Launches TV Campaign, Ups Site Traffic
Microsoft and Xbox Get Ready For NewFronts: Make No Small Plans
Video Propels Mobile Ads For Entertainment Industry
Pinterest Unveils Guided Search
Mobile, Social Driving 36% Of In-Store Sales
DataXu Taps DoubleVerify For Viewability Ratings, Fraud Protection
Local Media Ads Expected To Pass $158B By 2018
Wearable Technology May Extend to Commerce
Search Marketing Daily - Friday, April 25, 2014
25 Google Tactics To Build A Better Mobile Web Site
Bentley Searches London For New Media Agency
Pinterest Debuts Guided Search In Apps
Mobile Measurement Tops Media Pros' Focus
Researchers Invent Tool For Scented Emails
Google Loses Google+ Head
Google Giving Up On Google+?
Interpublic Ups U.S. Ad Expansion Half A Point, Says Programmatic Has Hit The Brakes On Online Display
Rivalries Emerge, Submerge In Media Measurement: Within Industry And The Household
Biculturals Dominate U.S. Hispanic Population
Wearables Heating Up As Facebook, Apple And Nike Get In On The Next Big Marketing Craze
Yahoo & AOL's New DMARC Policies Make It Harder to Get Emails Delivered
Facebook Makes Moves In Mobile Location
Data-Driven Marketing Is Here, But Finding Talent And Pooling Data Remain As Hurdles
Search Marketing Daily - Thursday, April 24, 2014
Persuading Searchers With Color
Connectivity Closes $6.35M Funding, Helps Businesses Monitor Social Media
The Power Of Meta
Fairmont Hotel Concierge Equipped With Google Glass
Mobile Shopping & the Growth of Power Users
Russia Wants Search Engine, Social Network Data To Stay On Russian Soil
AKQA Watch Dogs Campaign Simulates Digital Footprint
Android Closing The Revenue Gap With iOS
Heartbleed Bug Prompts Tech Giants To Donate $3.6 Million To Support Open-Source Projects
Tech Influencers Turn On Google Glass
Researchers Invent Tool For Scented Emails
Video Call-To-Action: How To Make It Count
Mobile Video Offer Ads Get Most Clicks
Taykey Rolls Out 'Academy' To Educate Real-Time Advertisers
A Glass More Full
Bentley Searches London For New Media Agency
Sightly Goes Local With New Video Ad Platform
MediaMath Acquires Cookie-less Targeting Company Tactads
DataXu Gets Creative, Acquires JasperLabs
AOL Debuts App Download Ad Format
LinkedIn Names Certified Partners For Sponsored Updates, Content Marketing
Mobile Addiction: When Content Is An Itch
GE's 'Spring Break It' Videos Scream Disappointment
How To Market An App To A Teenager
Search Marketing Daily - Wednesday, April 23, 2014
How To Rank Above 25 In Search Queries
British Airways Names Forward3D Global Paid-Search Agency
Sony Taps Social Behavior To Find Influencers
BrightRoll Bakes Nielsen, ComScore Ratings Into Platform, Taps BlueKai For Mobile Audience Targeting
Mobile Shopping Technologies & the Challenge of Consumer Adoption
The Most Inspiring Subject Lines
Xaxis Syncs Mobile Ads With Broadcast TV
Android Closing The Revenue Gap With iOS
Tech Influencers Turn On Google Glass
The Rise of Private Marketplaces In Digital Video Advertising
Audience Measurement Firm Quantcast Taps Harper For London Office
The Justice Department Has Defended Email Searches
College Kids Cool On Tablets, Still Annoyed By Mobile Ads
Google Supports Samsung In Apple Patent Lawsuit
Vevo Boasts Strong Viewership
7 Cents Per U.S. Adult Hour On Mobile
Bing Searches In School Network Ad Free
Google Street View Gets Time-Lapse Photography
Search Marketing Daily - Tuesday, April 22, 2014
Bing Searches Earn Frequent Flyer Miles
Google Adds AdWords App, Ad Tools For Search, Display, YouTube
Google, Apple Locking Game Makers Into Exclusive Deals
Location Targeting Improves; Next Up, the Messaging
Nathan Safran Takes Seat On SEMPO Board
Google Fights Consumers' Attempt To Revive Class-Action Over Gmail Ads
Facebook CTRs Rise 20%, Ad Impressions Soar 41%
Tech Giants Face Anti-Poaching Suit
Smartphone Owners Span Age Groups, Majority Of 55+ Own One
BA Chooses Forward 3D For PPC, Aiyma For SEO
AT&T Serious About Fighting Google Fiber For Market Share
How Native Ads Complement Local Content
Leveraging Big Data And Getting Personal With Cross-Pollination Marketing
Search Marketing Daily - Monday, April 21, 2014
5 Tips And Even More Reasons To Integrate Search And Social Campaigns
CVS Caremark Creates IT Team To Manage SEO, Ecommerce Projects
Bing Predicts 'American Idol' Winners
Online Video Ads Out-Price TV Spots
LinkedIn Hits 300M Users, Pushes Mobile Options
TV, Not Digital, Propels Madison Ave. Spending, Twitter Surges 155%
Facebook Mobile Ad Net On Its Way
LinkedIn User Allowed To Proceed With Data-Breach Case
German Media Boss Criticizes Google
Targeting Aisle 5: A Report From The Proximity Marketing Trenches
Dove's 'Patches' Proves The Debate Matters In Branded Video
Google, Apple Locking Game Makers Into Exclusive Deals
Searchmetrics Trends Toward URL Analyses Tools
AdRoll Rolls With $70M Series C Funding Describes Words Another Way
Measuring Mobile Shopping: All Pointing Up
Search Marketing Daily - Friday, April 18, 2014
Search Data, Mixed With Time, Takes Nation's Pulse
Google, Sony Release 'Spider-Man' In Shoppable Hangout
Today, Spend Some Time In Quadrant Two
Yahoo Wants Cofounder Filo Back As Director
Why A $3.4B Quarterly Profit Should Make Your Day
Amazon Fire TV Expands Voice Search
Google Updates Terms, Discloses Targeted Ads In Gmail
Next-Generation Metrics: Assessing Brand Impact In A Cross-Screen World
true[X] Media Appoints 3 Execs To Board
Grams Resembles Google, But Searches For Illegal Items
Predictive To Serve Content Without A Search
Google Glass: Try At Home Before You Buy
How To Use Dynamic Keyword Insertion
Google Street View Technology Decodes CAPTCHAs
Search Marketing Daily - Thursday, April 17, 2014
M&A Marketing Deals Reach For The Sky
How To Use Google +Post Ads
Brands Take To Google+ Combining Live Chat, Ecommerce
Quirky Behavioral Facts To Help Marketers Target Ads
IBM, Kenshoo Partner To Support Search Bid Management
Interpublic Group Paid No Income Tax For Five Years
Two-Thirds of New TV Show Viewers Search for Show First
Think Outside The Brand
Twitter Introduces Mobile App Install Ads
Usual Suspects Top New Marketing Automation List
Nielsen In Final Tests Of Mobile Ad Measurement Service
Salesforce Taps Datalogix For Offline Data
Where's The Whistleblower? The Problem With Mobile Pre-Roll
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