Search & Performance Marketing Daily Editions for November 2022
Search & Performance Marketing Daily - Tuesday, Nov. 15, 2022
Microsoft Advertising Drives Performance Through Video Ads
Reddit Raids Top Ad Execs From Google, Pinterest
Activist Hedge Fund Urges Alphabet To Cut Head Count, Costs
Opera Browser Becomes First To Build In TikTok
Attribution: Why We're Still Doing Precise Things With Imprecise Data
Keyword Targeting Offers New Ad Tool To Reach Podcast Listeners
TikTok, American Express Launch Small Business Accelerator Program
23% Of Ad-Supported OTT Service Users Click On, Buy From Ads
Nielsen Rival iSpot Leads $16M Investment In TVision
vMVPDs' Strong Q3 Helps Offset Accelerated Cable, Satellite Subscriber Losses
B2B Block: Most Firms Aren't Monetizing Content, And Lack Management Tools
Search & Performance Marketing Daily - Monday, Nov. 14, 2022
Google Business Reviews Disappear Due To Buggy Update
Google Ads Cost Per Lead Rose For 91% Of Industries Analyzed
Musk's SpaceX Purchases Twitter Campaign To Promote Starlink Internet Service
Pinterest TV's First Shop The Holidays Event Launches
Google To Pay $392 Million To Settle With State AGs Over Location Privacy
How U.S. Brands Can Use China's Playbook For Successful Livestream Shopping
U.S.-Based Journey Further CEO Duncan Smith On How To Keep Consumers With The Brand
What Will Brands Gain From The Newest Advertising Channels?
Search & Performance Marketing Daily - Friday, Nov. 11, 2022
Marketers Should Consider These Social Issues Before Reaching Out To Consumers
TikTok Shop Opens Ecommerce In U.S.
Key Exec Driving Apple Web Search Leaves To Rejoin Google
Marketing In A Recession (If It Is One)
The Content Slog: Brands Are Frustrated With Their Creative Process
CMOs Say Amount Of Marketing Data Is Overwhelming
National TV News Advertising Up 16% Leading Into Midterms, Stronger Gains Vs. 2018
Local TV Advertising Forecast: Flat Overall, Broadcast TV Double-Digit Declines In 2023
Gmail Switches To Its New Design-Laggards Are Out Of Time
Search & Performance Marketing Daily - Thursday, Nov. 10, 2022
SEO Used In Massive Black Hat Redirect Malware Campaign
YouTube Launches Global Target Frequency Feature
Senate Candidates Fought For Seats Primarily Through Negative Campaign Messages
Emodo To Add Native Video And CTV, Taking Innovation Beyond Walled Gardens
Zero Clicks On Google Search Results Are More Likely On Desktop Computers
IAB Tech Lab Tackles Universal Standards For Streamlining Buys Across TV Environments
How Decarbonization Is Giving New Meaning To Mobile 'Hot Spots'
B2B Marketers Forecast Spending Increases In 2023
Airbnb's Focus Changes From Search To Brand Marketing, It's Paying Off
Search & Performance Marketing Daily - Wednesday, Nov. 9, 2022
Review Bombing On The Rise Leading Up To Midterm Elections
Search Ad Spend Contracts Among Big Agencies
Local Advertising To Remain Mostly Flat In 2023
Deep In The Holidays: Ecommerce Home Delivery Places Intense Pressure On Retailers, CPGs
Twitter Developers Attempting To Fix Gaps In Hateful Content Violations
How Brands Can Harness Web3 Fandom
Highest-Earning Apps Per User: Study Spans Social Media, Entertainment, Finance
Wellness Spending Increases Longevity, Happiness: Report
The Song Remains The Same (In Marketing)
Simulmedia, Comscore Strike Deal To Advance Audience Targeting For Entertainment Marketers
1-800 Contacts Urges Court To Revive Claims Over Search Ads
Search & Performance Marketing Daily - Tuesday, Nov. 8, 2022
Twitter Bots, Fake Traffic Rise During Political Events, CHEQ Data Shows
Pinterest Campaign Shows Boards, Search Help Pinners 'Gift Like You Get Them'
Eyeo Acquires Blockthrough To Further Support Advertisers, Publishers
EU Deepens Investigation Into Microsoft Acquisition Of Activision Blizzard
YouTube Shorts Now Adapted For TV Screens
IRIS.TV, Yieldmo Form Data Partnership For Contextual CTV Buys
Will Twitter Troubles Send Advertisers Running To Legacy TV News Networks, TV Stations?
Ecommerce Dare: Brands Are Struggling To Get Fulfillment Into Place
Coffee Chains Gear Up For Holidays
Scripps Sees 'Weakness' In National Ad Market, CTV Boosts Overall Results
What's In A Name? A Lot, When It Comes To Sports
Blue Apron Cuts Marketing Spend As Customers, Orders Decline
Search & Performance Marketing Daily - Monday, Nov. 7, 2022
Blockthrough Co-Founder Looks At The Future Of Ad Blocking
Musk Says Fixing Twitter Search A Priority
Elon Musk Suggests Independents Vote Republican For Control Of Congress
Apple Reportedly Will Build Ad Network Around Major League Soccer
House Lawmakers Question Google And Apple Over TikTok
AnalyticsIQ Launches Product Linking Business With Consumer Data
Magna/Charter Study Finds Ads Shown Across Different Screens Improve Recall
What Is Twitter's Current Value As Ad Medium?
Consumers' Willingness To Share Data Depends On Personal Preference, Study Finds
Stop Optimizing Constantly! Let Performance Marketing Breathe
Selling Self-Expression: EyeBuyDirect Sees Beyond Discount Identity
National TV Ad Spend Flat For September -- Ending Monthly Declines
Analytics Company Violated LinkedIn's Ban On Scraping, Judge Rules
Search & Performance Marketing Daily - Friday, Nov. 4, 2022
Google's Mueller Predicts Future Strength Of Backlinks As A Ranking Factor
Google Topics Attracts Marketers, Publishers As Identity Adoption Becomes Urgent
Saks Study Analyzes Consumer Behavior, Finds Luxury Shoppers Ready To Spend
Microsoft Job Posts Hint At New Strategy For Windows, Cloud, Ads
Data Reveals Twitter Has Been Shedding Advertisers Since June
MGM Speeds Marketer Film Clip Searches With AI-Driven Tool
CTV Ad Fraud Moderates In Q2, Chromecast Devices Riskiest
Search & Performance Marketing Daily - Thursday, Nov. 3, 2022
How LinkedIn Prioritizes B2B Buyer Privacy
Merkle: Prioritizing Performance Media, What Marketers Say They Do
Experian Marketing Services Appoints George Panagopoulos As CTO
Electrify America Launches 'Brand-Neutral' Effort
Are Virtual Goods The Future Of Brand Marketing? They Are Viewed As Luxury Items, Study Finds
Bringing Agency Work In-House: Best Practices For Tough Times
Streaming Hits Record High In TV Share, Cable A Record Low
When Industries Transition, Innovation Is King
American Cancer Society Revamps Brand, Launches Impact Campaign
Etsy Dials Up Emotion -- And iOS Tech -- For Holiday Push
Search & Performance Marketing Daily - Wednesday, Nov. 2, 2022
Intrusive? Google Adds Package Tracking And Delivery In Gmail
Microsoft 365, Oreo Thins Film Features Working Dogs, Shows How To Avoid Office Burnout
Rising Inflation, Lack Of Sensitivity Impact Consumer Loyalty, Study Finds
YouTube Announces Launch Of 'Prime-Time Channels' Hub Featuring 34 Streaming Services
Can Beauty Stay Pretty This Holiday?
Click Media Expands To the U.S., Taps Dentsu Alum Walsh To Help Drive Growth
Top-Rated Ads In October
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